Incentivated Aids Airbus' Recruitment Process

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November 9, 2011
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Incentivated Aids Airbus' Recruitment Process

LONDON, November 9, 2011/PRNewswire/ --

    Leading mobile marketing and technology specialist, Incentivated
[http://www.incentivated.com ], is working with Dawson Walker Communications
[http://dwcmakethingshappen.com/index.html ] to deliver a messaging
[http://www.incentivated.com/web/enterprise-messaging.aspx ] and mobile
internet [http://www.incentivated.com/web/mobile-internet.aspx ] campaign
for Airbus, targeted at students who are registering their interest in
engineering recruitment events.

    Students who send a text, to register their interest in a career at
Airbus, will be sent an SMS message which contains information about their
nearest recruitment event and a link to Airbus' mobile recruitment site,
which can be found at: http://m.airbuswork.com

    There will also be outdoor advertisements about the campaign as well as
on leaflets handed out on campuses that will contain a QR code which links
directly to the mobile site.

    The recruitment pages of the mobile site are linked to interactive
mobile apps of the 'Your Future by Airbus' concept planes as well as
connecting to the Airbus Facebook page or the main Airbus careers site, as
part of the deep content provided to attract high quality candidates.

    Jonathan Bass, Managing Director, noted that "Airbus is a good example
of a business which seeks innovative mobile marketing
[http://www.incentivated.com/web/your-mobile-strategy.aspx ] solutions in its
recruitment process using a number of mobile solutions such as messaging,
[http://www.incentivated.com/web/enterprise-messaging.aspx ] and optimising
the mobile site [http://www.incentivated.com/web/mobile-internet.aspx ] to
allow a smooth customer journey for potential recruits within the
engineering sector."

    About Airbus

    Airbus [http://www.airbus.com/company ] is a leading aircraft
manufacturer whose customer focus, commercial know-how, technological
leadership and manufacturing efficiency have propelled it to the forefront
of the industry.

    The company also continues to broaden its scope and product range by
applying its expertise to the military market. It is as well extending its
portfolio of freighter aircraft that will set new standards in the general
and express freight market sectors.

    Across all its fly-by-wire aircraft families Airbus' unique approach
ensures that aircraft share the highest possible degree of commonality in
airframes, on-board systems, cockpits and handling characteristics, which
reduces significantly operating costs for airlines.

    Dedicated to helping airlines enhance the profitability of their fleets,
Airbus also delivers a wide range of customer services in all areas of
support, tailored to the needs of individual operators all over the world.

    About Incentivated

    Incentivated ( http://www.incentivated.com) is an independent
technology company with 10 years' experience operating exclusively in the
mobile marketing
[http://www.incentivated.com/web/your-mobile-strategy.aspx ] services sector.

    We help our international client base engage with their customers by
designing, developing and delivering integrated acquisition, retention (CRM)
and transaction (mCommerce
[http://www.incentivated.com/web/mcommerce.aspx ]) campaigns and services for
mobile.

    Our proprietary technology and specialist staff are well positioned to
help brands, the public sector and charities to develop everything from
enterprise messaging
[http://www.incentivated.com/web/enterprise-messaging.aspx ] (SMS & MMS)
through mobile internet sites
[http://www.incentivated.com/web/mobile-internet.aspx ], to server-side
software or handset applications
[http://www.incentivated.com/web/apps.aspx ], including web-apps, for
'smartphones' and feature-phones.

    We also provide strategic
[http://www.incentivated.com/web/your-mobile-strategy.aspx ], creative
[http://www.incentivated.com/web/creative-services.aspx ] and technical
advice for the use of mobile by businesses to raise awareness, deliver
marketing ROI and provide customer service, as well as other managed
services [http://www.incentivated.com/web/managed-services.aspx ].

    http://www.incentivated.com

Source: Incentivated

For further information: Contact information: Jason Cross, Marketing Director, Incentivated, +44(0)20-7392-2323, press@incentivated.com

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