Blancco White Paper Offers Mobile Data Erasure Best Practices for IT Asset Disposal Specialists

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February 14, 2013
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Blancco White Paper Offers Mobile Data Erasure Best Practices for IT Asset Disposal Specialists

JOENSUU, Finland, February 14, 2013 /PRNewswire/ --

    New document from global data erasure authority informs recycling market about secure,
efficient mass erasure of mobile devices

    Blancco [http://www.blancco.com ], the global leader in data erasure and computer
reuse solutions, is working with international industry leaders to inform the recycling
market and others about the importance of efficient and secure mass erasure of smartphones
and tablets. As part of that initiative, the company has developed a comprehensive white
paper [http://www.blancco.com/en/solution-for-ITADs ] on the topic for IT asset disposal
specialists (ITADs) and recyclers to help their customers stay in compliance with data
protection laws and regulations.

    In addition, Blancco will exhibit at the Mobile World Congress
[http://campaign.blancco.com/mwc ] (MWC) February 25-28 in Barcelona, an international
thought leadership gathering to explore the world impact of mobile technology, including
building awareness of the importance of secure data erasure from mobile devices. Blancco
will attend as a member of the Device Renewal Forum (DRF
[http://www.blancco.com/en/company-info/press-releases/2012/drf ]), an industry group
dedicated to expand the global growth of the device renewal market.

    "More than 1.68 billion wireless devices are produced yearly, but less than 10 percent
of them are recycled or renewed," said Kim Vaisanen, CEO and Co-Founder of Blancco. "Our
work with DRF, our involvement in MWC and our release of the mobile white paper for ITAD
specialists are all part of our strategy to inform the recycling market about how to
efficiently and effectively remove all data from mobile devices, and how the market can
benefit from Blancco Mobile [http://www.blancco.com/en/products/total-data-erasure/mobile
], our mobile data erasure solution."

    The new white paper [http://www.blancco.com/en/solution-for-ITADs ], "Managing and
Automating Data Erasure for Mobile Devices:

    Strategies for Recyclers and IT Asset Disposal Specialists," discusses the risks of
improper decommissioning, the advantages of advanced data erasure with detailed reporting
and audit trails, and methods with which ITADs can help their customers stay in compliance
with laws and regulations.

    "The ability of ITADs to erase data simultaneously from different types of smartphone
and tablet platforms is essential to productive operations," said Vaisanen. "For example,
a single operator can erase over 1,000 smartphones each day with our erasure units, which
also automatically send a detailed erasure report back to a central management console.
This report provides critical details for customer compliance and potential resale."

    Blancco's booth will be in Hall 5, Stand 5E90 at MWC where the company will showcase
its Blancco Mobile product, which has been nominated as a finalist in the Global Mobile
Awards Competition being held at MWC. To set up a meeting visit
http://campaign.blancco.com/mwc.

    About Blancco

    Blancco is the proven data erasure solution for millions of users around the globe. As
the global leader in data erasure and computer reuse solutions, Blancco offers the most
certified data erasure solutions within the industry. The company serves users across a
wide range of industries, including banking, finance, government and defense. The
company's products are highly valued by IT asset disposal professionals around the world.
Blancco operates from an extensive network of international offices and partners across
Europe, North America, the Middle East, Russia, Asia and Australasia. More information is
available at http://www.blancco.com.

    Media Contact: Monica Shaw, +1-770-367-9534, mshaw@carabinerpr.com

    Blancco Oy Ltd., Kim Vaisanen, CEO and Co-Founder, +358-50-585-2885,
kim.vaisanen@blancco.com

Blancco Oy Ltd.

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