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Ernest Jones Launches New iPhone App
BOREHAMWOOD, England, January 16, 2012/PRNewswire/ --
Ernest Jones Love & Life has now launched an iPhone shopping app. The app is
completely free to download and has a number of features and benefits that customers can
use when they're out and about. The app has been created to offer a more exciting and
convenient shopping experience for customers, and reassure them that they can shop for any
item safely and securely at their convenience from the free app.
The iPhone app is easy for shoppers to use. Customers can create wish lists, shop by
budget or gift finder and share favourites on facebook. Consumers are able to shop by
categories including diamond jewellery [http://www.ernestjones.co.uk/webstore/diamonds.do
], watches, wedding rings, gifts and even sales and offers. Also the app features a store
finder function where customers can locate several of the nearest Ernest Jones stores and
find out exactly how far away they are.
The purpose of the Ernest Jones iPhone app
[http://itunes.apple.com/gb/app/ernest-jones/id474774750?mt=8 ] launch is to reinforce the
Love & Life brand proposition and ensure the customer has a more fulfilling and convenient
shopping experience. Ernest Jones Love & Life has gifts for all sorts of special occasions
and budgets. With a wide selection of diamond jewellery and engagement rings
[http://www.ernestjones.co.uk/webstore/l/jewellery/category%7Crings/occasion%7Cengagement ]
from brands such as Tolkowsky and Leo, Ernest Jones has fashion pieces that customers
can add to their wish list whilst on the go. The Ernest Jones iPhone app offers customers
a wide choice of items whoever they're buying for.
Since launching as Ernest Jones Love & Life, the brand has continued to reposition
itself as an occasion-led jeweller. Working with exciting brands, new competitions and
introducing new luxurious boutique-style stores in Westfield Stratford City, Exeter and
more recently the Trafford Centre. Introducing the iPhone app allows customers to shop by
the occasion category including weddings, anniversaries, and birthdays.
By emphasising the importance of the customer's individual journey through good
service, beautiful products and an inspiring shopping tool or environment, the brand aims
for customers to return to Ernest Jones for future gifts for special occasions to come.
About Ernest Jones:
Ernest Jones has around 200 stores and a retail website. Ernest Jones offers a wide
range of leading brand watches and high quality jewellery
[http://www.ernestjones.co.uk/webstore/l/jewellery ]. Ernest Jones also has a stunning
selection of gifts for all occasions. Ernest Jones is part of Signet Jewellers Limited,
the world's largest speciality retail jeweller in the US and UK.
PR Contact:
Tim Lundberg
Copywriter E-Commerce Marketing
Ernest Jones
Imperial Place
3 Maxwell Road
Borehamwood
Herts
WD6 1JN
+44(0)208-207-8312
http://www.ernestjones.co.uk
Source: Ernest Jones
Ernest Jones Launches New iPhone App
BOREHAMWOOD, England, January 16, 2012/PRNewswire/ --
Ernest Jones Love & Life has now launched an iPhone shopping app. The app is
completely free to download and has a number of features and benefits that customers can
use when they're out and about. The app has been created to offer a more exciting and
convenient shopping experience for customers, and reassure them that they can shop for any
item safely and securely at their convenience from the free app.
The iPhone app is easy for shoppers to use. Customers can create wish lists, shop by
budget or gift finder and share favourites on facebook. Consumers are able to shop by
categories including diamond jewellery [http://www.ernestjones.co.uk/webstore/diamonds.do
], watches, wedding rings, gifts and even sales and offers. Also the app features a store
finder function where customers can locate several of the nearest Ernest Jones stores and
find out exactly how far away they are.
The purpose of the Ernest Jones iPhone app
[http://itunes.apple.com/gb/app/ernest-jones/id474774750?mt=8 ] launch is to reinforce the
Love & Life brand proposition and ensure the customer has a more fulfilling and convenient
shopping experience. Ernest Jones Love & Life has gifts for all sorts of special occasions
and budgets. With a wide selection of diamond jewellery and engagement rings
[http://www.ernestjones.co.uk/webstore/l/jewellery/category%7Crings/occasion%7Cengagement ]
from brands such as Tolkowsky and Leo, Ernest Jones has fashion pieces that customers
can add to their wish list whilst on the go. The Ernest Jones iPhone app offers customers
a wide choice of items whoever they're buying for.
Since launching as Ernest Jones Love & Life, the brand has continued to reposition
itself as an occasion-led jeweller. Working with exciting brands, new competitions and
introducing new luxurious boutique-style stores in Westfield Stratford City, Exeter and
more recently the Trafford Centre. Introducing the iPhone app allows customers to shop by
the occasion category including weddings, anniversaries, and birthdays.
By emphasising the importance of the customer's individual journey through good
service, beautiful products and an inspiring shopping tool or environment, the brand aims
for customers to return to Ernest Jones for future gifts for special occasions to come.
About Ernest Jones:
Ernest Jones has around 200 stores and a retail website. Ernest Jones offers a wide
range of leading brand watches and high quality jewellery
[http://www.ernestjones.co.uk/webstore/l/jewellery ]. Ernest Jones also has a stunning
selection of gifts for all occasions. Ernest Jones is part of Signet Jewellers Limited,
the world's largest speciality retail jeweller in the US and UK.
PR Contact:
Tim Lundberg
Copywriter E-Commerce Marketing
Ernest Jones
Imperial Place
3 Maxwell Road
Borehamwood
Herts
WD6 1JN
+44(0)208-207-8312
http://www.ernestjones.co.uk
Source: Ernest Jones