ASE Labs
Welcome Guest. Please register or log in now. There are 452 people online (0 Friends).
  • Home
  • Articles
  • News
  • Forum
  • Register/Login

T-fal ActiFry Announces Television Advertising Campaign and a Brand New Website

Poster: SySAdmin
Posted on October 24, 2011 at 11:07:01 AM
T-fal ActiFry Announces Television Advertising Campaign and a Brand New Website

NEW YORK, Oct. 24, 2011 /PRNewswire/ -- T-fal is proud to announce their newest television advertising campaign as well as a brand new website, http://tfalactifry.com in support of the T-fal ActiFry. The T-fal ActiFry is a revolutionary new cooking appliance that cooks delicious dishes and allows you to make a broad range of meals in the one machine using vegetables, meat, poultry, seafood, grains and fruits - all with little to no oil. The machine automatically cooks a variety of dishes with a patented heat pulsing action that evenly cooks the food at a constant temperature of 338 degrees F, while the paddle gently stirs the food.

(Photo: http://photos.prnewswire.com/prnh/20111024/NY91923 )

T-fal ActiFry is sharing its message on versatility, convenience and healthy cooking in a new television commercial airing on NBC stations in New York, Los Angeles and Washington DC. The campaign began at the end of September and will continue though the key holiday season into 2012. It will also be supported by a national digital campaign which includes national banner ads and search media.  The piece can be seen on the ActiFry USA YouTube Channel (http://www.youtube.com/actifryusa) and on the tfalactifry.com site.

In addition to the advertising campaign, the T-fal ActiFry website, designed by Kettle, has been upgraded to include information about the technology and the design of the unit along with a description of its unique heating capabilities. To foster an online interactive community for users, the ActiFry site features a robust section for members to find new dishes to cook in their ActiFry, search recipes by ingredients or upload their favorite dishes they have created. "We wanted to create a website that would further educate consumers about the machine and encourage them to continue using the ActiFry by constantly discovering new recipes and engaging with fellow fans for new inspiration," says T-fal Communications Director, Michele Lupton.

The site also now provides a zip code based retail locator to find the closest point of purchase, online retail links, and is complete with a customer service tab that allows consumers to ask an agent any questions or concerns about the product.

About T-fal

T-falĀ® is a leading manufacturer of non-stick cookware and small kitchen appliances.  T-fal is headquartered in West Orange, NJ and is a division of Groupe SEBĀ® USA. For more information, please visit http://www.t-falusa.com

For further information including images and product samples, please contact:
5W Public Relations, (212) 999-5595; Ilisa Wirgin, iwirgin@5wpr.com or
Virginia Landau, vlandau@5wpr.com

SOURCE  T-fal

Photo:http://photos.prnewswire.com/prnh/20111024/NY91923
http://photoarchive.ap.org/
T-fal

Web Site: http://www.t-falusa.com
 
Print This Entry
Tags PR Press Release
Related Articles
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
Login
Welcome Guest. Please register or log in now.
Forgot your password?
Navigation
  • Home
  • Articles
  • News
  • Register/Login
  • Shopping
  • ASE Forums
  • Anime Threads
  • HardwareLogic
  • ASE Adnet
Latest News
  • Kingston HyperX Cloud 2 Pro Gaming Headset Unboxing
  • Synology DS415+ Unboxing
  • D-Link DCS-5020L Wireless IP Pan/Tilt IP Camera
  • Actiontec WiFi Powerline Network Extender Kit Unboxing
  • Durovis Dive Unboxing
  • Bass Egg Verb Unboxing
  • Welcome to the new server
  • Gmail Gets Optional Preview Pane
  • HBO Go on Consoles
  • HP Touchpad Update
Latest Articles
  • D-Link Exo AC2600 Smart Mesh Wi-Fi Router DIR-2660-US
  • HyperX Double Shot PBT Keys
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones
  • ScharkSpark Beginner Drones
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera
  • Contour Unimouse Wireless Ergonomic Mouse
  • HyperX Cloud Alpha Pro Gaming Headset
  • Linksys Wemo Smart Home Suite
  • Fully Jarvis Adjustable Standing Desk
Latest Topics
  • Hello
  • Welcome to the new server at ASE Labs
  • Evercool Royal NP-901 Notebook Cooler at ASE Labs
  • HyperX Double Shot PBT Keys at ASE Labs
  • Avantree ANC032 Wireless Active Noise Cancelling Headphones at ASE Labs
  • ScharkSpark Beginner Drones at ASE Labs
  • HyperX Alloy FPS RGB Mechanical Gaming Keyboard at ASE Labs
  • D-Link DCS-8300LH Full HD 2-Way Audio Camera at ASE Labs
  • Kingston SDX10V/128GB SDXC Memory at ASE Labs
  • What are you listening to now?
  • Antec Six Hundred v2 Gaming Case at HardwareLogic
  • Sans Digital TR5UTP 5-Bay RAID Tower at HardwareLogic
  • Crucial Ballistix Smart Tracer 6GB PC3-12800 BL3KIT25664ST1608OB at HardwareLogic
  • Cooler Master Storm Enforcer Mid-Tower Gaming Case at HardwareLogic
  • Arctic M571-L Gaming Laser Mouse at ASE Labs
  • Contour Unimouse Wireless Ergonomic Mouse at ASE Labs
Advertisement
Advertisement
Press Release
  • Huntkey Has Launched Its New Power Strips with USB Chargers on Amazon US
  • Inspur Releases TensorFlow-Supported FPGA Compute Acceleration Engine TF2
  • Hot Pepper Introduces Spicy New Smartphones in US Markets
  • Sharp Introduces New Desktop Printers For The Advanced Office
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • DJI Introduces Mavic 2 Pro And Mavic 2 Zoom: A New Era For Camera Drones
  • Fujifilm launches "instax SQUARE SQ6 Taylor Swift Edition", designed by instax global partner Taylor Swift
  • Huawei nova 3 With Best-in-class AI Capabilities Goes on Sale Today
  • Rand McNally Introduces Its Most Advanced Dashboard Camera
  • =?UTF-8?Q?My_Size_to_Showcase_Its_MySizeId=E2=84=A2_Mobil?= =?UTF-8?Q?e_Measurement_Technology_at_CurvyCon_NYC?=
Home - ASE Publishing - About Us
© 2010 Aron Schatz (ASE Publishing) [Queries: 16 (8 Cached)] [Rows: 292 Fetched: 35] [Page Generation time: 0.10717296600342]