iomart Hosting Takes the Great Run into the Cloud

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September 12, 2011
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iomart Hosting Takes the Great Run into the Cloud

GLASGOW, Scotland, September 12, 2011/PRNewswire/ --

   
             iomart's cloud hosting helps Nova International manage
                          increase in race entries

    iomart Hosting [http://www.iomarthosting.com ], one of the UK's leading
cloud computing and managed hosting companies, has taken Nova International
[http://novainspiringevents.org/index.html ], organiser of the world's
biggest half marathon the Great North Run, into the cloud.

    Nova migrated its Great North Run website [http://www.greatrun.org ] to
the cloud with iomart Hosting earlier this year and will be performance
testing the solution over the next few weeks. More than half a million
people will visit the site over this coming weekend for the Bupa Great North
Run, as well as registering for Nova's other Great Run events in Edinburgh,
Sheffield and Portsmouth which take place in October.

    Chris Kewin, IT Director at Nova International, said: "iomart Hosting's
technical expertise and support provides relief to Nova's small but busy IT
team. It's critical for our business that we have a 24/7 scalable service.

    Nova is looking seriously at cloud technology on which to build third
generation systems that can scale out rather than up. Cloud technology
provides the potential to bring in additional processing power during peak
business periods rather than owning, managing and paying for that processing
power all year round. When peak periods slow, properly designed clouds allow
processing power to be scaled down again, ensuring business demand drives
the technology requirements."

    Currently iomart Hosting hosts twelve servers for Nova which run the
websites and entry systems through which 100,000s of competitors register to
take part in its world class series of mass participation, televised
sporting events and access useful information about training
[http://www.taketothestreets.org ].

    While September is the busiest time of the year for the Great Run
website, over recent years interest has increased and the site now gets
almost two and a half million visits per year.

    Chris Kewin explained: "Just moving to a cloud alone is not enough.
Business software that runs on cloud servers must also be scalable, and must
also be able to use the processing power that the cloud provides in a
compatible way or no real benefit will be realised. With this in mind having
a strong relationship between cloud providers and development teams, like we
do with iomart Hosting, is essential to ensure smooth delivery of services."

    Sarah Haran, managing director of iomart Hosting, said: "We've developed
a strong relationship with Nova over the past five years which has allowed
us to support the incredible growth in the popularity of its sporting
events. The new cloud services we are providing for Nova will allow their IT
team to manage future growth in their events portfolio much more
efficiently."

    iomart Hosting is a subsidiary of iomart Group plc, which was recently
named Scottish Digital IT Company of the Year, and is ranked as one of the
top 25 cloud services providers in the world. iomart has been shortlisted as
a finalist in the National Business Awards 2011 in partnership with Orange.

    Notes for editors:

    About iomart Hosting

    iomart Hosting is one of the UK's leading providers of complex managed
hosting and cloud computing services to the enterprise market. It owns and
manages its own network infrastructure, including five UK data centres,
offering a unique 100% uptime guarantee. Services include: Private and
Hybrid Cloud, Colocation, Content Delivery Networks, IP Transit, Cloud
Storage and Email.

    Clients include: Cimex, BT plc, Stagecoach, Newsquest, Learndirect,
SoftCat, London School of Economics, Shine TV, STV, and Servecentric.

    iomart Hosting is an ISO9001 & ISO27001 certified company. The company
is fully accredited at Gold Partner level with VMware, Oracle and Microsoft.
It is part of AIM listed iomart Group plc.

    About iomart Group plc

    iomart Group is one of the UK's leading providers of managed hosting and
cloud computing services. From a single server through to private cloud
networks, iomart specialises in the delivery and management of
mission-critical hosting services, enabling customers to reduce the costs,
complexity and risks associated with maintaining their own web and online
applications.

    By physically owning and managing its own global network infrastructure,
iomart offers world-beating levels of service to its customers. The Group
offers a unique 100% uptime guarantee with all hosting services being
engineered to ensure no single point of failure.

    iomart Group operates in its chosen markets through a number of
subsidiaries: iomart Hosting, RapidSwitch, Titan Internet, Easyspace and
Westcoastcloud. The group has been listed on the London Stock Exchange's
Alternative Investment Market (AIM) since April 2000.

    For more information about iomart Group plc visit
http://www.iomart.com

    Nova International

    Nova International, headed by Olympic medallist, Brendan Foster, is one
of the UK's leading event management and sports marketing agencies. The
company's current brand portfolio also includes some of the biggest running
events in the world, all based on the Bupa Great North Run, the world's
biggest half marathon with over 54,000 entries.

    Nova International was established in 1988 and has a strong sporting
pedigree. Based in Newcastle upon Tyne, Nova has established itself as a
market leader in the world of sports marketing and event management. For
more information please visit http://www.greatrun.org.

    News release issued on behalf of iomart Hosting by Jane Robertson, Head
of PR for iomart Group plc. For more information please email
jane.robertson@iomart.com or call +44(0)141-931-6474 (dir),
+44(0)141-931-6400 or +44(0)7827948993 (mob).

Source: iomart Hosting

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