Metro's New metro&moi Loyalty Program Powered by Givex

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November 23, 2010
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Metro's New metro&moi Loyalty Program Powered by Givex

MONTREAL, Nov. 23 /PRNewswire/ - Givex, a global technology company, empowering
businesses with the tools to acquire, learn, communicate and reward
their customers, just announced their partnership with national
supermarket chain, Metro, on their new loyalty program, metro&moi
(metro&me). Givex has provided gift certificate and gift card solutions
to Metro since 2006 and is the engine behind metro&moi.

As the metro&moi service provider, Givex draws on over a decade of
experience in loyalty technology to provide Metro with deep
customization and customer engagement tools. Since the Quebec-wide
program rollout in September, customers have flocked to Metro to
collect points with their every purchase and redeem them for further
savings. The information collected by the metro&moi program is
invaluable to Metro's efforts to tailor its promotions and product
selection for each customer and maintain its position as the
supermarket of choice. 

"Metro has designed a loyalty program that is truly exceptional," says
Amanda French, VP Partner & Client Development, Givex. "In addition to
rewards, metro&moi incorporates data collection, personalization and
targeted customer email communication. We're very glad that we can help
Metro realize their vision and connect with their loyal shoppers."  

Each customer's relationship with a business changes over time and
requires exceptional, personalized service ranging from communication
to rewards. More businesses are recognizing this and will be following
Metro's lead to engage their shoppers on all levels.

About Givex

Givex's technology has now significantly evolved from the first gift
card and loyalty programs that began in 1999. We now provide
customizable tools that empower businesses of all kinds to acquire new
customers, build, maintain and expand their customer database,
effectively communicate with customers, and finally understand and
reward their most loyal customers. Find out more at http://www.givex.com.

   

SOURCE  Givex

Givex

CONTACT: <p>Bryan Wang<br/> Director Marketing, Givex<br/> phone: 1-877-478-7733 ext. 309<br/> e-mail: <a href="mailto:bryan@givex.com">bryan@givex.com</a></p>

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