MentorMob Launches to Help Anyone Learn Anything Through the Power of Crowdsourcing

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November 1, 2011
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MentorMob Launches to Help Anyone Learn Anything Through the Power of Crowdsourcing

Free, Community-based Service Aggregates the Best Online Videos, Content on Any Topic to Create Step-by-Step How-to Courses

From Chemistry to Cooking, Salsa Dancing to Sales, Learn Quickly and Easily with Cultivated, Organized Content

CHICAGO, Nov. 1, 2011 /PRNewswire/ -- MentorMob.com launched today to help anyone learn virtually anything by providing a repository of cultivated, crowdsourced educational content organized into step-by-step instruction.

The first free, community-powered site of its kind, MentorMob.com aims to help users cut through the clutter of Internet content by aggregating and organizing online educational content, such as YouTube videos, Wikipedia articles, About.com content, and more, into intuitive how-to courses. These courses, called Learning Playlists(TM), make it quick and easy to learn a new skill, hobby or technique--either for business or personal interests--without wasting time searching all over the Internet.

"The Internet is the first place most people turn to find information and learn virtually anything, but there's no sense of organization--you have to stumble through, often running into dead ends along the way," said Kris Chinosorn, who co-founded MentorMob with Vince Leung. "At MentorMob, our community members sort through all the content, choose the best snippets and lace them together into a step-by-step course. With MentorMob, you spend more time learning and less time searching."

MentorMob's collaborative platform provides a structured system for learning, with each topical category--known as a Mob--maintained by Mentors. Less formal than the online instruction typically provided by schools and private learning companies, MentorMob topics can range from how to play a guitar to how to conduct scientific experiments--virtually any subject a Mob's members feel passionate about. Due to the collaborative nature of the platform the content continually grows and improves, similar to Wikipedia.

Inspired by Malcolm Gladwell's premise that it takes 10,000 hours of learning to become an expert, MentorMob makes the learning process fun, addictive and easy for both personal and business-related purposes. Individuals can use MentorMob to learn a new hobby or skill, while companies can use the platform as a Software-as-a-Service corporate training tool, cultivating private Playlists to meet their own specific needs.

MentorMob Playlists can even be embedded into any third-party website as a widget, enabling both companies and individuals to share the knowledge of the Mob on corporate sites to complement product and service offerings, or through blogs and other social media content.

Founded in 2010, MentorMob earned the 2011 CityLIGHTS New Concept Award from the Illinois Technology Association, was a nominee for the 2011 Chicago Innovation Awards and was named a 2010 Alternate at the TechCrunch Disrupt/San Francisco.

To help build this new way of learning, visit http://www.MentorMob.com.

About MentorMob:

MentorMob aims to revolutionize the transfer of human knowledge by leveraging the power of crowdsourcing to streamline the learning process. The award-winning, free, community-powered service aggregates the best educational content from across the web and organizes it into easy-to-follow, step-by-step Playlists that help anyone learn anything. Founded in 2010 by a pair of University of Illinois graduates and entrepreneurs with bootstrap funding, MentorMob is headquartered in Chicago. For more information, visit http://www.mentormob.com.

SOURCE  MentorMob

MentorMob

CONTACT: Nikki Nardick of SS|PR, +1-847-415-9307, nnardick@sspr.com, for MentorMob

Web Site: http://www.MentorMob.com

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