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December 5, 2011
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Omaha Steaks® Steak Time App Now Offers iGrill Functionality

OMAHA, Neb., Dec. 5, 2011 /PRNewswire/ -- Omaha Steaks today announced the addition of the iGrill cooking thermometer functionality to its Steak Time iPhone application. Steak Time, Omaha Steaks free app which debuted in the New and Noteworthy category of the iTunes store earlier this year, was designed to provide the tools for preparing and serving the perfect steak every time.

<font size="2" face="Arial">(Logo:  http://photos.prnewswire.com/prnh/20111102/LA98677LOGO) </font>

Steak Time offers an innovative Grilling Timer that enables the user to create a personalized steak timer setting for each guest. The timer indicates when to put the steaks on the grill and exactly when to turn them to achieve the specific degree of doneness that each guest prefers. The iGrill, a temperature probe cooking thermometer with a long range Bluetooth® connection, integrates seamlessly to upgrade the Steak Time app, by giving the user the ability to now cook by temperature, as well as by time.

The iGrill function enhances the Steak Time app by allowing the user to monitor the internal temperature of the items being grilled or smoked up to a distance of more than 200 feet, making it ultra-convenient for slow roasting and smoking food preparation.

Other key features of the iGrill enabled Steak Time app from Omaha Steaks include:

    --  Social media integration allowing users to share recipes and tips with
        their friends on Facebook and Twitter.
    --  Conversation card feature that provides a host of interesting facts and
        questions to help liven up the dinner discussion.
    --  Ability to browse the Omaha Steaks store from within the app.
    --  'Buy Now' buttons that appear in a user's grocery list allowing them to
        purchase Omaha Steaks products.
    --  Multiple cooking timers and temperature tools which allow users to set
        food preparation timers directly from within recipes and view active
        times and temperatures from anywhere in the app.
The Steak Time App is available for free from the App Store on iPad, iPhone and iPod touch, or at http://www.itunes.com/appstore. Users can purchase the iGrill temperature probe directly through a link within the Steak Time app.

About Omaha Steaks

Omaha Steaks, founded in 1917, is an Omaha, Nebraska-based, fifth-generation, family-owned company that markets and distributes a wide variety of the finest quality USDA-approved, grain fed beef and gourmet foods. Today, Omaha Steaks is recognized as the nation's largest direct response marketer of premium beef, available to customers by calling 1-800-960-8400, online at http://www.OmahaSteaks.com or at retail stores nationwide.

About the iGrill

The iGrill device is built by iDevices, LLC, an American based company that creates and specializes in unique products based on an extensive knowledge of wireless connectivity. In 2010, iDevices successfully developed and launched the iGrill, and the iGrill applications. The company is currently in development of a variety of new products.

SOURCE  Omaha Steaks

Photo:http://photos.prnewswire.com/prnh/20111102/LA98677LOGO
http://photoarchive.ap.org/
Omaha Steaks

CONTACT: CONTACT: Beth Weiss, Corporate Communications Director, +1-402-597-8135, or Fax, +1-402-597-8252, bethw@omahasteaks.com

Web Site: http://www.omahasteaks.com

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