#ChallengeReality at the Ultimate New Attraction by Emaar Entertainment - VR Park at The Dubai Mall

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February 28, 2018
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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th>  </tr></tbody></table><table class="row sub-header"style="background:#00837E;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr  style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word">&#xA0;</td></tr></tbody></table>  <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Emaar Entertainment</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">February 28, 2018 08:38 AM EST </span></h5></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row header" style="background:#e5f2f3;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:0;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">                <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word">&#xA0;</td></tr></tbody></table>               <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">#ChallengeReality at the Ultimate New Attraction by Emaar Entertainment - VR Park at The Dubai Mall</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word">&#xA0;</td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th>              </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word">&#xA0;</td></tr></tbody></table><p><span class="xn-location">DUBAI</span>, UAE, <span class="xn-chron">February 28, 2018</span> /PRNewswire/ --</p>
   <p>Emaar Entertainment, the&nbsp;leisure and entertainment subsidiary of Emaar Properties,&nbsp;has&nbsp;announced that <span class="xn-location">Dubai's</span> latest and most exciting attraction&nbsp;-&nbsp;<b>VR Park</b>&nbsp;-&nbsp;will open&nbsp;tomorrow,&nbsp;on <span class="xn-chron">March 1, 2018</span>, at The Dubai Mall.&nbsp;</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/647610/Emaar_VR_Park.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
   <p>&nbsp;&nbsp;&nbsp;&nbsp; (Photo: <a href="http://email.prnewswire.com/wf/click?upn=ACCs9D5JFNgi-2B8LEUAKLHXW4qnnW1kzzTq9VmSoxCfGjOYMxGYxU6zCAdJPIrIKV2kMhpnz3adaqfZbZMrBBag-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75uuG9SGOVRrDJCo44nORhoiyO50ftAWY9IDCLdC9y1zzdGsW5V2-2F4MS4RAkPTzpmpV7Br9KZNxOjXw7OAkJ2Frl-2FDxzfLEDlvBOKYFg1tiGaasH7yrbg-2FkbKPq-2FD59SjQZdGA2nRusWnIyKVEL9rA5pES18fhtyN8GxzbIgagenvso1SZcLhq2kyuZk6E1zhyn8Ul-2Fw0gDjuovqJOXKUFt3WzpwBDMpPnYqokGhT4rlLKLP9kvbTyKeZ8JgO3MOOa3IajF-2FdhiCRXqiviGwxhQg-3D-3D" rel="nofollow">https://mma.prnewswire.com/media/647610/Emaar_VR_Park.jpg</a> )<br> </p>
   <p>&nbsp;&nbsp;&nbsp;&nbsp; (Photo: <a href="http://email.prnewswire.com/wf/click?upn=ACCs9D5JFNgi-2B8LEUAKLHXW4qnnW1kzzTq9VmSoxCfGxrQvDf5vqVTo8fYirXBJhMPENN-2BMjKgopSuZItj5ovzP0V7V8X0-2BognfErHXsj4c-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75uuG9SGOVRrDJCo44nORhoiyO50ftAWY9IDCLdC9y1zzdGsW5V2-2F4MS4RAkPTzpmpV7Br9KZNxOjXw7OAkJ2Frl-2FDxzfLEDlvBOKYFg1tiGaasH7yrbg-2FkbKPq-2FD59SjQo6eYK6Om4SS1cob2Er15st82prIYC7UaOuuOAZW9E-2BPUV614Bm262Ck-2FIIiY4QvvH5fkkJERGL-2BDb3HLpVn3DU8e1sxGMwidrLzwCZ8IwC-2Fj69-2F80UxemSOKOBRfjnjufhSnhoBGTYmpWsIwgDkEoA-3D-3D" rel="nofollow">https://mma.prnewswire.com/media/647609/Emaar_VR_Park_The_Raft.jpg</a> )</p>
   <p>Blurring the lines between perception and reality, <b>VR Park</b>&nbsp;combines Augmented Reality and Virtual Reality (VR),&nbsp;providing&nbsp;unforgettable rides, journeys and games in an unbelievable two-storey attraction.</p>
   <p>Through partnerships with some of the world's leading VR developers, Emaar Entertainment is delivering unprecedented and awe-inspiring experience, with the&nbsp;all-new mind-blowing attraction set to transform the&nbsp;VR leisure and&nbsp;entertainment landscape&nbsp;through the&nbsp;breadth of games, rides and experiences to suit all ages.&nbsp;</p>
   <p>At <b>VR Park</b>, feel like you're propelling down&nbsp;the side of Burj Khalifa in&nbsp;<b>Burj Drop</b>, or hold on tight as your&nbsp;<b>Dubai Drone</b>&nbsp;taxi spins out of control on a rollercoaster adventure like no other!&nbsp;</p>
   <p>Adventure activities are for everyone, with a skydiving experience giving aerial views in&nbsp;<b>Plummet</b>; and a hair-raising&nbsp;<b>Dune Bash experience</b>&nbsp;featuring close encounters with camel spiders, scorpions and other thrilling creatures.&nbsp;</p>
   <p>Allowing visitors to interact with one another and live the experience together, <b>The Raft</b>&nbsp;requires players to grab their VR guns&nbsp;and work together to defend the swamp against a supernatural infestation; whilst gamers will love <b>PAYDAY 2</b>'s VR heist, and the challenge to survive a zombie infested hospital in the apocalyptic&nbsp;<b>The Walking Dead Outbreak</b>.</p>
   <p>Younger&nbsp;children will especially enjoy&nbsp;<b>Geminose: The VR Carousel</b>, as beautiful and playful creatures join an exploration of magic, music and dance in their mystical world; whilst space explorers can man their own spaceship and navigate a world full of aliens and space stations, in <b>RobocomVR</b>.</p>
   <p><b>VR Park</b>&nbsp;is the latest pioneering attraction to be delivered by Emaar Entertainment, as the entity continues to transform&nbsp;the&nbsp;region's Leisure &amp; Entertainment sector.&nbsp;Leading partner and superlative content and technology developer, <i>Starbreeze</i>, will host eight VR-experiences at <b>VR Park</b>, where several are utilising the high fidelity Virtual Reality HMD StarVR. Alongside additional partners, including <i>ARKUB</i>, <i>Robocom</i> and <i>Virtual Reality technologies</i>, <b>VR Park</b> is paving the way for world-leading innovative and immersive experiences.</p>
   <p>Emaar Entertainment's&nbsp;7,000sqm <b>VR Park</b>&nbsp;is located in The Dubai Mall on Level 2, between Reel Cinemas and KidZania® <span class="xn-location">Dubai</span>.</p>
   <p>Visit&nbsp;<a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqjyaNV2cXKZoj5-2FwIshHIEPrmsUPB3otla2sIXAahCZVh_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75uuG9SGOVRrDJCo44nORhoiyO50ftAWY9IDCLdC9y1zzdGsW5V2-2F4MS4RAkPTzpmpV7Br9KZNxOjXw7OAkJ2Frl-2FDxzfLEDlvBOKYFg1tiGaasH7yrbg-2FkbKPq-2FD59SjQplEx8FUiz0tsoXyfSLcKNFZLmEVTZI8peBm2S7vCW8m8JmRu4gctbK3Eja3f4nhwLEkTOhjiXueug27YF-2FBGUr3w-2Fu9FcVIvcKLRXpxqYp3sO7vTRX2fyf64P1wLU7wu8ZyqOoCsP-2Bb-2FQzOQ0bToog-3D-3D" rel="nofollow">http://www.VRParkdubai.com</a>; get social @VRParkDubai</p>
   <p><b>For information:</b><br> <span class="xn-person">Melinda Mesiano</span><br> ASDA'A B-M<br> <a href="mailto:melinda.mesiano@bm.com" rel="nofollow">melinda.mesiano@bm.com</a><br> +97-144507600<br> </p>
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