Strontium and Kaira Sign Distribution Agreement for South Africa and Malaysia
SINGAPORE, August 27, 2012 /PRNewswire/ -- Strontium Technology today announced that it has expanded its relationship with Kaira Technology and appointed them as distributor for Malaysia and South Africa. This will serve to expand Strontium's sales channels in these countries and provide direct access to resellers, retailers and mobile shops.
"We have worked together with Kaira for last 3 years with great success. It is a logical extension for us to expand footprint with Kaira to include Malaysia and South Africa," said Anshuman Gupta, CEO of Strontium Technology.
The markets in South Africa and Malaysia are growing fast. Kaira has an excellent distribution network, knowledge of local markets and strong presence in Malaysian and South African markets. Kaira would distribute the complete range of Strontium memory products in these two markets.
Mr Rajesh Attal, CEO, Kaira Technology, said, "We are very happy to expand our engagement with Strontium to South Africa and Malaysia. We can now offer complete range of high quality memory products at competitive prices to our customers there."
Kaira would be the first to launch Strontium's 'Auto' USB flash drive, which is specially designed for car audio systems, in Malaysia and South Africa. Kaira would also be the first to launch Strontium's 8GB MacBook Pro memory module there.
"We are fully committed to grow our business with Kaira in the new territories and no effort would be spared to develop the markets together," added Gupta.
About Strontium
Strontium Technology Pte Ltd is a PC and flash memory manufacturing company, having its headquarters in Singapore. Today, its operations span to varied territories across Australia, New Zealand, South East Asia, India, US, Canada and Latin America. In total, the company maintains a strong market presence in over 30 countries.
About Kaira
Kaira markets and distributes computer components, peripherals, accessories and networking products from over 16 global brands. It has distribution offices in Singapore, Malaysia, South Africa, Mauritius, Sri Lanka and Reunion Islands, and has alliances with channel partners in India, Pakistan, Bangladesh and Nepal.