UrFilez Announces DRM-Free MP3 Music Service in the Gulf Region With Content From the Major Record Labels of the World
Academy and Grammy Award-Winner Jennifer Hudson, Grammy Award-Winner James Ingram and other Top Global Artists headline event
Ceremonial Signing and launch with the Major Labels at the Ritz Carlton, the Kingdom of Bahrain
NEW YORK, Sept. 28 /PRNewswire/ --http://www.myprgenie.com -- UrFilez, (http://www.urfilez.com), a leading digital music service for the Middle Eastern, African and Asian markets, has announced an MP3 service in Bahrain with content from all four major record labels: Sony Music Entertainment, Warner Music Group, Universal Music Group and EMI Music. UrFilez celebrated the launch of its enhanced music service including major label content with a red carpet event at the Ritz Carlton in the Kingdom of Bahrain on Sunday night.
"UrFilez will provide a service that's much better than piracy and is very attractive to consumers. We are honored to have the participation of the world's major music companies in bringing a 21st century entertainment experience to the Middle East and other emerging markets," said Hassan Miah, Founder and Chief Executive Officer of UrFilez. "The involvement of the major labels will enable regional artists to reach broader audiences while music consumers will be able to pursue their passions across a variety of genres. Music has the power to bring people together and touch their hearts and souls. We are proud to play a part in bringing music into people's lives in new and exciting ways."
UrFilez has launched its enhanced service with major label content in Digital Rights Management (DRM)-free MP3 format, on-demand streaming, and personalized radio mobile applications for Blackberry, iPhone and Android users. Consumers can use their MP3 downloads without restrictions across the full array of playback devices, including PCs, mobile phones, and portable media players. The streaming services and mobile applications give consumers portability and access to the full library for affordable prices.
UrFilez was created to capitalize on the tremendous growth opportunity in the next generation of digital entertainment: providing the broadest possible range of legitimate music and video content to emerging markets. The company's mission is to integrate the world's best technologies to create a first-class media-download and social-networking service targeted for Middle East, Africa and Asian markets.
Academy and Grammy Award-winner Jennifer Hudson headlined the UrFilez inaugural launch event which showcased a variety of Arabic, African and Bollywood stars as well as international notables. Antonio "L.A." Reid, the Chairman of Island Def Jam Music Group and three-time Grammy Award-winning record executive, songwriter, and record producer, was the guest speaker. The UrFilez launch event was held under the patronage of His Highness Sheikh Abdulla bin Hamad Al Khalifa.
ABOUT URFILEZ
Based out of New York City, USA and founded in 2007 by established digital entrepreneurs, UrFilez is the leading digital media download community providing music and video content over broadband and mobile networks to emerging markets around the globe. The company is integrating the world's best technologies and partnering with the most innovative international telcos. For more information, please visit, http://www.urfilez.com.
CONTACT: Tim Mullen, Bell Pottinger, Middle East, +973-16-536-142, TMullen@Bell-Pottinger.co.uk; or Claire Mercuri, Claire Mercuri Public Relations, +1-212-535-7189, Claire@clairemercuri.com