Magic Software Works With Microsoft SharePoint 2010 to Extend Oracle Systems

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July 7, 2011
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Magic Software Works With Microsoft SharePoint 2010 to Extend Oracle Systems

LOS ANGELES, July 7, 2011/PRNewswire-FirstCall/ --

    Magic Software Enterprises Ltd [http://www.magicsoftware.com/en ].
(NASDAQ: MGIC), a global provider of mobile, cloud, and on-premise enabled
application platforms [http://www.magicsoftware.com/en/products/?catIDp ]
and business integration solutions [http://www.magicsoftware.com/en/products/?catIDA ]
, announced today that on July 11, 2011, it will be making an announcement
to the Microsoft Worldwide Partner Conference
[http://www.digitalwpc.com/#fbid=qmE09Pcd_NW ] in Los Angeles that Microsoft
Corp. partners are now eligible for a SpeedTrack Authorization Program
[http://web.magicsoftware.com/SharePoint ] to offer the iBOLT integration
platform for Microsoft SharePoint 2010
[http://www.magicsoftware.com/en/products/?catIDA&pageIDg5 ], JD Edwards
[http://www.magicsoftware.com/en/products/?catIDA&pageIDe ] and
PeopleSoft. Companies deploying these systems can use Magic Software's iBOLT
Integration for Microsoft SharePoint 2010
[http://www.magicsoftware.com/en/products/?catIDA&pageIDg5 ] to share
information through their SharePoint 2010 deployment. As an initial step,
Magic Software is promoting iBOLT with capabilities for SharePoint 2010 and
Oracle JD Edwards.

    The success of SharePoint 2010 has generated market demand for a simple
approach to business process orchestration with back-end software systems,
including legacy applications. iBOLT's "drag, drop and configure" approach
to business process integration
[http://www.magicsoftware.com/resources/files/EN-Products/iBOLT/Marketing/Brochures/iBOLT-Brochure-(English)-Online.pdf ]
means that Oracle customers can utilize
SharePoint 2010 to manage the overall user experience and iBOLT to
orchestrate the back-end integration, regardless of line-of-business
application or database platform.

    iBOLT [http://www.magicsoftware.com/en/products/?catIDA ] dramatically
reduces the amount of time necessary to design new business process flows and
provides a robust and scalable solution for integration. This is achieved
through Magic Software's smart metadata-driven approach. This approach helps
future-proof integration projects so that when underlying technologies and
systems change, adaptation efforts are kept to a minimum.

    Magic Software provides Microsoft partners with additional tools and
solutions to help offer SharePoint 2010 to the enterprise market. The
SpeedTrack Authorization Program [http://web.magicsoftware.com/SharePoint ]
that will be announced at the Microsoft Worldwide Partner Conference
includes simplified authorization, technical training and go-to-market
resources.

    "Magic Software's iBOLT represents a vast simplification of effort for
both enterprise customers and their service providers. Businesses that are
already using SharePoint 2010 and Oracle JD Edwards, for example, are able
to implement end-to-end business processes and changes almost effortlessly,"
said Magic Software Enterprises Americas CEO Regev Yativ.

    Commitment to the Needs of Oracle Customers

    SharePoint 2010 offers enterprise-grade capabilities in areas such as
content management, business intelligence, portal, search, social software
and more. Today's announcement reflects a commitment to enable customers to
unlock the value of backend business data and make it accessible to the
entire organization.

    "SharePoint 2010 is an easy and effective way for users to interact with
the processes and data important for their business," said Jared Spataro,
director of SharePoint product marketing at Microsoft. "Solutions like iBOLT
will enable customers of all sizes to create SharePoint 2010 applications
that access legacy business applications."

    About Magic Software Enterprises

    Magic Software Enterprises Ltd. (NASDAQ: MGIC)
[http://www.magicsoftware.com/en  ] is a global provider of mobile
[http://www.magicsoftware.com/en/solutions/?catID13 ], cloud and on-premise
application platform solutions [http://www.magicsoftware.com/en/products/?catIDp ]
, and business and process integration solutions
[http://www.magicsoftware.com/en/products/?catIDA ]. For more information,
visit http://www.magicsoftware.com.

    Except for the historical information contained herein, the matters
discussed in this news release include forward-looking statements that may
involve a number of risks and uncertainties. Actual results may vary
significantly based upon a number of factors including, but not limited to,
risks in product and technology development, market acceptance of new
products and continuing product conditions, both here and abroad, release
and sales of new products by strategic resellers and customers, and other
risk factors detailed in the Company's most recent annual report and other
filings with the Securities and Exchange Commission.

    Magic is the trademark of Magic Software Enterprises Ltd. All other
trademarks are the trademarks of their respective owners.

   
    Magic Software press contact:

    Tania Amar
    Magic Software
    Tel: +972(0)3-538-9300
    Email: tania@magicsoftware.com

Source: Magic Software Enterprises Ltd

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