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Online Credit Card Activation Rolled out to Millions of Customers
CHESTER, England, August 26, 2010-- MBNA is enabling all of its customers, and holders of affinity partner
cards provided by MBNA, to activate their credit cards online.
For the first time, all UK and Ireland credit card customers have a
choice of channels when activating new, replacement or re-issued MBNA credit
cards.
Customers have had the ability to activate credit cards online since
2008; however, this was limited to re-issued cards only.
Ian Craig, customer service and channel fulfilment executive for Bank of
America Europe Card Services, which operates under the MBNA brand in the UK
and Ireland, said: "Our customers tell us they want more online options to
service their accounts so it makes sense to open up online activation to
everyone. The majority of our new accounts are applied for online; so, for
many, it is the right channel to offer more.
"We've expanded the scope to activate our cards as it's quite right that
we offer them the freedom to service their account via their channel of
choice."
Hundreds of thousands of MBNA credit cards have already been activated
online this year - and more than half a million since online activation was
launched in 2008.
The move adds to MBNA's transition to paperless statements
(http://www.mbna.co.uk/paperless/) for new Internet accounts launched earlier
this year.
Mr Craig added: "We are committed to offering choice and convenience and
we will continue to invest in better technology, that will deliver the
online, mobile and voice recognition services our customers expect and
deserve."
About MBNA Europe Bank
MBNA Europe is a wholly owned subsidiary of Bank of America Corporation
(NYSE: BAC) and is the recognized leader in affinity marketing.
For more information, visit the company's website at
http://www.mbna.co.uk or Bank of America's website at
http://www.bankofamerica.com
Editor and supplementary notes:
The information contained in MBNA Europe's press releases is intended
solely for journalists and should not be used by consumers to make financial
decisions. Any consumer interested in finding out more about any of MBNA
Europe's products should visit http://www.mbna.co.uk for full terms and
conditions.
Source: MBNA Europe Bank Ltd
For further information, contact: Gary Jenkins, Bank of America Europe Card Services, Tel: +44(0)1244-574136, Mobile: +44(0)7825-721118, Fax: +44(0)1244-672468, Email: gary.jenkins@mbna.com
Online Credit Card Activation Rolled out to Millions of Customers
CHESTER, England, August 26, 2010-- MBNA is enabling all of its customers, and holders of affinity partner
cards provided by MBNA, to activate their credit cards online.
For the first time, all UK and Ireland credit card customers have a
choice of channels when activating new, replacement or re-issued MBNA credit
cards.
Customers have had the ability to activate credit cards online since
2008; however, this was limited to re-issued cards only.
Ian Craig, customer service and channel fulfilment executive for Bank of
America Europe Card Services, which operates under the MBNA brand in the UK
and Ireland, said: "Our customers tell us they want more online options to
service their accounts so it makes sense to open up online activation to
everyone. The majority of our new accounts are applied for online; so, for
many, it is the right channel to offer more.
"We've expanded the scope to activate our cards as it's quite right that
we offer them the freedom to service their account via their channel of
choice."
Hundreds of thousands of MBNA credit cards have already been activated
online this year - and more than half a million since online activation was
launched in 2008.
The move adds to MBNA's transition to paperless statements
(http://www.mbna.co.uk/paperless/) for new Internet accounts launched earlier
this year.
Mr Craig added: "We are committed to offering choice and convenience and
we will continue to invest in better technology, that will deliver the
online, mobile and voice recognition services our customers expect and
deserve."
About MBNA Europe Bank
MBNA Europe is a wholly owned subsidiary of Bank of America Corporation
(NYSE: BAC) and is the recognized leader in affinity marketing.
For more information, visit the company's website at
http://www.mbna.co.uk or Bank of America's website at
http://www.bankofamerica.com
Editor and supplementary notes:
The information contained in MBNA Europe's press releases is intended
solely for journalists and should not be used by consumers to make financial
decisions. Any consumer interested in finding out more about any of MBNA
Europe's products should visit http://www.mbna.co.uk for full terms and
conditions.
Source: MBNA Europe Bank Ltd
For further information, contact: Gary Jenkins, Bank of America Europe Card Services, Tel: +44(0)1244-574136, Mobile: +44(0)7825-721118, Fax: +44(0)1244-672468, Email: gary.jenkins@mbna.com