Royal Wedding Live on iPad & iPhone, Kings & Queens App

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April 28, 2011
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Royal Wedding Live on iPad & iPhone, Kings & Queens App

LONDON, April 28, 2011/PRNewswire/ --

    - Currently 'iPad of the Week' in the UK

    - No 1 iPad app in Book Category

    - 40th iPad app overall in the UK

    One of our finest historians transforms his acclaimed history
of the British Monarchy into a remarkable, fully integrated, high production
app which includes live TV coverage of the Royal Wedding

    In a world first, HarperCollins and TradeMobile, together with
celebrated historian David Starkey, bring history to the iPad and iPhone with
a truly interactive high production values app based on his latest book CROWN
AND COUNTRY.

    Spanning two thousand years of the British Monarchy right up to
the wedding of Prince William and Kate Middleton, David Starkey's Kings &
Queens App enables users to explore the monarchy's roller-coaster history in
unprecedented detail and with stunning clarity and colour.

    Here, as never before, is a personal history class from one of
the country's greatest history teachers. Available for use on iPhone and
iPad, this highly interactive app transforms David Starkey's brilliant
overview of the history of Britain through her kings and queens from the
printed page to the handheld device. The app features:

    - Multiple navigation pathways enabling users to browse through
timelines, tap into family trees and explore maps and historical themes.

    - Extensive and exclusive video, allowing users to watch and
listen to David Starkey at the same time as dipping in and out of the
abridged text of CROWN AND COUNTRY.

    - A live stream of Sky TV coverage of the Royal Wedding available
on the day.

    - Curatorial input from historical experts and educational
specialists from the British Library and the British Museum.

    - Lavish illustrations, including high resolution images of
monarchs and their times.

    - Innovative technology that offers users a uniquely interactive
multi-layered reading experience.

    - Feature TV commentary on all aspects of the Royal Wedding, from
why fashionistas love Kate Middleton to how to be the perfect wedding guest.

    Available in Apple's App store from 21 April, 2011 for an
introductory price of GBP1.79

    From GBP3.99 after 30 April 2011

    Note to Editors:

    ABOUT HARPERCOLLINS PUBLISHERS

    HarperCollins, one of the largest English-language publishers
in the world, is a subsidiary of News Corporation (NYSE: NWS, NWS.A; ASX:
NWS, NWSLV). Headquartered in New York, HarperCollins has publishing groups
around the world including the HarperCollins General Books Group,
HarperCollins Children's Books Group, Zondervan, HarperCollins UK,
HarperCollins Canada, HarperCollins Australia/New Zealand and HarperCollins
India. HarperCollins is a broad-based publisher with strengths in literary
and commercial fiction, business books, children's books, cookbooks, mystery,
romance, reference, religious and spiritual books. With nearly 200 years of
history HarperCollins has published some of the world's foremost authors and
has won numerous awards including the Nobel Prize, the Pulitzer Prize and
National Book Award, the Newbery Medal and the Caldecott. Consistently at the
forefront of innovation and technological advancement HarperCollins is the
first publisher to digitize its content and create a global digital warehouse
to protect the rights of its authors, meet consumer demand and generate
additional business opportunities. You can visit HarperCollins Publishers on
the Internet at http://www.harpercollins.com.

    ABOUT TRADEMOBILE LIMITED

    TradeMobile Ltd (TML) is a private company established in 2005
and headquartered in London with offices in New Zealand and Hong Kong.
TradeMobile develops proprietary platforms and targeted solutions enabling
businesses to interact directly with their customers through their mobiles.
TradeMobile's mobile solutions can be adapted to any business, any system and
any market around the globe. While there are hundreds of application stores
building individual apps for the iPhone, Android and other Smartphone models,
no other company owns and offers fully supported 'back-end' technology
platforms which negate the need or use of third party providers.

    The Beyond the Story + eBook treatment used in Kings & Queens:
This is the natural evolution for audiences who wish to consume their entire
reading experience on digital devices. The app uniquely marries an e-reading
experience with timelines, family trees, and learning trails using the
exclusive "BeyondTheStory" technology. Jump from an event on the timeline
straight in to the narrative in the book, or highlight a key location in the
book and be transported to the map showing where it took place. Everything is
linked together and gives you the unique ability to choose your own path of
discovery. You can visit TradeMobile on the Internet at
http://www.trademobile.co.uk.

Source: TradeMobile Ltd

Issued by: Helen Ellis,  Publicity Director, HarperPress, +44(0)20-8307-4250; Jen Porter, Director, CEO, TradeMobile Ltd, +44(0)7503-027-167

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