Lyoness: Tailor-made Solutions for SME

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November 25, 2014
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Lyoness: Tailor-made Solutions for SME

GRAZ, Austria, November 24, 2014 /PRNewswire/ --

    Lyoness offers professional new and regular customer management specifically for small
and medium-sized enterprises.

    As part of its loyalty program for loyalty merchants, Lyoness increasingly focuses on
the area of SME. With the Lyoness Solution Pack SME partners receive marketing solutions
which are reserved otherwise to large companies: Efficient tools to gain new customers and
retain loyal customers. "This way, also SMEs can implement a professional and personal
customer management and, thus, achieve a sustained profit increase", says Harald Koch,
Member of the Board Lyoness Group AG.

    Lyoness Solution Pack

    The SME service package's basis is a tablet with a specifically developed app
providing a variety of functions for customer binding. A set of customer cards branded
with the respective company logo allows Lyoness members to use all Lyoness benefits at all
loyalty merchants. In addition, SMEs are provided different modules for their professional
new and regular customer management: With the CRM system (Customer Relationship
Management) by Salesforce - the worldwide leading provider for CRM solutions - amongst
others, newsletters can be sent to selected loyal customers and customer satisfaction
surveys can be implemented. Furthermore, market- and customer-specific statistics and
sectoral comparisons can be collected so as to use the data for target group optimized
marketing strategies and decisions. Besides all this, SMEs can advertise online sales
campaigns and will shortly be able to offer target group specific individualized online
vouchers - for new and loyal customers as well as for Lyoness members and non-members.
More information at http://www.loyaltyprogram.com.

    About Lyoness

    The Lyoness group divides its three business areas into two brands: The Lyoness brand
encompasses the shopping community and the loyalty program. Their target groups are
consumers who want to save money by shopping with Lyoness (Cashback) and loyalty merchants
who want to use an international multi-sector loyalty program. The Lyconet brand
encompasses all network marketing activities of the Lyoness Group. Its target groups are
self-employed people and companies. The Lyoness group is currently active in 46 countries
on all continents. Over 4 million members enjoy the Lyoness benefits at over 40,000
loyalty merchants around the world. More at http://www.lyoness.com.

       
        Contact:
        Silvia Kelemen
        Lyoness Group AG
        phone: +43-664-85-55-241
        e-mail: silvia.kelemen@lyoness.ag

Lyoness Europe AG

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