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Leading UK Broadcasters and Technology Companies Form Consortium to Trial TV White Spaces Technology

Poster: SySAdmin
Posted on June 27, 2011 at 3:07:01 AM
Leading UK Broadcasters and Technology Companies Form Consortium to Trial TV White Spaces Technology

CAMBRIDGE, England, June 27, 2011/PRNewswire/ --

   
         BBC, BSkyB, BT, Cambridge Consultants, Microsoft, Neul, Nokia,
Samsung, Spectrum Bridge and TTP to trial how unused TV spectrum- TV white
   spaces-could help satisfy the escalating demand for wireless internet
                                connectivity

    Today, representatives from some of the UK's largest technology and
media companies announced the formation of the Cambridge TV White Spaces
Consortium. The group is undertaking technology trials to explore how the
unused TV spectrum could provide an inexpensive solution to satisfy the
escalating wireless connectivity requirements of UK consumers and businesses
in towns, cities and rural areas.

    (Logo: http://photos.prnewswire.com/prnh/20000822/MSFTLOGO )

    The consortium issued this statement: "With the number of connected
devices and data applications growing rapidly, and with mobile networks
feeling the strain, we must find ways of satisfying the traffic demands of
today and tomorrow. This trial will attempt to demonstrate that unused TV
spectrum is well-placed to increase the UK's available mobile bandwidth,
which is critical to effectively responding to the exponential growth in
data-intensive services, while also enabling future innovation."

    TV White Spaces

    The market for mobile bandwidth that serves phones, laptops, tablets and
other smart devices is expected to increase 92 percent between 2011 and
2015. With the growth in demand for applications such as TV streaming,
internet access, voice calling, music services and video downloads, the need
for such mobile bandwidth is rapidly outpacing the capacity of today's
wireless networks.

    The consortium is launching a trial to assess the potential of TV white
spaces to deliver cost-efficient broadband access to rural communities,
offload wireless data demand in urban centres and open the way for
innovative business models. It will explore how mobile devices can tap into
unused television channels -TV white spaces - to supplement wireless
broadband and cellular networks. The trial is designed to validate that TV
white spaces can be used without any impact on traditional broadcast
television in the UK, a concept that has already been successfully explored
in the US and other European countries.

    TV white spaces networks can provide wireless connectivity and work in
much the same way as Wi-Fi, but because TV spectrum signals travel farther
and are better at penetrating walls than Wi-Fi, they may require fewer
access points. Given this, the use of TV white spaces also has the potential
to help bring mobile broadband to rural areas that are not currently served
well by existing connections.

    The range and mobile bandwidth offered by TV white spaces can also more
easily support a variety of connected devices that offer services and
communicate with one another, such as connected automobiles and retail
signs, a vision that is being widely discussed as a potential "Internet of
Things", where intelligent devices all around offer a wide range of new
capabilities.

    A Consortium Effort

    The consortium includes several of the UK's largest technology and media
companies and will test technologies under a variety of scenarios to assess
how TV white spaces could be used to facilitate communications and
information services. This will include streaming high-quality video and
audio content from the BBC and BSkyB over the TV white spaces spectrum to a
range of mobile devices, including some from Nokia and Samsung. The TV white
spaces hotspots will include local pubs, other leisure venues, and
commercial and residential premises. And although the trial is not open to
the public, visitors from the industry will be invited to experience a
number of planned demonstrations.

    The consortium chose Cambridge for the trial because it has a long
history in developing novel wireless communication technologies and offers
an environment for testing diverse uses of the TV white spaces network. The
city is distinguished by a dense mixture of buildings, including the
historic stone buildings of its colleges, which offer a unique opportunity
to demonstrate the penetration of TV white spaces signals when compared with
other higher frequency networks such as Wi-Fi. And although Cambridge itself
has good broadband access, some neighbouring villages suffer poor broadband
service, allowing the advantageous range of TV white spaces communications
to be demonstrated.

    About the Consortium Partners

   
    - BBC [http://www.bbc.co.uk ] exists to enrich people's lives with
      great programmes and services that inform, educate and entertain. It
      provides a wide range of distinctive programmes and services for
      everyone, free of commercial interests and political bias, which
      include television, radio, national, local, children's, educational,
      language and other services for key interest groups. The BBC is
      financed by a TV license paid by households. It does not have to serve
      the interests of advertisers or produce a return for shareholders.
    - BSkyB [http://www.sky.com ]'s Sky entertains and excites more than 10.1
      million homes through the most comprehensive multichannel,
      multi-platform television service in the UK and Ireland. Sky also works
      with dozens of other broadcasters on the satellite platform, online and
      on mobile. The company is also the UK's fastest-growing broadband and
      home phone provider and recently acquired The Cloud, one of the UK's
      largest public Wi-Fi providers.
    - BT [http://www.bt.com ] is one of the world's leading providers of
      communications solutions and services, operating in more than 170
      countries. Its principal activities include the provision of networked
      IT services globally; local, national and international
      telecommunications services to customers for use at home, at work and
      on the move; broadband and internet products and services; and
      converged fixed/mobile products and services.
    - Cambridge Consultants [http://www.cambridgeconsultants.com ] has one of
      the largest independent wireless teams in the world, providing
      expertise on the vast array of wireless technologies that exist today
      and their application to a wide range of market areas.
    - Microsoft Corp [http://www.microsoft.com ] is the worldwide leader in
      software, services and solutions that help people and businesses
      realise their full potential.
    - Neul [http://www.neul.com ] develops innovative and disruptive wireless
      network technology to enable the use of TV white spaces spectrum. Its
      products are the first and so far the only radios that fully meet the
      FCC white spaces radio specification. They provide reliable, secure,
      long-range wireless connectivity to satisfy the burgeoning market for
      data communications. By deploying or using a Neul network, customers
      benefit from unrivalled geographic coverage, increased network capacity
      and dramatically reduced costs.
    - Nokia [http://www.nokia.com ] is the world's leading mobile phone
      supplier and a leading supplier of mobile telecom networks including
      related customer services.
    - Samsung [http://www.samsung.com ] is the leader in the global market
      for high-tech electronics manufacturing and digital media.
    - Spectrum Bridge Inc [http://www.spectrumbridge.com ] is a provider of
      software and services to wireless service companies and equipment
      manufacturers.
    - TTP [http://www.ttp.com ] is Europe's leading independent technology
      development company. The internationally acclaimed TTP team has been at
      the forefront of wireless communications for over 20 years, and are
      providing concept, design and production solutions to clients looking
      to exploit white spaces spectrum hardware and services across
      industries as diverse as telecommunications, emergency services, energy
       management and healthcare.

    This material is for informational purposes only. Microsoft Corp
disclaims all warranties and conditions with regard to use of the material
for other purposes. Microsoft Corp shall not, at any time, be liable for any
special, direct, indirect or consequential damages, whether in an action of
contract, negligence or other action arising out of or in connection with
the use or performance of the material. Nothing herein should be construed
as constituting any kind of warranty.

    About Microsoft

    Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in
software, services and solutions that help people and businesses realise
their full potential.

    About Microsoft EMEA (Europe, Middle East and Africa)

    Microsoft has operated in EMEA since 1982. In the region Microsoft
employs more than 16,000 people in over 64 subsidiaries, delivering products
and services in more than 139 countries and territories.

Source: Microsoft Corp.

Microsoft PR: In the UK: Annemiek Hamelinck, Waggener Edstrom Worldwide for Microsoft, +44-207632-3800, ahamelinck@waggeneredstrom.com, or In the US: Erica Harbison, Waggener Edstrom Worldwide for Microsoft, +1-503-443-7000, ericah@waggeneredstrom.com; or Rapid Response Team, Waggener Edstrom Worldwide for Microsoft, +1-503-443-7070, rrt@waggeneredstrom.com; NOTE TO EDITORS: If you are interested in viewing additional information on Microsoft in EMEA, please visit http://www.microsoft.com/emea or the EMEA Press Centre at http://www.microsoft.com/emea/presscentre. Web links, telephone numbers and titles were correct at the time of publication, but may since have changed. For additional assistance, journalists and analysts may contact the appropriate contacts listed at http://www.microsoft.com/emea/presscentre/contactus.mspx.
If you are interested in viewing additional information on Microsoft Corp, please visit the Microsoft News Center at http://www.microsoft.com/news on Microsoft's corporate information pages.
 
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