NICE and Asteros Implementing Advanced Security Solutions for the City of Sochi to Meet Growing Public Safety Needs

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September 19, 2012
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NICE and Asteros Implementing Advanced Security Solutions for the City of Sochi to Meet Growing Public Safety Needs

NICE's Integrated Security Portfolio Will Ensure Safety, Security, and Smooth Operations in a City set to Host Millions of Visitors in the Coming Years for Some of the World's Greatest Sporting Events

RA'ANANA, Israel, September 19, 2012 /PRNewswire/ --

    NICE Systems (NASDAQ: NICE) announced today that it is implementing its Surveillance
portfolio in the city of Sochi, Russia, as part of its "Safe City" initiative for
mitigating security, safety, and operational risks. Having been chosen to host multiple
prestigious sporting events, including the FIA Formula One World Championship(TM) in Sochi
in 2014, and being one of the candidate cities to host the 2018 FIFA World Cup, the
Russian resort town of Sochi foresees a significant influx of visitors and accelerated
growth in the coming years.

    Using NICE's Safe City solutions, Sochi will be able to more efficiently manage city
operations, optimize its law enforcement resources, and enhance public safety for its
citizens and visitors. The city of Sochi is deploying the complete NICE Surveillance
portfolio. This includes NICE Situator, a holistic situation management solution;
NiceVision Net 2.5 IP Video Surveillance, which will span over 1,400 channels; NICE
Inform, to enable multimedia incident debriefing and simulation investigation; NICE video
analytics and audio recording; and the NiceVision Web application, which can be used by
field agents and police to access live and playback video feed for enhanced security
operations.

    "We are extremely excited to be hosting these world famous sporting events in Sochi
and are committed to ensuring that the city is safe and secure," said Sergey Cherepov,
Director of The Situation Monitoring Center of Sochi. "The coming years will witness rapid
population and economic growth in Sochi, broadening the safety and security challenges as
well as increasing the requirements and complexity of everyday city operations. We are
confident that NICE, together with its partner, Asteros, will provide the comprehensive
solutions to meet our extensive requirements and scaling needs."

    To enhance the management of its daily operations, the city of Sochi has set up an
integrated command and control center that includes 40 NICE Situator workstations. With
implementation well underway, the city's law enforcement authorities are using NICE
Situator to build a common operating picture for all stakeholders as well as create an
automated response plan with adaptive workflows. All of Sochi's surveillance cameras have
already been hooked up to NiceVision, in order to provide visual documentation of all
incidents city-wide.

    The implementation of this sophisticated technology by NICE, in collaboration with
Asteros, will enable the city of Sochi to monitor its urban operations and thereby address
security, safety, and operational risks. Specifically, Sochi law enforcement authorities
will be able to automatically detect overcrowding, unattended baggage, and perimeter
intrusions. Consequently, the city will be able to provide advanced protection to critical
infrastructure and public buildings, monitor, detect, and manage traffic congestion and
illegal parking, and prevent loitering and overcrowding situations in public buildings and
commercial areas.

    "We are proud to be the city of Sochi's comprehensive solution of choice for securing
its citizens and visitors," said Yaron Tchwella, Security President and EVP Business
Operations at NICE. "NICE's participation in the Safe City project is a testament to our
expertise in large-scale critical deployments as well as to the ability of our
pre-integrated solution to support safety and security while also promoting improved
operations."

    Tigran Pogosian, Deputy General Director of Strategy Projects at MegaFon OJSC, the
main contractor on the project, said: "The unique surveillance system, based on the
MegaFon network, will provide 24-hour monitoring of the city's main roads, buildings, and
popular resort locations. This in turn will enable high responsiveness among law
enforcement bodies, emergency services, the Federal Security Service, and the Ministry of
Emergency Situations (EMERCOM) to any unfolding incidents and at the same time will
enhance the quality of life of local citizens and resort guests."

    "Sochi's Safe   ity project is a significant implementation of an emergency control
center and video surveillance platform. It will provide additional advantages to the
police force, law enforcement authorities, and emergency and city operation services to
help them reduce the number of offences and ensure public safety," said Andrey Cheremnykh,
President of the Asteros Group.

    The NICE Security Offering addresses the needs of governments and enterprises with
intent-based solutions for fighting crime and terror, by anticipating, managing and
mitigating safety, security and operational risks. The solution enables capture, analysis
and correlation of data from multiple sensors and systems, including audio, video, radio,
geo-location and web, providing a framework for fusing data silos into a single, holistic
operational view. NICE Security solutions empower organizations to act effectively in real
time to prevent, manage and investigate incidents, ensuring fast resolution and
debriefing, and continuous security improvements. NICE Security solutions are deployed
worldwide in transportation systems, critical infrastructures, city centers and enterprise
campuses.

    About MegaFon

    MegaFon is a Russian universal telecommunication service provider. Established in May
2002, MegaFon became the first operator with a network covering all regions of Russia. The
company and its subsidiaries have licenses to operate in all of the Russian regions and in
the Republics of Abkhazia, South Ossetia and Tajikistan. With over 63 million active
subscribers, MegaFon manages the most sophisticated and technologically advanced digital
and fixed line network in the country. MegaFon was the first in Russia to launch 3G for
commercial operations and is currently the number one provider of mobile Internet and the
number two telecom company in Russia according to the number of active subscribers. In
2012, MegaFon became one of the first operators to launch a 4G network in the LTE standard
in Russia.

    About Asteros

    Asteros Group is the leader in providing complex solutions encompassing IT
infrastructures, engineering systems, and security systems for large offices, buildings,
civil objects, and cities in Russia. The Group also has expertise in business applications
development and implementation, IT consulting, and outsourcing. The Group has operated
since 1998, employs around 2,000 professionals, and generates annual revenue of over
$500M.

    About NICE Systems

    NICE (NASDAQ: NICE) is the worldwide leader of software solutions that deliver
strategic insights by capturing and analyzing mass quantities of structured and
unstructured data in real time from multiple sources, including, phone calls, mobile apps,
emails, chat, social media, and video. NICE's solutions enable organizations to take the
Next-Best-Action to improve customer experience and business results, ensure compliance,
fight financial crime, and safeguard people and assets. NICE solutions are used by over
25,000 organizations in more than 150 countries, including over 80 of the Fortune 100
companies. http://www.nice.com.

    Trademark Note: NICE and the NICE logo are trademarks or registered trademarks of NICE
Systems. All other marks are trademarks of their respective owners. For a full list of
NICE Systems' marks, please see: http://www.nice.com/nice-trademarks.

    Forward-Looking Statements

    This press release contains forward-looking statements as that term is defined in the
Private Securities Litigation Reform Act of 1995. Such forward-looking statements,
including the statements by Messer Tchwella, are based on the current expectations of the
management of NICE-Systems Ltd. (the Company) only, and are subject to a number of risks
and uncertainties that could cause the actual results or performance of the Company to
differ materially from those described herein, including but not limited to the impact of
the global economic environment on the Company's customer base (particularly financial
services firms) and the resulting uncertainties; changes in technology and market
requirements; decline in demand for the Company's products; inability to timely develop
and introduce new technologies, products and applications; difficulties or delays in
absorbing and integrating acquired operations, products, technologies and personnel; loss
of market share; pressure on pricing resulting from competition; and inability to maintain
certain marketing and distribution arrangements. For a more detailed description of the
risk factors and uncertainties affecting the company, refer to the Company's reports filed
from time to time with the Securities and Exchange Commission, including the Company's
Annual Report on Form 20-F. The forward-looking statements contained in this press release
are made as of the date of this press release, and the Company undertakes no obligation to
update or revise them, except as required by law.

    Corporate Media Contact

    Erik Snider, +1-877-245-7448, erik.snider@nice.com

    Investors

    Marty Cohen, +1-212-574-3635, ir@nice.com, ET

    Anat Earon-Heilborn +972-9-775-3798, ir@nice.com, CET

NICE Systems Ltd.

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