DMG Traffiliate Post Click Optimization and Management Platform Now Available as a Self Service Solution

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June 27, 2012
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DMG Traffiliate Post Click Optimization and Management Platform Now Available as a Self Service Solution

RA'ANANA, Israel, June 27, 2012/PRNewswire/ --

           Proven solution for DMG customers now available to advertisers, agencies

                                      and affiliates

    DMG (DSNR Media Group) - a global provider of digital advertising solutions for
online, mobile, and social, announced today the availability of the Traffiliate landing
page optimization and management platform as a self service solution for advertisers,
agencies and affiliates. Traffiliate, which already serves 8 million clicks daily for its
customers, increases conversion rates by an average of 30 percent. The platform profiles
campaigns' traffic, and then serves the best performing landing page to each user profile.
In addition to optimizing the most significant phase of the online sales process,
Traffiliate includes advanced tracking and unified reporting across multiple platforms to
optimize campaign management and effectiveness. Traffiliate is now available with a 30 day
free trial. [http://self.traffiliate.com ]

    Using patented machine-learning technology, the Traffiliate platform automatically
processes massive amounts of data to predict the best performing combination of user,
landing page and conversion funnel. Traffiliate also features pixel management
capabilities that include lifetime value (LTV) tracking. This advanced tracking enhances
campaign optimization and improves reporting accuracy enabling smarter decision-making and
better budget allocations. Traffiliate can be implemented as a standalone solution, or can
be easily integrated with any ad server.

    "Although the post-click stage is the final, crucial point of the branding or customer
acquisition funnel, currently only 2% of global online advertising budgets are invested in
this vital phase," said Shalom Berkovitz, CEO of DMG. "We are proud to productize our
experience improving conversion rates so that advertisers everywhere can benefit from the
increased effectiveness of digital advertising."

    ABOUT DMG

    DMG is a global digital advertising network serving advertisers, agencies and
publishers.

    Utilizing its unique optimization methodologies and technologies, DMG offers a full
cross-platform solution, in online, mobile and social. With over 350 clients worldwide,
DMG reaches over 300 million unique users and delivers hundreds of thousands of campaign
conversions every month.

    For more information, visit http://www.dsnrmg.com.

   
    CONTACTS:

    DMG (DSNR Media Group)
    Ida Yoffe
    Phone: +972-9-7626161 #6169
    Mobile: +972-54-7621603
    iday@dsnrmg.com

    Spicetree Communications
    Monica Maron
    Mobile: +972-545-429-529
    monica.maron@spicetreecom.com

Source: DMG (DSNR Media Group)

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