Kaspersky Lab and Facebook Partner to Make Social Networking Safer

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October 17, 2012
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Kaspersky Lab and Facebook Partner to Make Social Networking Safer

ABINGDON, England, October 17, 2012 /PRNewswire/ --

         Kaspersky Lab enhances Facebook Security and provides users with free sixth

                               month software subscriptions

    Kaspersky Lab [http://www.kaspersky.co.uk ], a leading developer of security and
threat management solutions, today announced a partnership with Facebook (NASDAQ: FB),
with the goal of enhancing the security of social networking both online and offline.
Kaspersky Lab is now supplying Facebook with up-to-the-minute data about the latest
malicious software threats worldwide, which will be used to protect Facebook users from
inadvertently visiting malicious web pages.

    People are more likely to click on a link shared by a friend, and this inherent trust
is something cyber-criminals prey upon. Malicious URLs can automatically share themselves
with a victim's personal contacts without the user's knowledge, making the links appear
legitimate. Now, when Facebook users share or click a link shared by their friends, the
link will instantly be compared against Kaspersky Lab's database of malicious web pages.
If the link matches Facebook's list of known 'bad' URLs - which are supplied to Facebook
by Kaspersky Lab and other security vendors - the user will be immediately notified and
blocked from visiting the web page. This not only prevents the user's personal information
and computer from being put at risk, but stops the malicious links from spreading further.

    At Kaspersky Lab, more than 800 anti-malware experts work around the globe and around
the clock to combat cybercrime, analysing more than 125,000 threats daily.

    Using the information from the Kaspersky Security Network [http://ksn.kaspersky.com/en
] - a cloud-based repository from Kaspersky Lab customers who voluntarily share real-time
data on attempted infections and malware activity - Kaspersky Lab experts can analyse data
and produce up-to-the-second protection for its 300 million users protected by Kaspersky
Lab products and technologies around the globe.

    Keeping Facebook Users Informed and Protected

    Kaspersky Lab believes that informed computer users are the first line of defense
against cyber-crime. In addition to supplying Facebook with threat information, Kaspersky
Lab will also contribute expert advice, tips and informative articles to the Facebook
Security page [https://www.facebook.com/security ]. This resource centre keeps the online
community informed about the latest cyber-threats and provides regular reminders of safe
online browsing habits. For more information on this Facebook service, please visit
http://www.facebook.com/security.

    In addition to timely advice, Kaspersky Lab is also supplying Facebook users with an
exclusive free six-month subscription to its popular consumer security products. This
six-month offer allows users to download Kaspersky PURE Total Security
[http://www.kaspersky.co.uk/pure ] or Kaspersky Security for Mac
[http://www.kaspersky.co.uk/security-mac ], ensuring they have the best protection on their
machines. Kaspersky PURE is the company's flagship consumer suite, providing critical
tools - including a password manager, data encryption, and file backup manager - to
protect users' digital assets. Kaspersky Security for Mac protects Mac owners from the
growing threat of malware that targets OS X, and prevents Windows-based malware from
becoming a hidden infection waiting to transfer to the PCs of friends and family via USB
sticks and file sharing. These offers can be accessed through the "AV Marketplace" tab on
Facebook Security page [https://www.facebook.com/security ].

    Steve Orenberg, President Kaspersky Lab North America, comments; "When Kaspersky Lab
was founded 15 years ago, we could only imagine the ways technology would interconnect the
citizens of the Internet and what a huge impact this would have on individuals and society
as a whole. The mission of Kaspersky Lab has always been to protect people and businesses
as they connect online, and there is no network that is leading the future of online
connections like Facebook. Both companies are the best at what we do, so it makes sense to
work together toward a safer Internet for all."

    Joe Sullivan, Chief Security Officer Facebook, added; "Starting today, the people ;who
use Facebook will be able to benefit from Kaspersky's industry-leading intelligence and
technology with their malicious URL data and inclusion in the AV Marketplace. We look
forward to the combined work of our companies to help keep people safe both on and off of
Facebook."

    Costin Raiu, Director of Global Research and Analysis Team (GReAT) Kaspersky Lab,
comments; "Over the past 10 years, we've seen incredible growth in the amount of personal
information people will voluntarily share, and cybercriminals have naturally 'followed the
money' by creating scams and malicious programs specifically targeting social networks. It
takes a blend of online awareness and top-notch security technology to be protected online
- one cannot take the place of the other - and by partnering with Facebook, Kaspersky Lab
intends to provide both."

    Kaspersky Lab Newsroom

    Kaspersky Lab has launched a new online newsroom, Kaspersky Lab Newsroom Europe
(http://newsroom.kaspersky.eu/en
[https://email.ascentpr.co.uk/exchweb/bin/redir.asp?URL=http://newsroom.kaspersky.eu/en ]),
for journalists throughout Europe. The newsroom is specifically designed to serve many of
the media's most common requests, making it easier for journalists to find product and
corporate information, facts and figures, editorial copy, images, videos and audio files,
as well as details about the appropriate PR contacts.

    About Kaspersky Lab

    Kaspersky Lab is the world's largest privately held vendor of endpoint protection
solutions. The company is ranked among the world's top four vendors of security solutions
for endpoint users.* Throughout its 15-year history Kaspersky Lab has remained an
innovator in IT security and provides effective digital security solutions for consumers,
SMBs and Enterprises. The company currently operates in almost 200 countries across the
globe, providing protection for over 300 million users worldwide. Learn more at
http://www.kaspersky.co.uk. For the latest on antivirus, anti-spyware, anti-spam and
other IT security issues and trends, visit: http://www.securelist.com.

    *The company was rated fourth in the IDC rating Worldwide Endpoint Security Revenue by
Vendor, 2010. The rating was published in the IDC report Worldwide IT Security Products
2011-2015 Forecast and 2010 Vendor Shares - December 2011. The report ranked software
vendors according to earnings from sales of endpoint security solutions in 2010.

    Follow us on Twitter

    http://www.twitter.com/kasperskyuk

    Like us on Facebook

    http://www.facebook.com/Kaspersky

    (c) 2012 Kaspersky Lab. The information contained herein is subject to change without
notice. The only warranties for Kaspersky Lab products and services are set forth in the
express warranty statements accompanying such products and services. Nothing herein should
be construed as constituting an additional warranty. Kaspersky Lab shall not be liable for
technical or editorial errors or omissions contained herein.

       
        Editorial contact:
        Berkeley PR
        Carolann Grandison
        kasperskylab@berkeleypr.co.uk
        Telephone: +44(0)118-909-0909

        1650 Arlington Business Park
        RG7 4SA, Reading

        Kaspersky Lab UK
        Ruth Knowles
        Ruth.Knowles@kasperskylab.co.uk
        Telephone: +44(0)871-789-1633

        Milton Business Park
        OX14 4RY, Oxford

Kaspersky Lab

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