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SURVEY REVEALS WHY MANY AMERICANS PUT THEMSELVES AT RISK WITH OUTDATED SOFTWARE
ADDITIONAL RESOURCES: Audio, hard copy requests, contact information and more available at: http://multivu.prnewswire.com/broadcast/56964/press.html
NEW YORK, July 23 /PRNewswire/ -- THIS IS A MULTIVU REPORT BROUGHT TO YOU BY SKYPE.
NOW THAT TECHNOLOGY IS SUCH AN INTEGRAL PART OF EVERYDAY LIFE, CONSUMERS NEED TO TAKE EXTRA PRECAUTIONS TO ENSURE THEIR SOFTWARE IS UP-TO-DATE. BUT A RECENT SURVEY OF AMERICAN, BRITISH AND GERMAN CONSUMERS REVEALED THAT NEARLY 40 PERCENT OF ADULTS DON'T ALWAYS UPDATE SOFTWARE ON THEIR COMPUTERS.
IN FACT, ONE QUARTER OF THOSE SURVEYED BY SKYPE SAID THEY DON'T UNDERSTAND WHAT SOFTWARE UPDATES DO AND ANOTHER QUARTER SAID THEY DON'T UNDERSTAND THE BENEFITS OF UPGRADING.
KATIE LINENDOLL, TECHNOLOGY EXPERT
"Technology companies are constantly making improvements to their software. Only by regularly updating are consumers able to ensure they are protected from viruses and malware and also getting access to the latest and greatest features."
SKYPE HAS TEAMED WITH NORTON BY SYMANTEC AND TOMTOM TO LAUNCH INTERNATIONAL TECHNOLOGY UPGRADE WEEK STARTING JULY 23RD TO ADDRESS CONSUMERS' CONCERNS ABOUT UPGRADING. THE CAMPAIGN'S GOAL IS TO EDUCATE THEM ON THE VALUE OF STAYING UP-TO-DATE, ESPECIALLY WHEN MANY UPDATES ARE FREE.
FOR MORE INFORMATION ON KEEPING YOUR TECHNOLOGY UP-TO-DATE PLEASE VISIT SKYPE.COM/GO/UPDATE.
Audio: http://multivu.prnewswire.com/broadcast/56964/press.html
Source: SKYPE.
AUDIO PROVIDED BY: SKYPE.
CONTACT:
FOR STORY INFORMATION, PLEASE CALL: MultiVu Media Relations,1-800-653-5313, EXT. 3 OR EMAIL RADIO@MULTIVU.COM
Web site:
http://www.skype.com/go/update
SURVEY REVEALS WHY MANY AMERICANS PUT THEMSELVES AT RISK WITH OUTDATED SOFTWARE
ADDITIONAL RESOURCES: Audio, hard copy requests, contact information and more available at: http://multivu.prnewswire.com/broadcast/56964/press.html
NEW YORK, July 23 /PRNewswire/ -- THIS IS A MULTIVU REPORT BROUGHT TO YOU BY SKYPE.
NOW THAT TECHNOLOGY IS SUCH AN INTEGRAL PART OF EVERYDAY LIFE, CONSUMERS NEED TO TAKE EXTRA PRECAUTIONS TO ENSURE THEIR SOFTWARE IS UP-TO-DATE. BUT A RECENT SURVEY OF AMERICAN, BRITISH AND GERMAN CONSUMERS REVEALED THAT NEARLY 40 PERCENT OF ADULTS DON'T ALWAYS UPDATE SOFTWARE ON THEIR COMPUTERS.
IN FACT, ONE QUARTER OF THOSE SURVEYED BY SKYPE SAID THEY DON'T UNDERSTAND WHAT SOFTWARE UPDATES DO AND ANOTHER QUARTER SAID THEY DON'T UNDERSTAND THE BENEFITS OF UPGRADING.
KATIE LINENDOLL, TECHNOLOGY EXPERT
"Technology companies are constantly making improvements to their software. Only by regularly updating are consumers able to ensure they are protected from viruses and malware and also getting access to the latest and greatest features."
SKYPE HAS TEAMED WITH NORTON BY SYMANTEC AND TOMTOM TO LAUNCH INTERNATIONAL TECHNOLOGY UPGRADE WEEK STARTING JULY 23RD TO ADDRESS CONSUMERS' CONCERNS ABOUT UPGRADING. THE CAMPAIGN'S GOAL IS TO EDUCATE THEM ON THE VALUE OF STAYING UP-TO-DATE, ESPECIALLY WHEN MANY UPDATES ARE FREE.
FOR MORE INFORMATION ON KEEPING YOUR TECHNOLOGY UP-TO-DATE PLEASE VISIT SKYPE.COM/GO/UPDATE.
Audio: http://multivu.prnewswire.com/broadcast/56964/press.html
Source: SKYPE.
AUDIO PROVIDED BY: SKYPE.
CONTACT:
FOR STORY INFORMATION, PLEASE CALL: MultiVu Media Relations,1-800-653-5313, EXT. 3 OR EMAIL RADIO@MULTIVU.COM
Web site:
http://www.skype.com/go/update