Mobile Tag: Official Sponsor of GS1!

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May 17, 2011
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Mobile Tag: Official Sponsor of GS1!

The Mobile Tag Universal 2D, 1D and NFC Bar Code Reader is Presented to GS1 Members Worldwide as Well as Distribution Partners and Brands

PARIS, May 17, 2011/PRNewswire/ --     Mobile Tag, leader in 2D and 1D barcode and NFC Tag marketing solutions,
is an official sponsor of the world GS1 congress, taking place the 17th and
18th May in Paris.

    Mobile Tag is honoured to be able to present its universal reading
solution during this major GS1 event.

    The most important representative of GS1 and its partners will be present
and able to use the mobile tag solution for 1D and 2D bar codes.

    The mobile tag universal reader is also available in a white label format
for companies that wish to integrate this reader into their respective
applications.

    The 1D (EAN, UPC) bar codes generated by GS1 are scanable by mobile
phones which has transformed these traditionally industrial codes into
effective marketing tools.

    Mobile tag has developed tools that allow users to very simply manage
campaigns via bar codes and NFC tags from a single platform.

    The Mobile Tag platform enables users to:

    - Link products via 1D (EAN, UPC) barcodes with mobile content

    - Manage 2D barcode campaigns (QR-codes, Datamatrix, Flashcode, fotokody)

    - Link NFC tags to mobile content managed by a single platform

    - Receive and analyse statistics

    About Mobile Tag

    Mobile Tag is the market leader in marketing solutions for 2D, 1D and
NFC. In 2006, the company launched mobiletag, an embedded software
application that allows phones to read 2D barcodes, otherwise known as tags,
simply by using the phone's camera. Mobile Tag developed the software to
create quick access to external content. After a first investment of 4
million Euros in 2008, Mobile Tag has recently secured 6.6 million Euros from
a fund specialised in multimedia marketing, S.E.B Ventures (Skandinaviska
Enskilda Banken Venture Capital), as well as from their historic investors,
Alven Capital, XAnge Private Equity, IDF Capital. This fund enables Mobile
Tag to reinforce its position in both Europe and the United States,
developing its marketing and sales teams. Mobile Tag works with the largest
operators and communicators in Europe and the USA.

    For further information please visit: http://www.mobiletag.com

    Press Contacts: press@mobiletag.com, CF VIALA
   

Source: Mobile Tag

Press Contacts: press@mobiletag.com, CF VIALA, +33(0)1-45-27-33-35

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