News

Cricket Wireless Helps Parents Navigate Teens' Digital World

SAN DIEGO, Aug 30, 2012 /PRNewswire/ -- Cricket Communications, a leading provider of innovative and value-driven wireless services, is helping parents navigate a new digital reality where some of the youngest members of our increasingly digital society are entrenched in technology, both inside and outside the classroom. Today's teens are among the most enthusiastic communicators, particularly on cell phones, not having experienced life before cordless phones or the Internet.

(Logo: http://photos.prnewswire.com/prnh/20120202/LA46949LOGO)

According to Pew Internet and American Life Project, older teens ages 14 to 17 are substantially more likely to have a cell phone than younger teens ages 12 and 13 - 87% of older teens have a cell phone, compared with 57% of younger teens. Since 2009, the number of older teens with mobile phones has increased from 80%, while the percentage of younger teens with cell phones has declined slightly, from 66% in 2009.[1]

Many parents are left wondering how to navigate and appropriately monitor responsible technology use for their teen. With the proliferation of cell phones, Cricket Communications is offering a few "Digital Literacy 101" tips to help parents determine if their teen is ready for a cell phone, and what to keep in mind before handing one over. This can be especially important with many teenagers operating independently on the way to and from school, participating in after-school activities and team sports throughout the school-year and beyond.

    --  Why does your teen need a cell phone? Determine how your teen will use a
        cell phone before committing to one. Is your teen out unsupervised and
        needs to communicate with you? Will the phone be used for emergency use
        only? If so, it's best to focus on a plan with more voice minutes. If
        the phone is going to be used for texting or surfing the Internet, it's
        important to consider an unlimited plan to avoid overage charges. The
        volume of texting among teens has risen from 50 texts a day in 2009 to
        60 texts for the median teen text user.[2]
    --  How responsible is your child? Managing their cell phone can be a great
        way to teach financial and technological responsibility to a teenager.
        Just be sure to lay the ground rules early when it comes to minutes
        used, downloading music and apps and expectations on when they can and
        cannot text. Most schools also have very strict cellphone use policies.
    --  Is your child already driving?  The local news is full of stories about
        teen accidents, especially when it comes to text and driving. Free apps,
        such as Drive Safe Mode, disable texting and emailing on Android phones
        while on the road. The app senses when the car is driving at a
        predetermined speed and prevents use of the keyboard while the vehicle
        is in motion, so teens can focus on the road.
    --  Has your child been schooled in proper cellular etiquette? Manners in
        the age of the cellphone are now a defined social skill, but can be
        tricky for parents to navigate, especially when it's difficult to
        understand what children might be doing with their phone 24/7. Parents
        can create phone-free times or zones where teens aren't distractedly
        waiting for texts or calls, but that doesn't cover every moment of the
        day. When you're ready to hand them a cellphone, be prepared to also
        establish an open dialogue about appropriate and inappropriate ways to
        use a cellphone, such as[3]:
        --  Lower your voice and avoid discussion of personal topics in public
            places. Keep a distance of about 10-feet from the nearest person
            when talking on a cellphone in public.
        --  Resist the temptation to call or text when in the company of someone
            else. If you do need to take an urgent call, politely excuse
            yourself and step into another room or quiet area.
        --  Follow your school or library's cellphone policy. Turn your phone
            off completely in movie theaters so the screen doesn't light up, and
            put it on silent when at church or restaurants.
        --  Never take or post a cellphone picture of anyone without their
            consent.
        --  Remember cellphones are recorders. Everything you text could end up
            on a friend's Facebook, Twitter or blog page.
Pre-paid plans like Cricket's are a great way to start teaching cell phone responsibility without being locked into a long-term contract. Starting at $55 a month, Cricket's nationwide coverage includes unlimited talk, text, data and music downloads with Muve Music, the first music service designed for the mobile phone with unlimited song downloads, ringtones and ringback tones. That means parents are protected from ever having to pay overage charges for too many minutes, texts, or songs at the end of the month, and kids still have access to millions of songs from the most popular artists. Cricket's family plan offers customers a $5 discount for the second line of service that is added to the same account. It doesn't matter if the additional line is another voice, Smartphone or broadband line of service.

Parents can gain instant gratification with Cricket's switcher rebate of up to $50.00 and added instant rebates. Check with your local Cricket store to take advantage of offers available nationwide through September 30. The following smartphones offer great value for parents and the latest technology for tweens and teens.

    --  HTC One(TM) V (MSRP $269.99), Cricket's first HTC smartphone, offers a
        premium experience with a 3.7-inch WVGA touch-screen, Qualcomm®
        Snapdragon(TM) S3 1Ghz processor, Android 4.0 Ice Cream Sandwich OS, an
        amazing 5-megapixel camera, Beats Audio(TM), 3G Real Web Browsing, Wi-Fi
        and tethering capability. Soon to be available in Cricket company owned
        stores, Premier dealers and online.
    --  Huawei Mercury (MSRP $249.99) offers a beautiful 4" display and is
        powered by an ultrafast 1.4 GHz processor, features an 8.0MP rear
        camera, VGA front camera and an Android 2.3 OS-named by PC Magazine as
        the best pre-paid smartphone in America and has Muve Music pre-loaded.
    --  Huawei Ascend Q (MSRP $139.99) As Cricket's first Android smartphone
        offering both a bar configured QWERTY keypad and a 3.2" HVGA capacitive
        touch display, this Muve Music-enabled phone is the newest introduction
        from Cricket. The device is powered by Android 2.3 (Gingerbread), an 800
        MHz processor, 1500mAh battery and includes features such as a 3.2MP
        camera/camcorder, Wi-Fi and hotspot capable, 3G real web browsing, and
        comes equipped with a 4GB microSD card (3GB for Muve Music).
For more information about Cricket's dynamic device lineup, please visit http://www.mycricket.com.  To follow Cricket's latest news and updates online, go to Cricket's Facebook page online at http://www.facebook.com/cricketwireless and Twitter at http://www.twitter.com/cricketnation.

About Cricket
Cricket is the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving approximately 6 million customers. Cricket offers nationwide wireless voice and mobile data services over high-quality, all-digital wireless networks. Cricket's innovative products and services including the award-winning Muve Music(®) - the first music service designed for a wireless phone, are available nationwide at Cricket branded retail stores, dealers, national retailers and at http://www.mycricket.com. For more information about Cricket, please visit http://www.mycricket.com.

[1] Teens, Smartphones and Texting," March 19, 2012, Pew Internet and American Life Project

[2] Teens, Smartphones and Texting," March 19, 2012, Pew Internet and American Life Project

[3] "Cellular Etiquette for Teens; Teens top 10 cellular etiquette tips," Psychology Today Teen Angst blog, Nov. 2010

SOURCE  Cricket

Photo:http://photos.prnewswire.com/prnh/20120202/LA46949LOGO
http://photoarchive.ap.org/
Cricket

CONTACT: Jennifer Briscoe, Media Relations, Cricket Communications, Inc.,+1-858-882-9238, jbriscoe@cricketcommunications.com

Web Site: http://www.leapwireless.com

Callaway Announces Retail Availability of the X Utility Prototype Irons

Tour Proven and Open Championship Winning Clubs to be Made Available At Select U.S. Retailers on Dec. 1st

CARLSBAD, Calif., Aug. 30, 2012 /PRNewswire/ -- Callaway Golf Company (NYSE: ELY) announced today that the X Utility Prototype irons, available only to Tour professionals up to this point, will be released commercially in the United States and available at select retailers as of December 1(st).  The announcement was made at the Company's national sales meeting, taking place this week north of San Diego. 

Callaway's X Utility Prototype Irons were designed by Roger Cleveland and introduced to the Company's Tour staff prior to the 2012 U.S. Open. Their introduction sparked a wave of interest on the PGA Tour that extended beyond Callaway's staff professionals and the clubs soon stood atop the list of utility irons in play at PGA Tour events.  Designed to replace the 2-, 3- and 4-irons that many players have been gravitating away from over the last several years, the X Utility Prototype Irons found an immediate home in the bags of several of the world's best players, including Phil Mickelson, Branden Grace and Ernie Els.  Els employed all three X Utility Prototypes en route to capturing his fourth Major victory last month at The Open Championship, held at Royal Lytham & St. Annes.

"Utility irons are not new to the game, but the X Utility Prototypes feature a state-of-the-art forged construction that delivers a combination of distance, speed, feel and control that has been lacking in this important area of a player's bag for some time," said Luke Williams, Callaway's Global Director of Woods and Irons.  "Many players have replaced their long irons with hybrids, which are easier to hit, but the X Utility Protoypes offer a level of precision that our Tour staff has been very pleased with, plus these clubs offer a tighter dispersion than hybrids on mis-hits.  The amount of excitement that our X Utility Prototype Irons have generated on Tour and among the avid followers of golf equipment has been overwhelming and underscores our commitment to develop and introduce exciting new designs through work with the best players in the world."

Available in three lofts (18, 21, 24 degrees), the Callaway X Utility Prototype Irons are made with a hollow forged construction of 1020 carbon steel, a tungsten sole to precisely dial-in the CG location, and a high-strength maraging steel face that promotes high ball speeds.  Each iron also features removable weights on the sole that range from two to eight grams in two-gram increments that allow players to make swingweight adjustments to fit individual needs surrounding specific length, shaft and grip options.  Callaway's X Utility Prototype Irons will feature a new product introduction retail price of $199/steel and $229 with graphite shafts.

"I didn't expect the [PGA Tour] players to gravitate much towards the 24-degree version," added Roger Cleveland, Callaway's Chief Designer. "I thought that loft would more address the needs of the Champions Tour, LPGA and skilled amateur golfers, but the guys on the PGA Tour put them right into play. Ernie Els immediately adopted all three and asked, 'Where is the rest of the set?'"

About Callaway Golf

Through an unwavering commitment to innovation, Callaway Golf Company (NYSE:ELY) creates products and services designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf apparel, footwear and accessories, under the Callaway Golf® and Odyssey® brands in more than 110 countries worldwide. For more information please visit http://www.callawaygolf.com or shop.callawaygolf.com.(Logo:  http://photos.prnewswire.com/prnh/20091203/CGLOGO)

CONTACT:
Tim Buckman
Callaway Golf Company
Tim.Buckman@CallawayGolf.com
760-804-4133

SOURCE  Callaway Golf Company

Callaway Golf Company

Web Site: http://www.callawaygolf.com

RetailMeNot Introduces Free Android Coupons App to Help Mobile Shoppers Save Money In-Store and Online

- New native app includes curated "Hot Deals" and store category coupon listings, instant tap-and-paste functionality, thousands of online and in-store coupons and the ability to save coupons for later use

- Android release follows RetailMeNot's recent launch of its free iPhone app, which has resulted in nearly 600,000 downloads in only 10 weeks

AUSTIN, Texas, Aug. 30, 2012 /PRNewswire/ -- RetailMeNot.com (http://www.retailmenot.com), the largest online coupon site in the United States, today announced that it is releasing its first native Android app for shoppers who want to search for savings on-the-go.

(Logo: http://photos.prnewswire.com/prnh/20120308/DA66724LOGO-b)

Smartphone owners can download the app for free, which is available within Google Play for smart phones with the Android operating system. For more information about RetailMeNot's mobile offerings, including a brief instructional video, visit http://www.retailmenot.com/mobile.

"We are enjoying very strong triple digit year-over-year growth in mobile traffic, with over 20% of RetailMeNot's total traffic coming from either iPhone, iPad, Android or other devices.  As consumers are beginning to shift from just researching to actually transacting on their mobile device, we are committed to creating the best possible experience for both consumers and merchants.  This Android app moves us closer to this goal by offering an experience customized for that operating system," said Cotter Cunningham, CEO and founder of WhaleShark Media, Inc., the operator of RetailMeNot.com. "Our iPhone app has been downloaded nearly600,000 times since we launched it just over 2 months ago. With comparable traffic coming to our mobile website from iPhone and Android users, we believe we will see similar demand for our Android app."

Features of the new RetailMeNot Android coupons app include:

    --  Simple, easy-to-use interface with curated and frequently updated "Hot
        Deals" - our latest coupons from thousands of merchants.
    --  Availability of in-store mobile coupons or offers where cashiers confirm
        or scan coupons to process the savings for consumers.
    --  Ability to save coupons for later use.
    --  Instant tap-and-paste functionality enables consumers to quickly use
        coupon codes within the checkout process at most online stores, an
        advancement over standard Android "select, copy and paste"
        functionality.
    --  Coupons are also curated and searchable within retail categories (e.g.,
        apparel, electronics, sports, etc.) and arranged via the most popular
        stores on RetailMeNot, making savings exploration and discovery simple.
    --  Predictive-store-search functionality enables consumers to find coupons
        for their favorite retailer in just a few taps.
"Merchants should note that smartphones are increasingly becoming a part of the shop and buy experience, especially for those under the age of 35," said John Faith, senior vice president, mobile, WhaleShark Media, Inc. "As a new generation grows to think of mobile commerce as the norm, merchants need to evolve their promotional strategies to ensure they are multichannel. Merchants should also consider how powerful mobile devices are in transferring large online audiences into in-store sales opportunities."

Recently released RetailMeNot and Ipsos Public Affairs research identified the following mobile use behaviors among consumers, which found that:

    --  Over a third (34%) of adults use or have used a smartphone or tablet to
        shop or research a product or service they've considered buying,
        including a majority of adults under 35 (54%).
        --  Parents (43%) and college graduates (41%) are also more likely to
            say that they've used a mobile device to help them shop.
    --  The same proportion (34%) reports that they would be more inclined to
        make a purchase shopping in an actual store if they could find a good
        coupon for an item or service on their mobile device.
        --  This is particularly true among younger adults (54%) and to a lesser
            extent parents (45%).
        --  However, not all have done so, as just one in five respondents (20%)
            say that they have used a coupon they found online using their
            mobile phone/tablet when shopping in-store.
        --  About a third (32%) of those under 35 years of age say they have
            done so, compared with 19% of those aged 35 to 54, and one in 10 of
            those aged 55 and over.
    --  About one in seven adults (15%) say that they have made an online
        purchase using their mobile device when in a physical store because they
        found a better price online.
        --  26% of those under 35 years of age say they have done so, compared
            with 15% of those aged 35 to 54, and just 6% of those 55 years of
            age and over.
    --  More than half of adults have a smartphone (56%), and the majority of
        them (62%) currently download mobile apps.
        --  Adults under 35 years of age (71%) are more likely than those aged
            35 to 54 (56%) and 55 years of age and older (42%) to have
            smartphones.
        --  Other adults who tend to be more likely to have smartphones include
            those with incomes over $50,000 (63%), those with children in the
            household (67%), those with college degrees (67%), and those working
            full time (66%).
        --  Among smartphone users, adults under 35 years of age (74%), college
            graduates (69%), and those with incomes over $50,000 (63%) are most
            likely to download mobile apps.
Survey Methodology:

These are some of the findings of an Ipsos poll conducted May 14-17, 2012.  For the survey, national samples of 1,005 adults aged 18 and older from Ipsos' U.S. online panel were interviewed online. Weighting was then employed to balance demographics and ensure that the sample's composition reflects that of the U.S. adult population according to Census data and to provide results intended to approximate the sample universe. A survey with an unweighted probability sample of 1,005 and a 100% response rate would have an estimated margin of error of +/- 3.1 percentage points. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.

About RetailMeNot.com
RetailMeNot.com (http://www.retailmenot.com) is the leading consumer destination for collaborative online coupon, deal and promotional code hunting and sharing. Our mission is to help consumers save money and enjoy a hassle-free discount shopping experience. Since November 2006, our users have shared hundreds of thousands of deals and offers from retailers from across the globe. Online coupons are rated and ranked by users, ensuring that quality deals rise to the top and expired coupons drop down the list. RetailMeNot.com is operated by WhaleShark Media, Inc., the world's leading marketplace for online coupons and deals.

Shopping on the go? Download the RetailMeNot Coupons App for iPhone and Android to access hot deals, browse top coupons, popular stores and categories and get thousands of online and in-store coupons to Save When You Want, Where You Want(TM). Make sure to "like" RetailMeNot.com on Facebook, follow the company via Twitter @retailmenot and add us on Google+.

About WhaleShark Media, Inc.
WhaleShark Media, Inc. (http://www.whalesharkmedia.com) is the world's leading marketplace for online coupons and deals. The company's websites enable consumers seeking to save money to find hundreds of thousands of offers from retailers across the globe. WhaleShark Media experiences more than 400 million consumer visits to its sites every year. The WhaleShark Media portfolio of coupon and deal websites includes http://www.RetailMeNot.com, the largest online coupon site in the United States; http://www.VoucherCodes.co.uk, the largest online coupon site in the United Kingdom; http://www.Deals.com in Germany; web.Bons-de-Reduction.com and http://www.Poulpeo.com in France; http://www.Deals2Buy.com; http://www.CouponSeven.com; and http://www.CouponShare.com. WhaleShark Media is a fast-growing, profitable company funded by venture capital firms Austin Ventures, Norwest Venture Partners, Adams Street Partners, Google Ventures, J.P. Morgan Asset Management and Institutional Venture Partners (IVP).

Be sure to "like" WhaleShark Media on Facebook and follow the company via Twitter @whalesharkmedia.

Media Contacts:

Brian Hoyt

RetailMeNot.com

+1 512 777 2957 office

+1 202 330 3070 mobile
bhoyt@retailmenot.com

Kristen Nelson

RetailMeNot.com

+1 512 777 2887

+1 832 398 5792
knelson@retailmenot.com

SOURCE  RetailMeNot.com

Photo:http://photos.prnewswire.com/prnh/20120308/DA66724LOGO-b
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RetailMeNot.com

Web Site: http://www.retailmenot.com

Take the Party with You with the Ultimate Portable Speaker - Jabra Solemate

From the Beach and the Backyard to a Tailgate or House Party, the Jabra Solemate is Your Music Companion Wherever You Go

NASHUA, N.H., Aug. 30, 2012 /PRNewswire/ -- Play that funky music - loud, clear and anywhere with the new Jabra Solemate. About the size and weight of a water bottle, the Jabra Solemate is small and light and features a thick carrying strap that makes it even easier to carry around and use in any environment.  A unique rubber 'sole' stores a 3.5 mm audio cable and a sound bag provides an extra layer of protection in sand, moisture and sunny outdoor conditions. The Jabra Solemate will be available at The Source retail stores and online at TheSource.ca in September.

Jabra has also announced a partnership with ClubCreate, a social platform for music creation and collaboration that allows music lovers to play their remixed tunes via the Solemate speaker. Combining Jabra's heritage in creating high-quality audio devices and ClubCreate's platform for music expression creates an experience unlike any other. With the rise of creating customized music and ring tones for mobile phones, the Jabra Solemate and ClubCreate partnership capitalizes on the trend, enabling users to legally create and personalize their own music with ClubCreate and share what they've created with friends and family via the Solemate.

A multifunctional portable wireless speaker, the Jabra Solemate enables music lovers to enjoy the freedom of big sound with strong, deep bass from an integrated subwoofer and rich, vibrant acoustics from dual tweeters. The Jabra Solemate connects to any device that can play music - either corded or wirelessly - using Bluetooth technology, a 3.5mm audio cable or USB cable, and caters to all types of uses, indoors or outdoors. Whether connected to a mobile phone, tablet, iPad®, iPod®, mp3 Player or laptop, the Solemate is the perfect audio companion to play music clearly and loudly.

    --  PLAY ON! - Play music while lying at the beach, hanging out in a park,
        hosting a barbeque, or relaxing at home. Or, amplify the volume while
        streaming YouTube videos or watching movies.
    --  MIX ON! - Simply and instantly create your own songs with ClubCreate and
        take them with you via the Solemate.
    --  DANCE ON! - Dance to unbelievable sound quality at the next social
        event, birthday party, or holiday extravaganza.
    --  GAME ON! - Turn-up the volume on mobile videogames and beat the top
        score.
    --  TALK ON! - Catch up with friends, family and colleagues via phone or
        video chat services like Skype and on a mobile phone, PC, or tablet.
    --  CARRY ON! - Solemate is meant to travel. Small, light and comes with its
        own sound bag!
    --  PARTY ON! - Sweat, dust, splash and shock resistant.

The Jabra Solemate ($199) comes in black or white and will be available at The Source retail stores and online at TheSource.ca in September.

For more information on Jabra's line of Bluetooth speakers, headsets and in-car speakerphones, please visit http://www.Jabra.com.

About ClubCreate

ClubCreate is a music creation platform that allows members to easily remix, create, share, and monetize User Generated Content ("UGC"). ClubCreate's cloud based platform connects artists with fans, bands with brands and transforms consumers into creators.To date, our first generation technology has been enjoyed by millions of people, in over 160 countries, entering a wide array of creative advertising contests and campaigns in partnership with top global brands.

About Jabra

Jabra is the brand of GN Netcom, a subsidiary of GN Store Nord A/S (GN) - listed on NASDAQ OMX. Jabra employs approximately 850 people worldwide and in 2011 produced an annual revenue which amounted to DKK 2,106 million. Jabra is a world leader in the development, manufacturing, and marketing of a broad range of hands-free communications solutions. With a reputation for innovation, reliability, and ease of use that goes back more than two decades, Jabra's consumer and business divisions produce corded and wireless headsets, plus mobile and in-office speakerphones that empower individuals and businesses through increased freedom of movement, comfort, and functionality. 

© 2012 GN Netcom A/S. All rights reserved. Jabra® is a registered trademark of GN Netcom A/S. All other trademarks included herein are the property of their respective owners. (Design and specifications subject to change without notice)

SOURCE  Jabra

Jabra

CONTACT: Jabra Media Contact, Stacey Clement, 360 Public Relations for Jabra, +1-617-585-5774, sclement@360pr.com; Jabra - General Manager, Jonas Forsberg, General Manager, North America, +1-603-864-6569, jforsberg@jabra.com; ClubCreate Media Contact, Blanca Lasalle, ClubCreate, +1-212-684-6001, blanca@creativelinkny.com

Web Site: http://www.Jabra.com

Take The Party With You With The Ultimate Portable Speaker - Jabra Solemate

From the Beach or the Backyard to a Tailgate or House Party, the Jabra Solemate is Your Music Companion Wherever You Go

NASHUA, N.H., Aug. 30, 2012 /PRNewswire/ -- Play that funky music - loud, clear and anywhere with the new Jabra Solemate. About the size and weight of a water bottle, the Jabra Solemate is small and light and features a thick carrying strap that makes it even easier to carry around and use in any environment.  A unique rubber 'sole' stores a 3.5 mm audio cable and a sound bag provides an extra layer of protection in sand, moisture and sunny outdoor conditions. The Jabra Solemate is available for pre-order at Amazon.com beginning today and will be available for purchase at Best Buy retail stores, BestBuy.com and Amazon.com on September 2nd.

(Photo: http://photos.prnewswire.com/prnh/20120830/NE65086 )

Jabra has also announced a partnership with ClubCreate, a social platform for music creation and collaboration that allows music lovers to play their remixed tunes via the Solemate speaker. Combining Jabra's heritage in creating high-quality audio devices and ClubCreate's platform for music expression creates an experience unlike any other. With the rise of creating customized music and ring tones for mobile phones, the Jabra Solemate and ClubCreate partnership capitalizes on the trend, enabling users to legally create and personalize their own music with ClubCreate and share what they've created with friends and family via the Solemate.

A multifunctional portable wireless speaker, the Jabra Solemate enables music lovers to enjoy the freedom of big sound with strong, deep bass from an integrated subwoofer and rich, vibrant acoustics from dual tweeters. The Jabra Solemate connects to any device that can play music - either corded or wirelessly - using Bluetooth technology, a 3.5mm audio cable or USB cable, and caters to all types of uses, indoors or outdoors. Whether connected to a mobile phone, tablet, iPad®, iPod®, mp3 Player or laptop, the Solemate is the perfect audio companion to play music clearly and loudly.

    --  PLAY ON! - Play music while lying at the beach, hanging out in a park,
        hosting a barbeque, or relaxing at home. Or, amplify the volume while
        streaming YouTube videos or watching movies.
    --  MIX ON! - Simply and instantly create your own songs with ClubCreate and
        take them with you via the Solemate.
    --  DANCE ON! - Dance to unbelievable sound quality at the next social
        event, birthday party, or holiday extravaganza.
    --  GAME ON! - Turn-up the volume on mobile videogames and beat the top
        score.
    --  TALK ON! - Catch up with friends, family and colleagues via phone or
        video chat services like Skype and on a mobile phone, PC, or tablet.
    --  CARRY ON! - Solemate is meant to travel. Small, light and comes with its
        own sound bag!
    --  PARTY ON! - Sweat, dust, splash and shock resistant.
The Jabra Solemate ($199) comes in black or white and will be available at Best Buy retail stores and online at BestBuy.com, Amazon.com, Jabra.com, and ClubCreate.com.

For more information on Jabra's line of Bluetooth speakers, headsets and in-car speakerphones, please visit http://www.Jabra.com, like us on Facebook at http://www.facebook.com/JabraUS or follow us on Twitter at http://twitter.com/jabra_us.

About ClubCreate

ClubCreate is a music creation platform that allows members to easily remix, create, share, and monetize User Generated Content ("UGC"). ClubCreate's cloud based platform connects artists with fans, bands with brands and transforms consumers into creators.To date, our first generation technology has been enjoyed by millions of people, in over 160 countries, entering a wide array of creative advertising contests and campaigns in partnership with top global brands.

About Jabra

Jabra is the brand of GN Netcom, a subsidiary of GN Store Nord A/S (GN) - listed on NASDAQ OMX. Jabra employs approximately 850 people worldwide and in 2011 produced an annual revenue which amounted to DKK 2,106 million. Jabra is a world leader in the development, manufacturing, and marketing of a broad range of hands-free communications solutions. With a reputation for innovation, reliability, and ease of use that goes back more than two decades, Jabra's consumer and business divisions produce corded and wireless headsets, plus mobile and in-office speakerphones that empower individuals and businesses through increased freedom of movement, comfort, and functionality. 

© 2012 GN Netcom A/S. All rights reserved. Jabra® is a registered trademark of GN Netcom A/S. All other trademarks included herein are the property of their respective owners. (Design and specifications subject to change without notice)

SOURCE  Jabra

Photo:http://photos.prnewswire.com/prnh/20120830/NE65086
http://photoarchive.ap.org/
Jabra

CONTACT: Stacey Clement, 360 Public Relations for Jabra, +1-617-585-5774, sclement@360pr.com; Jonas Forsberg, General Manager, North America, +1-603-864-6569, jforsberg@jabra.com; Blanca Lasalle, Club Create, +1-212-684-6001, blanca@creativelinkny.com

Web Site: http://www.Jabra.com

Google News Inclusion Promotes Brand Awareness

LONDON, August 30, 2012/PRNewswire/ --

   
    - Consumer electronics website sees traffic increase via natural search and
      Google News
    - Content agency Search News Media work to target trending editorial and
      increase brand awareness

    The consumer electronics website Pluggedin.co.uk has reported a significant increase
in traffic to the website over the last 12 months, thanks to the adoption of a targeted
content strategy that has benefitted considerably from inclusion in Google News.

    Demonstrating the power of content marketing [http://www.searchnewsmedia.co.uk ] to
drive website traffic, brand awareness and engagement, Pluggedin.co.uk
[http://www.pluggedin.co.uk ] worked with specialist online content agency Search News
Media to achieve inclusion in Google News and to target specific, relevant trending
content.

    The strategy, which has been in place since July 2011 and saw the Pluggedin.co.uk
website achieve Google News accreditation in September, 2011, has since seen regular
monthly visitors to the website increase from 25,000 unique views (June 2011) up to an
average of 200,000 per month (June 2012).* Even taking in to account organic growth and
referrals from Comet.co.uk, which is a partner to the website, the traffic increase via
Google News is impressive.

    The Pluggedin.co.uk website, which aims to offer consumers all the latest news on
technology products and consumer devices, as well as in-depth buying guides and
information from Comet's experts, publishes a number of unique tech related articles to
the website each day.

    Working with Search News Media [http://www.searchnewsmedia.co.uk ] to conduct a
detailed content audit and analysis of popular content using Google Analytics and
additional website tools, the team developed a full content strategy to publish trending
news content items related to the tech world onsite.

    The strategy has created a strong website proposition, with a Google Page Rank 4, that
is doing much to promote Pluggedin.co.uk as an online brand.

    Dale Lovell, Publishing Director of Search News Media explains;

    "The Pluggedin.co.uk strategy we have worked on just goes to show what can be achieved
by brands like Comet when clear content objectives and detailed analysis of popular
content is undertaken.

    "Google News inclusion has a major impact on websites when it comes to traffic levels,
brand awareness and engagement. The Pluggedin.co.uk figures show this clearly.

    "Content not only grabs a website visitor's attention, it can educate, entertain and
enthral people to a brand too, as well as acting as a conduit to opening up a means of
communication between brands and customers via social networks. The message to brands is
this; get the content right and you can succeed online."

    "The decision to invest in a standalone technology website, offering consumers
impartial advice and news is a forward thinking initiative that more brands should
consider; all brands can be publishers now."

    Andy Cooke, Website Editor, Pluggedin.co.uk, says:

    "The addition of Pluggedin.co.uk as a Google News publisher has not only made a
positive impact on traffic but also helped to build brand awareness, confidence and
transparency. All this means nothing though without top quality content to begin with.
This is where Search News Media have been instrumental in producing timely, relevant,
interesting, well written content on a daily basis."

    Search News Media work closely with brands to develop content marketing strategies.
They have a number of in-house tools that they use to analyse trends online, which they
then use to create relevant content that generates engagement and traffic. Search engines,
particularly Google in the wake of their recent algorithm updates continue to add
significant weight in their results to content-rich websites - so the value of creating
seo content [http://www.searchnewsmedia.co.uk/products/news-content ] for practically any
organisation is now apparent.

    Notes:

    *Google Analytics statistics, June, 2012.

    About Search News Media: Search News Media has been successfully working with leading
brands, agencies, SMEs and start-ups to develop content strategies since 2010. For more
information visit: http://www.searchnewsmedia.co.uk.

         For more information, images and interviews contact Sarah Kerr, Search News

                                          Media:

                  +44(0)845-200-1445. Email: sarah@searchnewsmedia.co.uk

Source: Search News Media

Perfect World to Launch Open Beta Testing for Martial Arts MMORPG "Return of the Condor Heroes" on September 20

BEIJING, Aug. 30, 2012 /PRNewswire-Asia/ -- Perfect World Co., Ltd. (NASDAQ: PWRD) ("Perfect World" or the "Company"), a leading online game developer and operator based in China, announced it will launch the open beta testing for its 2D turn-based martial arts MMORPG, "Return of the Condor Heroes," on September 20, 2012.

(Logo: http://photos.prnewswire.com/prnh/20090416/CNTH023LOGO)

"Return of the Condor Heroes" is Perfect World's new MMORPG adapted from Louis Cha's acclaimed martial arts novel of the same name.  In a traditional 2D turn-based online gaming environment, the game adopts some advanced 3D technologies to render delicate visual effects and various fun options to players.  Providing a refreshing gaming experience for fans of traditional 2D games, "Return of the Condor Heroes" introduces exciting features, including "Qinggong," a gameplay that adopts a style of martial arts with gravity-defying moves, and a powerful pet system.

Mr. Michael Chi, Chairman and Co-CEO of Perfect World, commented, "I am very pleased to present 'Return of the Condor Heroes' to our players this fall.  We have always committed ourselves to developing high-quality titles that incorporate the richness of Chinese culture.  With this new self-developed, turn-based online game equipped with various creative features, we look forward to bringing more entertaining experiences for our global players and introducing them to the charm of Chinese culture."

About Perfect World Co., Ltd. (http://www.pwrd.com)

Perfect World Co., Ltd. (NASDAQ: PWRD) is a leading online game developer and operator based in China.  Perfect World primarily develops online games based on proprietary game engines and game development platforms.  Perfect World's strong technology and creative game design capabilities, combined with extensive knowledge and experiences in the online game market, enable it to frequently and promptly introduce popular games designed to cater changing customer preferences and market trends.  Perfect World's current portfolio of self-developed online games includes massively multiplayer online role playing games ("MMORPGs"): "Perfect World," "Legend of Martial Arts," "Perfect World II," "Zhu Xian," "Chi Bi," "Pocketpet Journey West," "Battle of the Immortals," "Fantasy Zhu Xian," "Forsaken World," "Dragon Excalibur" and "Empire of the Immortals;" an online casual game: "Hot Dance Party;" and a number of web games and social networking games.  While a substantial portion of the revenues are generated in China, Perfect World operates its games in North America, Europe and Japan through its own subsidiaries.  Perfect World's games have also been licensed to leading game operators in a number of countries and regions in Asia, Latin America, Australia, New Zealand, and the Russian Federation and other Russian speaking territories.  Perfect World intends to continue to explore new and innovative business models and is committed to maximizing shareholder value over time.

Safe Harbor Statements

This press release contains forward-looking statements.  These statements constitute forward-looking statements under the U.S. Private Securities Litigation Reform Act of 1995.  These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements.  Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements.  Potential risks and uncertainties include, but are not limited to, Perfect World's limited operating history, its ability to develop and operate new games that are commercially successful, the growth of the online game market and the continuing market acceptance of its games and in-game items in China and elsewhere, its ability to protect intellectual property rights, its ability to respond to competitive pressure, its ability to maintain an effective system of internal control over financial reporting, changes of the regulatory environment in China, and economic slowdown in China and/or elsewhere.  Further information regarding these and other risks is included in Perfect World's filings with the U.S. Securities and Exchange Commission, including its annual report on Form 20-F. Perfect World does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.

For further information, please contact

Perfect World Co., Ltd.
Vivien Wang - Vice President, Investor Relations & Corporate Communications
Joanne Deng - Investor Relations Manager 
Tel: +86-10-5780-5700 
Fax: +86-10-5780-5713
Email: ir@pwrd.com
http://www.pwrd.com

Christensen Investor Relations
Patty Bruner
Tel: +1-480-614-3036
Fax: +1-480-614-3033
Email: pbruner@christensenir.com

Teal Willingham
Tel: +86-10-5826-4988
Fax: +86-10-5826-4838
Email: twillingham@christensenir.com

SOURCE  Perfect World Co., Ltd.

Photo:http://photos.prnewswire.com/prnh/20090416/CNTH023LOGO
http://photoarchive.ap.org/
Perfect World Co., Ltd.

Web Site: http://www.pwrd.com

AGIP Selects S3 ID Personnel Safety Solution Based on Ubisense for the World's Largest Geographic Deployment of a Real-time Personnel Location and Mustering System in Kazakhstan

CAMBRIDGE, England, August 30, 2012/PRNewswire/ --

    Ubisense, a market leader in location-based smart technology, today announces that S3
ID, its partner in the oil and gas industry, has entered into an agreement with AGIP to
deploy an integrated personnel security system at its facility in Kazakhstan. The
solution, which uses unique technology from Ubisense, will play an important role in
creating and maintaining the safety and security of personnel at the facility.

    In all cases of a major incident in a hazardous environment, it is crucial for the
emergency response service to know exactly who was present on the facility at the time of
the incident and exactly who is accounted for after the incident, usually at muster
points, so that any persons unaccounted for may be searched for and rescued. The system
being selected by AGIP will enable this information to be available instantaneously at
multiple locations on and off site, ensuring enhanced personnel safety and security.

    S3 ID, working with the unique Ultra Wide-Band (UWB) solutions from Ubisense, works
with organisations that have personnel working in hazardous environments to provide
real-time personnel location awareness, mustering and access control of safety and
security solutions. Whilst the primary function of the technology is to enhance safety, it
can also be used for access control and security purposes, managing personnel logistics
and automatically recording time and attendance on-site.

    By using the UWB tags from Ubisense, the system can also provide a more accurate,
contactless monitoring solution. Users will wear a small battery powered tag that, when
read by sensors, can provide precise three-dimensional location information to an accuracy
of better than half a metre at ranges of up to 200m. As the tag reading is contactless,
reading is performed automatically, which is crucial in rapid mustering scenarios.

    Richard Green, CEO of Ubisense, said: "We are delighted to be working with S3 ID on
this critically important project for AGIP in Kazakhstan. The ability of our UWB solutions
to provide accurate, precise and three-dimensional location information is increasingly
important to a number of manufacturing industries and also for the people working in those
more hazardous environments."

    Doug Woodbridge, Sales and Marketing VP S3 ID, commented: "Selection by AGIP is
recognition of the unique position of S3 ID in the provision of location-aware safety and
mustering systems to the oil and gas industry."

    The S3 ID system is commonly used to know where personnel are, for example to control
the maximum "Personnel on Board" in a specified environment. However, tags can also be
used for rapid electronic mustering, access control and security purposes. Tags can even
be used to control permits to work and electronically validate "permissions" allowing only
authorised personnel to use specific control systems by automatically granting (or
denying) them access subject to permissions allocated on the central database. Even time
and attendance at a given location can be recorded if required. Beyond these more common
uses, knowing the location and disposition of all personnel in a crisis can also enable
pro-active management of the situation (crisis management).

    About S3ID

    S3 ID is an international company providing world-class, cutting-edge "location
awareness" solutions and is the manufacturer of the acclaimed S3 range of products
spanning everything from personnel and asset tracking, personnel on board or on site
(POB/POS), mustering, access control, safety and security to travel logistics management,
shift rotation planning and bed management.

    About Ubisense

    Ubisense is a market leader of location-based smart technology which enables companies
to optimise their business processes. By keeping track of key assets, Ubisense solutions
bring clarity to complex operations in industries while also improving quality and
reliability. Ubisense uses a unique combination of advanced industry knowledge and an
experienced team to deliver effective and superior solutions that offer unprecedented
visibility, control and accuracy, delivering time and cost savings. Ubisense solutions are
easy to implement and flexible to a particular businesses needs, no matter which area of
the globe they operate in.

    Ubisense offers two location-oriented products; RTLS (Real-time Location Solutions)
and Geospatial Systems, and operates in a number of industries ranging from manufacturing
and utilities to telecommunications and is used by a number of blue chip customers across
the world, such as BMW, Airbus, Aston Martin, Caterpillar and Deutsche Telekom.

Source: Ubisense

FTI Consulting, Sebastian Mathews / Jon Snowball, Tel: +44(0)20-7831-3113

Electronicsforu.com Gets a New Look

BENGALURU, August 30, 2012/PRNewswire/ --

    The New Edition is Being Launched at Electronics Rocks 2012 in Bengaluru Under Beta
Phase

    Electronicsforu.com, an online storehouse of information for the electronics and
technology industry, has a new look and feel. The website, developed in India for
electronics engineers all across the globe, has been redesigned to make it easier to use
and more attractive.

    In order to seek feedback from industry and community, the new edition is being
launched at Electronics Rocks 2012 at Bengaluru under beta phase
[http://new.electronicsforu.com ]. Named Electronics Rocks 2012 to reflect the exciting
opportunities that electronics design presents, this conference-cum-exhibition will be a
two-day affair. It is being held on 30th and 31st August 2012, at the NIMHANS Convention
Centre, Bengaluru.

    The final version will go live on 1st October 2012.

    "With the website registering growing traffic of electronics techies, now is the
perfect time for a change. The new edition of electronicsforu.com focuses on a
user-friendly design and is better adapted to the specific needs of its target audience.
It aims to provide easy and quick access to the abundance of information pertaining to
different segments of the Indian electronics design industry," said Ramesh Chopra, Founder
and Editor of Electronics For You Group.

    First launched in August 2002, the portal aims to help electronics design
professionals. Be it components, circuits, microcontrollers, MOSFETs, transistors, PCBs,
software-anything that's related to electronics gets covered here.

    The site registered 9,42,500 pageviews in the month leading up to August 28, according
to Google Web Analytics.

    About new.electronicsforu.com:

    The new design comes with a much simpler menu bar and also a better layout. The
segments and subject categories are now more prominent and easy to find with electronics
sections viz. Circuits, Innovators, T&M, Tech Focus, Microcontroller Projects, Careers,
Videos, Whitepapers, Resources and Interviews.

    The new website is supported with social networking platforms like Facebook. So if you
aren't already following us on the social networking site, click on (
http://www.facebook.com/designelectronics) and get connected for all the news, latest
projects and technologies.

    Explore what's more at new.electronicsforu.com [http://new.electronicsforu.com ] and
share your feedback and suggestions to help us turn an Indian website into a global
leader.

    Primary Media Contact: Monika Bhati, monika.bhati@efyindia.com, 91-9871507599

    Secondary Media Contact: Pradeep Chakraborty, pradeep.chakraborty@efyindia.com,
91-9971294325

Source: EFY Enterprises Pvt Ltd

PRN

Global Sources launches DatasheetsChina.com: the world's largest electronic parts database built for China's electronics engineers

HONG KONG, Aug. 30, 2012 /PRNewswire-Asia/ -- Global Sources' (NASDAQ: GSOL) joint venture subsidiary, eMedia Asia Limited, has launched the world's largest IC and electronic components online datasheet database - DatasheetsChina.com. The database includes a Chinese language user interface and delivers electronic parts data for over 185 million ICs and components from more than 10,000 suppliers worldwide.

(Logo: http://photos.prnewswire.com/prnh/20030303/LNM011LOGO-b )

DatasheetsChina.com, launched in partnership with software and database specialist SiliconExpert Technologies Inc., is built specifically for over one million Chinese electronics engineers to help them more easily search and purchase semiconductors and other parts needed for new systems design work.

Designed to complement eMedia Asia's extensive technical media portfolio, DatasheetsChina.com gives China's engineers and electronic component purchasers the power to search -- in simplified Chinese -- and find the right parts quickly. DatasheetsChina.com leverages a massive, normalized electronic components database of over 185 million parts and allows engineers to source parts by specifications, and specifically compare parts from competing vendors based on real-time data, then move directly to a purchase option.

This new channel also provides semiconductor vendors and distributors the perfect context to promote new products, existing stock, and technical support to China systems designers.

Localized parts information search

Brandon Smith, President of eMedia Asia Limited, said: "Our community of over 2 million engineers and electronics professionals needs a single, robust datasheet solution linked directly to advice on application and design possibilities. Thus far, they have been forced to rely upon a number of small, local players, and sites operating out of America. This new addition to our media portfolio answers their need, and extends our commitment to serve China's engineers with specific media channels that support all of their design work and goals.

"DatasheetsChina.com has been developed with engineers and for engineers. Its data organization should allow China's engineers to search quickly and easily, in their own language and to access critical data that aid in design decisions. DatasheetsChina.com is also an excellent bridge for IC and parts vendors looking to increase their business in China," Smith continued.

Tailored search for smarter and faster parts selection

DatasheetsChina.com also empowers users to search for parts information in a variety of ways to suit their specific needs:

    --  Inventory Search -- displays which authorized distributors carry the
        part and allows users to purchase from them directly
    --  New Product Introductions -- showcases the latest releases from leading
        manufacturers
    --  Compare Parts -- features a specially formulated in-depth comparison
        chart, giving engineers a side-by-side parametric features comparison
    --  Parametric Search -- enables engineers to search parts information by
        partial part number, description, manufacturer or key product
        specification
DatasheetsChina.com also allows users to customize and save search history, which includes recent searches, parts and comparison pages. It also allows users to sign up to a weekly new product e-mail alert service, so engineers can stay up to date with the latest product releases on the market.

Manufacturers are welcome to submit their datasheets to the site at no cost. Submissions can be sent directly to http://www.datasheetschina.com/dscsearch/partnerwithus.jsp.

For further information, please visit http://www.datasheetsChina.com.

About Global Sources

Global Sources is a leading business-to-business media company and a primary facilitator of trade with Greater China.

The core business facilitates trade between Asia and the world using English-language media such as online marketplaces (http://www.globalsources.com), print and digital magazines, sourcing research reports, private sourcing events, trade shows, and online sourcing fairs.

Over 1 million international buyers, including 90 of the world's top 100 retailers, use these services to obtain product and company information to help them source more profitably from overseas supply markets. These services also provide suppliers with integrated marketing solutions to build corporate image, generate sales leads and win orders from buyers in more than 240 countries and territories.

Global Sources' other businesses provides Chinese-language media to companies selling to and within Greater China. These services include online web sites, print and digital magazines, seminars and trade shows. In mainland China, Global Sources has a network of more than 30 office locations and a community of over 3 million registered online users and magazine readers of its Chinese-language media.

Now in its fifth decade, Global Sources has been publicly listed on the NASDAQ since 2000.

About eMedia Asia Limited

eMedia Asia Limited is a joint venture between Global Sources (60.1%) and United Business Media's EETimes Group (39.9%).

eMedia Asia provides 500,000-plus technology decision-makers throughout Asia and China with access to a multichannel media network. Through its technical events, publications and online network, eMedia Asia leads in providing the region's electronics community with the business and technical information they need to remain competitive.

About SiliconExpert Technologies

SiliconExpert Technologies' Electronic Parts Database is one of the most accurate, comprehensive and current in the industry covering 185 million electronic components in hundreds of product lines from over 10,000 suppliers. End-of-life (EOL) forecasting, finding Cross References (form, fit and function alternatives), Lifecycle statuses, Parametric Data and Product Change Notice (PCN) alerts are a few of the features of SiliconExpert's suite of products that provide Part Search, BOM Management and Obsolescence mitigation solutions. SiliconExpert's customer base includes leading commercial and government OEMs, top-tier authorized distributors, contract manufacturers and component suppliers. Learn more about SiliconExpert Technologies' solutions at http://www.siliconexpert.com.

    Press Contact in Asia               Investor Contact in Asia
    Camellia So                         Suzanne Wang
    Tel: (852) 2555-5021                Tel: (852) 2555-4747
    e-mail: cso@globalsources.com       e-mail: investor@globalsources.com

    Press Contact in U.S.               Investor Contact in U.S.
    Brendon Ouimette                    Cathy Mattison
    Tel: (1-480) 664-8309               LHA
    e-mail: bouimette@globalsources.com Tel: (1-415) 433-3777
                                        e-mail: cmattison@lhai.com

SOURCE  Global Sources

Photo:http://photos.prnewswire.com/prnh/20030303/LNM011LOGO-b
http://photoarchive.ap.org/
Global Sources

Web Site: http://www.datasheetschina.com/dscsearch/partnerwithus.jsp

Victorinox Swiss Army Offers Product Refund

IBACH, Switzerland, Aug. 29, 2012 /PRNewswire/ -- Victorinox has confirmed that it is offering a product refund for its Slim, Secure and Presentation Master products.

Effective September 15, 2012, the encryption software (secure.exe) pre-loaded on Victorinox Slim, Secure and Presentation Master products will expire due to non-renewal of the software's VeriSign certificate. Unfortunately, we are not able to continue support of the encryption software since the control over the decision to renew the certificate was not ours. This means that consumers who own these products and have saved information within the preloaded encryption software will need to back up their data elsewhere to avoid loss of access to the data. This issue does not affect files saved outside of the encryption software program. Consumers who are facing difficulties backing up their data, are urged to contact the company immediately for help. As a result, the aforementioned products have been pulled from retail shelves and taken off ecommerce sites.

Victorinox is known for its superior customer service, therefore we are offering a product refund at no cost to our consumers for the affected products as the logical next step. It is important to note that returning these products is not required, but rather is an option that the company would like to offer its consumers. We look forward to continuing to offer a line of USB flash drives incorporated into Swiss Army Knives in the future without preloaded software. Consumers who are facing difficulties, are strongly urged to contact Victorinox in order to ensure that any data stored within the secure software is properly backed up and also to ask any related questions. Our Customer Support team is available via the following points of contact:

consumer.inquiries@swissarmy.com - or - 800.442.2706

Consumers who wish to begin the return process should complete and submit the form located on http://secure.victorinox.com and will be contacted by a Victorinox Support Team Member within two business days with return instructions and refund process. All refunds will be processed within two weeks from receipt of returned product. This offer is valid through December 31, 2012.

http://www.swissarmy.com

SOURCE  Victorinox

Victorinox

CONTACT: Victorinox Swiss Army, Renee Hourigan, renee.hourigan@swissarmy.com, +1-203-944-2387

Web Site: http://www.victorinox.com

deadmau5 Debuts The "Professional Griefers" Video Featuring Gerard Way

TODAY, WEDNESDAY, AUGUST 29 AT http://www.YOUTUBE.COM/deadmau5

NEW ALBUM '> album title goes here <' SET FOR RELEASE SEPTEMBER 25 ON ULTRA MUSIC

LAS VEGAS, Aug. 29, 2012 /PRNewswire/ -- Electronic artist deadmau5 premieres his "Professional Griefers" music video today, Wednesday, August 29 at http://www.youtube.com/deadmau5.

(Photo: http://photos.prnewswire.com/prnh/20120829/LA65201)

The "Professional Griefers" video--which also features vocalist Gerard Way of My Chemical Romance--directed by Paul Boyd and Jeff Ranasinghe and produced by Dave Stewart's Weapons of Mass Entertainment with Method Studios as the visual effects company.  In it, deadmau5 and Gerard Way engage in a futuristic Ultimate Fighting Championship(®) (UFC(®)) bout, where both parties battle it out in a post apocalyptic Octagon(TM) with massive CGI mau5 robots (see attached promo poster).  Check out behind the scenes footage at: http://youtu.be/hfDoZ9dVuuY.

The single--which appears on > album title goes here <, due out September 25 (Ultra Music)--is building momentum on radio currently sitting at #39 on the Alternative chart.  Supporters include WRXP New York, Los Angeles' KROQ, Live 105 in San Francisco, KNDD in Seattle, Q87.7 Chicago, KNDD Seattle, KXRK Salt LakeCity, WBRU Providence and SiriusXM's Alt Nation. At iTunes, "Professional Griefers" was a Top 100 debut on the Top Songs chart.

About deadmau5

Joel Zimmerman, more commonly known as deadmau5 (pronounced 'dead mouse'), is one of the world's most respected electronic music producers of modern times. Enjoying international chart success with his singles "Sofi Needs A Ladder," "Ghosts 'n' Stuff" and "I Remember," he has also released three critically acclaimed albums: 4×4=12, For Lack Of A Better Name and Random Album Title, with a fourth album, >album title goes here<, due out September 25, 2012. The multiple JUNO Award-winning and Grammy®-nominated artist performed at the 54th Annual GRAMMY Awards as part of its first ever telecast performance highlighting electronic music. His ability to push the boundaries of his talent grows at an equal rate to his fan base, which counts over 6.5 million on his Facebook page. A major touring act, he has headlined Lollapalooza, Outside Lands, Sonar, Virgin Mobile FreeFest, Ultra Music Festival and Electric Daisy Carnival, and sold out Rogers Centre in Toronto and PETCO Park in San Diego, as well as multiple consecutive nights at legendary venues like the Roseland Ballroom in NYC and the Palladium in Los Angeles.  He recently appeared on the cover of Rolling Stone (summer double issue, 2012), marking him as the first EDM artist to do so.

http://www.deadmau5.com
http://www.facebook.com/deadmau5
http://www.twitter.com/deadmau5
http://www.deadmau5.tumblr.com
http://www.ultramusic.com

Press Releases:
http://www.msopr.com/n/client-roster/deadmau5/

SOURCE  deadmau5

Photo:http://photos.prnewswire.com/prnh/20120829/LA65201
http://photoarchive.ap.org/
deadmau5

CONTACT: U.S., MSO, +1-818-380-0400, Alexandra Greenberg x223, agreenberg@msopr.com, or John Ochoa (Tour) x231, jochoa@msopr.com

Web Site: http://www.deadmau5.com

Mervin Manufacturing Uses New Shopatron Integration Capabilities to Create a Better Customer Experience

SAN LUIS OBISPO, Calif., Aug. 29, 2012 /PRNewswire/ -- Mervin Manufacturing has relaunched websites for its action sports brands, including most recently lib-tech.com, utilizing Shopatron's newest integration capabilities (APIs). The new APIs seamlessly integrate the powerful Shopatron eCommerce solution directly into Mervin's brand websites, making for a simpler and better experience for their customers.

(Logo: http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO)

Although Shopatron has supplied order management and eCommerce capabilities for the Mervin brand websites since 2010, until the new sites were launched, Mervin maintained both a marketing website and a separate online store for each brand.

"While our branded online stores have served their function -- they sold our products -- they were not the optimal solution for customers," said Brian Behrens, Developer at Mervin Manufacturing. "Customers needed to click from our brand website to our online store in order to buy a product, and some customers abandoned that process. Now, with our single all-inclusive website for each brand, shoppers can add a product to their cart and go into checkout with two simple clicks, which will raise our sales conversion rates."

Shopatron's newest integration capabilities give Mervin's web developers the ability to easily utilize Shopatron's shopping cart features directly on a brand website, enabling implementation with little or no technical support.

"The new Shopatron Add to Cart API was exactly what we were looking for," continued Behrens. "It was simple to implement. Just add a few lines of code, and you are selling directly on your current website while keeping full control over the brand experience."

"With new Shopatron APIs, any brand can turn their marketing website into an online store, allowing them to create a better shopping experience for consumers and sell more," said Sean Collier, Chief Customer Advocate at Shopatron. "Sounds like a win-win to me."

To learn more about Shopatron solutions download the Mervin case study, visit ecommerce.shopatron.com or call 866-625-5050.

About Mervin

Mervin Manufacturing, home of Lib Tech, GNU, and Bent Metal, is a leading designer and manufacturer of snowboarding, NASing, surfing, and skateboarding products built at the world's most environMENTAL factory by people who ride them. Mervin is the longest running and last major board-building factory still producing in the USA. Based out of Carlsborg, Washington, between the rugged Olympic and Cascade Mountain Ranges, Mervin is a direct link between riding and manufacturing.
About Shopatron

Shopatron is the world's only eCommerce solution that increases sales online, while also increasing sales through retail stores. Shopatron's eCommerce and order management solution provides an innovative and flexible approach to online sales that matches the unique needs of branded manufacturers, multi-channel retailers, and online marketplaces. Founded in 2001, Shopatron works with more than 1,000 branded manufacturers and 20,000 retail partners across more than 40 industries. Clients include top brands such as Bosch, Suzuki, Polaroid, Mizuno, Ducati, JL Audio, K2, Intermix, and Sport Chalet. The company has offices in San Luis Obispo, California and Swindon, United Kingdom.

SOURCE  Shopatron

Photo:http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO
http://photoarchive.ap.org/
Shopatron

CONTACT: Christine Gorney, Shopatron, Inc., +1-805-269-5307, pr@shopatron.com

Web Site: http://www.ecommerce.shopatron.com

2012 IMA Conference and Impact Awards to Feature Powerful Line-up of Keynote Speakers and Breakout Session Presenters

SAN CLEMENTE, Calif., Aug. 29, 2012 /PRNewswire/ -- The 2012 IMA Conference and Impact Awards to be held Sept. 20-22 at the impressive CityCenter complex in Las Vegas will bring together industry leaders and professional peers to address the latest Internet marketing trends, define strategies for success and network.  A stellar line-up of speakers and presenters is on tap for this year's gathering, offering an opportunity to hear and learn from an unprecedented group of experts.

(Logo: http://photos.prnewswire.com/prnh/20110714/NY35808LOGO-b)

The three-day event will focus on an information-packed conference day featuring important keynote addresses and in-depth breakout sessions on an array of topics including Advertising, Analytics, Email, Mobile, Search, Social, Strategy, Technology and Websites.  Keynotes and breakout presentations will be delivered by individuals who are preeminent in their fields and will impart their industry knowledge and professional expertise.  There will also be opportunities for networking including an evening welcome reception, an exhibitor showcase lounge and a farewell breakfast.  Plus, the 2012 Impact Awards celebration will take place on the evening of Fri., Sept. 21, at the beautiful Aria Convention Center.

Main stage speakers will include:

    --  U.S. Senator, Nevada
    --  Governor, Nevada
    --  Consul General, Ireland
    --  SVP, Global Marketing, Adobe
    --  Executive Director, Boys Town California
    --  Partner/Principal, Ernst & Young
    --  President, Irvine Technology Corporation
    --  VP, U.S. Marketing Solutions, LinkedIn
    --  Director, Global Partners, Microsoft
    --  VP, CRM Products, Oracle
    --  CEO, ParentingPride
    --  President, ReachStreet
    --  Founder, Tilly's/TLC
Breakout session presenters will include:

    --  Director, Product Marketing, Adobe
    --  CEO, Americana Group
    --  President, Cie Studios
    --  Senior Manager, New Media and Analytics, Cirque du Soleil
    --  VP, Marketing & Public Relations, Cirque du Soleil
    --  Director, Business Development, Colocation America
    --  Leader, Social Media & Customer Analytics, Ernst & Young
    --  Principal, ExactTarget
    --  CEO, Intigi
    --  Group Manager, Developer Relations, Intuit
    --  VP, Sales, Knowledge Marketing
    --  COO, LA Dezign
    --  CEO, LA Dezign
    --  Co-founder, Mavenlink
    --  CEO, Mobile Roadie
    --  Global Director, Emerging Media, PR Newswire
    --  Senior VP, Sales & Marketing, PR Newswire
    --  CEO, Top Tier (Google)
    --  COO/CIO, Tilly's
    --  VP, Marketing Intelligence & Measurement, Yesmail
    --  VP & CMO, Zinio
For details on the 2012 IMA Conference and Impact Awards, visit http://www.imanetwork.org/2012conference.

SOURCE  Internet Marketing Association

Photo:http://photos.prnewswire.com/prnh/20110714/NY35808LOGO-b
http://photoarchive.ap.org/
Internet Marketing Association

CONTACT: Tyler Holliday, Internet Marketing Association, +1-949-350-308, tyler@imanetwork.org

Monica Nassif Debuts Luxurious Line of Loungewear With New Ecommerce Site

Enlists Lyons Consulting Group to Provide Direction for Design, Navigation, and Development

CHICAGO, Aug. 29, 2012 /PRNewswire/ -- 'Beauty and function' must be the motto for serial entrepreneur, Monica Nassif, founder of the popular brands Caldrea and Mrs. Meyer's Clean Day.  When Nassif decided to launch Sophia Graydon, her new line of luxury loungewear, she recruited the experts of Lyons Consulting Group, the premier ecommerce strategy, design, development, hosting and support firm, to ensure the site was as beautiful and thoughtfully constructed as the garments themselves.

"Our goal was to provide our customers with an online shopping experience reflective of a luxury brand and respectful of our customer's time. Our customer is savvy - she knows what she wants," said Nassif, Sophia Graydon's Founder and CEO. "The creative team at Lyons Consulting Group understood the importance of showcasing the clothing in a simple, clean and elegant fashion, while also providing a smart and intuitive shopping experience for customers."

Lyons Consulting Group used best practices to determine the layout and design of the site. In order to ensure the garments remained the focus, lyonscg delivered on Sophia Graydon's creative requirements for large photography, custom colors and fonts, and keeping other design elements to a minimum.

The site, which was built by Lyons Consulting Group on the Magento Enterprise platform, provides shoppers with key functionality such as zoom and color-swatching in order to truly see and appreciate the fine fabrics and quality craftsmanship.

"Having a site reflect the brand and products can be a challenge," said Rich Lyons, CEO and President of Lyons Consulting Group. "Our experienced creative team works closely with clients to fully understand the brand and incorporate every thread of what the company stands for into the look and feel of the site."

Sophiagraydon.com was launched on August 14, 2012, and is hosted and supported by Lyons Consulting Group's 24/7 in-house support center.

About Sophia Graydon
Sophia Graydon is a new company with a singular mission: to create the most luxurious sleep, lounge and play wear in the world. Revitalizing an often-ignored apparel category with sophisticated design, beautiful European fabrics and classic garment construction, Sophia Graydon's Fall 2012 debut features four distinct collections - Sophia (Swiss cotton basics), Lowry (Italian silk basics), Odessa (French lace), and Grand Marais (French silk/Scottish cashmere) - with a total of 41 pieces, designed and constructed in the United States. The line is sold exclusively online at http://www.sophiagraydon.com.

About Lyons Consulting Group (lyonscg)
Lyons Consulting Group is the premier ecommerce strategy, design, development and support firm dedicated to help clients continually grow and succeed in their online business.  With a proven track record to deliver creative, robust and most importantly, increasingly profitable ecommerce sites, our diverse group of experts are committed to customer satisfaction and project excellence.

As a leading Magento partner in the US, lyonscg has years of experience in ecommerce strategy, creative design, platform customization, technical development, backend integration, quality assurance, and support. lyonscg understands that each client's sites and needs are unique, yet are able to deliver each and every time. Bottom Line: Lyons Consulting Group helps online businesses to realize the potential of ecommerce. Guaranteed. For more information about lyonscg or to see their extensive list of clients, visit lyonscg.com or call 312.564.3142.

SOURCE  Lyons Consulting Group

Lyons Consulting Group

CONTACT: Sara Doudt, +1-312-564-3142, sdoudt@lyonscg.com

Web Site: http://www.lyonsconsultinggroup.com

MMA Launches Mobile Study "MXS"

Asks the Multi-Billion Dollar Question - how should a marketer rebalance their mix based on Mobile's impact on consumers and media habits?

NEW YORK, Aug. 29, 2012 /PRNewswire/ -- During a closed-door, invitation only meeting at the MMA CEO and CMO Summit, the MMA unveiled its new initiative, "MXS" which challenges marketers and agencies to look deeper at how they are allocating billions of ad dollars in their marketing mix in light of the radically changing mobile centric consumer media landscape. MXS - which stands for Mobile's X% Solution - is believed to be the first empirically based study of the rebalancing and optimization of a marketing mix to help marketers achieve a higher return on their marketing dollar investment.

Marketing Evolution, a leader in marketing ROI measurement conducted the scientific and complex analysis.  MXS bypasses the equation used by some that share of time (should) equal share of budget and instead looks at an ROI analysis of mobile based on actual market cost, and current mobile effectiveness impact, as well as U.S. smartphone penetration and phone usage data (reach and frequency). This mobile analysis was then merged with data from dozens of cross media studies of other media against specifically defined campaign goals by product category and thereby allows for an algebraic analysis of mobile's role in an overall marketing mix.

The study concludes that the optimized level of spend on mobile advertising for U.S. marketers in 2012 should be seven percent, on average, vs. the current budget allocation of less than one percent.Further, the analysis indicates that over the next 4 years, mobile's share of the media mix is calculated to increase to at least 10 percent on average based on increased adoption of smartphones alone.

"Media consumption habits are shifting towards mobile and it is our responsibility, as global marketers, to engage with consumers in the most meaningful way," said B. Bonin Bough, Vice President of Global Media and Consumer Engagement at Kraft Foods. "At Kraft Foods, we're committed to making a difference in mobile innovation, so I'm very pleased that the MMA is leading the industry with this valuable data."

More detailed data suggests that the range marketers should spend on Mobile varies based on the marketing goal and industry category. For example with high involvement brands and/or lower purchase funnel objectives, marketers should consider a higher than average 9% allocation with an increased projection to 13% over the next few years based on smartphone growth.

However, as with all new media, improvements in targeting, creative excellence, better ad units, tighter industry standards, innovation in technology and other factors will all contribute to increased spend and the further development of mobile beyond these levels.

The full white paper is available here http://www.mmaglobal.com/research/marketing-evolution.

"The mobile industry has been plagued from what I call a 'cold start syndrome,'" said Greg Stuart, CEO, MMA Global.  "Finally, we are able to give marketers a level of empirical data that takes out the guesswork and offers a baseline for further discussions on what a rebalanced marketing mix should look like to achieve a stronger ROI on every dollar they spend. The next step in this process will be to validate these findings with the recently announced MMA SMoX.me program where we will conduct cross media research with key leading marketers globally to provide additional critical ROI data for them and the industry." 

While MXS was not developed to calculate total Mobile industry spend, the MMA expects comparisons will be made so one could conclude that overall "Mobile Marketing" (measured marketing spend) could be an approximately $26 billion[1] market in the U.S. and higher globally.

"MXS is intended to kick-start a meaningful, but scientific-oriented dialog about the obvious disconnect between spend on mobile advertising and current patterns of marketing ROI and media consumption to help marketers reach the right answers for their businesses," said Rex Briggs, CEO, Marketing Evolution. "Regardless of variances in campaigns, it's clear that marketers, on average, are spending significantly less than they should on Mobile and are losing out on sales and profits by settling for a sub-optimal media mix."

This project was conducted by Marketing Evolution with input from a consortium of major agencies, marketers and media companies over the last three months, as detailed in the white paper. 

About Marketing Evolution:

Marketing Evolution originated cross-media research a decade ago in an effort to determine the share of the mix digital advertising should receive. Since then, Marketing Evolution has served CMOs of leading companies to measure the effectiveness of their marketing campaigns and to help optimize their marketing and media mixes.

Marketing Evolution specializes in integrating marketer's ROI data into SIRF models for budget planning, and conducting original research to quantify marketing ROI. Marketing Evolution has been at the forefront of measuring digital display, search, and social media, as well as traditional media such as television, magazine, radio, and so on. Marketing Evolution's methodology has been praised as the "gold standard" by an independent review by the ARF and called "best practice" by ESOMAR's independent panel of academics and research industry experts that reviewed over 10,000 papers over the past decade.  Marketing Evolution's cross media method was one of only 30 best practices in all of marketing research to receive the prestigious honor and inclusion in the Best Practices book published by Wiley & Sons. 

About the Mobile Marketing Association (MMA)

The MMA is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish mobile media guidelines and best practices for sustainable growth and preserving privacy, and evangelize the use of the mobile channel. MMA includes more than 700 member companies, representing nearly 50 countries across the mobile marketing industry including hardware providers, marketers, software developers and more. MMA global headquarters are located in the U.S., with regional chapters in North America, Europe, Latin America and Asia Pacific. For more information, please visit http://www.mmaglobal.com.

FOR MORE INFORMATION:
Emily Kutner
Brown Lloyd James for the Mobile Marketing Association
Landline: 212-486-7070 Mobile: 646-275-4450
Email: Emilyk@brownlloydjames.com

(([1])) MXS was developed to assist advertisers about their marketing spend and was not developed to calculate resulting total Mobile industry spend. Knowing the comparison will be made, the calculation is a perspective on the below industry analysis: If one applies the average optimized level of 7 percent to just the major media spend of $171billion in the U.S. for 2012 (according to eMarketer), it would suggest that Mobile display spend would currently be $11.2 billion annually currently, about the same as display/sponsorship spend reported in internet media in 2011. Similarly because the 7 percent does not include all mobile marketing options, such as search, SMS, CRM, couponing, etc., if applied the 7 percent to total 2012 measured marketing spend in the U.S., which includes direct mail, events activities and more totaling $368 billion (according to Zenith Optimedia), then overall Mobile Marketing spend could be nearly $26 billion. 

SOURCE  Mobile Marketing Association

Mobile Marketing Association

Web Site: http://www.mmaglobal.com

Projecis Upgrades Online Chat with VoIP and File Attachment Capability Along with Updates to its Meeting Center "Convene"

Projecis 2.3 employs online chat with voice and file functionality without the need to download software, while increasing team efficiency within the Projecis meeting center

SAN DIEGO, Aug. 29, 2012 /PRNewswire/ -- Projecis, Inc., a content and collaboration software company, has upgraded major features of its flagship cloud-based project management platform to provide superior communication and collaboration options.

(Logo: http://photos.prnewswire.com/prnh/20111108/MM02918LOGO)

Projecis 2.3, released August 14(th), brings improved utility to its online chat with Voice over Internet Protocol (VoIP) communications, saving portions of text chats as project discussions, and providing ability to attach files. These files can be downloaded or previewed from the chat window by the other chat member.  Chat history is saved and the ability to "intercom" - that is, use VoIP to quickly talk - with another member locally or internationally is possible.

Chat in Projecis enables team members to discuss (both in text and voice) and share files securely with other members in a rapid manner.

The meeting center - named "Convene" in Projecis - also received an enhancement with the ability to assign action items to project members from within the meeting user interface.  This is a powerful productivity tool for getting team assignments done in a timely manner.  The assignments can then be found as part of the meeting details on the project calendar, and automatically posted as work items on each team member's to-do list.

"We have seen an increase in the demand for project communication and collaboration tools which can accommodate diverse teams that may have members travelling, are consultants from other companies, or have team members located in other countries," says Paul TanPiengco, head of marketing and business development at Projecis. "Projecis continues to stay on the cutting edge and add features to address the demands of today's project teams."

[Click for video on Chat and Convene]

At less than 50 cents per day/per seat, Projecis is one of the most cost-effective project collaboration and management solutions on the market.  Projecis offers a free 10-day trial offer via its website.

About Projecis
Projecis is a knowledge convergence platform that enables project stakeholders to easily connect teams, organize data, and disseminate information for better business decision-making. Users can access project status, cost measures, files, data, member profiles (including LinkedIn©) - even video news updates - via this secure, web-based platform. Team exchange is enhanced with Communication 2.0 features for connecting members over online chat/VoIP, email, text, landline or mobile phone. http://www.Projecis.com. Twitter: @Projecis Facebook: Projecis

Media Contact:
Bonnie Shaw
Clearpoint Agency
Bonnie@clearpointagency.com
760.230.2424

SOURCE  Projecis, Inc.

Photo:http://photos.prnewswire.com/prnh/20111108/MM02918LOGO
http://photoarchive.ap.org/
Projecis, Inc.

Web Site: http://www.projecis.com

Golf Pipeline Allows Golfers to Invite Friends to Any Tee Time Booked

MENOMONEE FALLS, Wis., Aug. 29, 2012 /PRNewswire/ -- Golf Pipeline, a golfer management website providing tee time booking, score tracking, social networking, and related services, releases a feature called "Add a Tee Time" where a member can invite golf buddies to join a tee time they have booked for any golf course in the country, as an add-on to the current ability to book online tee times at select golf courses in the Midwest on the Golf Pipeline website, at http://www.golfpipeline.com.

(LOGO: http://photos.prnewswire.com/prnh/20120829/CG65104LOGO)

"Golf Pipeline aims to stay ahead of existing golfer tools and will provide features to assist golfers in best managing their golf game," said Scott Merchant, Founder and Sales Director.  "The 'Add a Tee Time' feature is a powerful addition to Golf Pipeline as it allows a golfer to take any tee time booked in the country - booked via phone, in person, or online - and invite existing Golf Pipeline members or friends outside the website, to respond to the tee time invite."  This benefits both the golfer and the golf course by filling groups of golfers.

A user simply visits the "Tee Times/Invites" page of the website and clicks on "Add a Tee Time" at the top, then enters the information for that tee time, and proceeds to the invite process where they add existing Golf Pipeline members or invite non-members of Golf Pipeline to join the specific tee time. The system then manages the invitation process on behalf of the organizer. The member pays for their golf round at the golf course like they would have without using the Golf Pipeline website, and it's time to tee off! Just as the golfer can use the "Add a Tee Time" invite feature nationwide, they can come back to the site to track their score for following the round of golf.  It is free to become a member and use Golf Pipeline.

Golf Pipeline, founded in the Metro-Milwaukee, Wis. area, is an innovative online golf management solution providing golfers the ability to book or add tee times, invite friends, track scores, communicate with one another, purchase a club membership licensed to use the USGA® handicap system, and create a golf profile to showcase equipment found in the golfer's bag, all via the http://www.golfpipeline.com website.

CONTACT: Phil Terranova, +1-855-465-3301, extension 403, pr@golfpipeline.com

SOURCE  Golf Pipeline

Photo:http://photos.prnewswire.com/prnh/20120829/CG65104LOGO
http://photoarchive.ap.org/
Golf Pipeline

Web Site: http://www.golfpipeline.com

Funny Things Happen When Your Words Collide In New Interactive BIC Hybrid Advance® 4 Razor YouTube Campaign

SHELTON, Conn., Aug. 29, 2012 /PRNewswire/ -- What do you get when you collide a donkey and a dragonfly? Or your ex-girlfriend and a grizzly bear? Enter these words or your own combinations and BIC will show you what happens in its new Hybrid Collider interactive video on YouTube. This humorous campaign supports BIC's newest men's razor, the Hybrid Advance(®) 4, which features a "collision" of a system shave experience with the convenience and value of a disposable razor.   

(Photo: http://photos.prnewswire.com/prnh/20120829/NY64962-a )

(Photo: http://photos.prnewswire.com/prnh/20120829/NY64962-b )

This interactive video introduces viewers to the main character, Danbob Smith-Jones, who brings viewers into his garage to see his newly created machine, the Hybrid Collider. Danbob urges viewers to type in two words to form a "hybrid." Viewers will experience the collision of the two words, which results in a variety of funny video outcomes from outside Danbob's garage.   

"YouTube users will have fun entering two different words that form a 'hybrid' and then watching the many different hilarious videos," said Mary-Ellen Lacasse, director of Shaver Marketing, BIC Consumer Products USA. "With many different possible outcomes, viewers can enter thousands of different word combinations and have a new interactive experience each time."

Hybrid Advance 4 Razor
The BIC Hybrid Advance 4 is the brand's newest introduction to its men's shaving portfolio, and offers the convenience of replaceable cartridges, combined with the value of a disposable razor.

This razor features four-blades for an ultra-smooth shave, a textured handle for added control, a pivoting head, and a lubricating strip that contains soothing Aloe and Vitamin E. Each package of BIC Hybrid Advance 4 contains one disposable razor handle and four cartridges.  Once the cartridges have been used, just start again with a new package. The suggested retail price for a package of the BIC Hybrid Advance 4 is $7.49.

Visit http://www.facebook.com/bicrazors for more information about BIC's men's razors.

BIC is a leading international distributor of stationery products, lighters and shavers in more than 160 countries around the world. For more than 60 years, BIC has honored the tradition of providing high-quality, affordable products to consumers everywhere. Through this unwavering dedication, BIC has become one of the most recognized brands in the world.  Visit BIC at http://www.bicworldusa.com.

SOURCE  BIC

Photo:http://photos.prnewswire.com/prnh/20120829/NY64962-a
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20120829/NY64962-b
http://photoarchive.ap.org/
BIC

CONTACT: Alice Fixx, +1-212-860-8463, alicefixx@aol.com; Jill Johnson, +1-203-783-2051 (office), +1-203-500-3815 (cell), jill.johnson@bicworld.com

Web Site: http://www.bicworld.com

Ariba Shareholders Approve Acquisition by SAP

SUNNYVALE, Calif. and WALLDORF, Germany, Aug. 29, 2012 /PRNewswire/ -- Ariba, Inc. (Nasdaq: ARBA) and SAP AG (NYSE: SAP) today announced that Ariba's shareholders approved SAP's acquisition of Ariba at the meeting of Ariba's shareholders held today. SAP and Ariba anticipate regulatory approval and the completion of the transaction in the fourth quarter of calendar year 2012.

(Logo: http://photos.prnewswire.com/prnh/20110126/AQ34470LOGO) 

About Ariba, Inc.
Ariba, Inc. is the world's business commerce network. Ariba combines industry-leading cloud-based applications with the world's largest web-based trading community to help companies discover and collaborate with a global network of partners. Using the Ariba(®) Network, businesses of all sizes can connect to their trading partners anywhere, at any time from any application or device to buy, sell and manage their cash more efficiently and effectively than ever before. Companies around the world use the Ariba( )Network to simplify inter-enterprise commerce and enhance the results that they deliver. Join them at: http://www.ariba.com

About SAP
As market leader in enterprise application software, SAP helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device - SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 195,000 customers (includes customers from the acquisition of SuccessFactors) to operate profitably, adapt continuously, and grow sustainably. For more information, visit http://www.sap.com.

Cautionary Statement Regarding Forward-Looking Statements
Any statements contained in this document that are not historical facts are forward-looking statements as defined in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "should" and "will" and similar expressions are intended to identify such forward-looking statements. Forward-looking statements in this press release include the statement concerning the parties' ability to complete the transaction and the expected closing date of the transaction. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. These potential risks and uncertainties include, among others, uncertainties as to the timing of the acquisition; the satisfaction of closing conditions, including the receipt of regulatory approvals; the failure to retain key Ariba employees, contracts or benefits; the failure to achieve expected synergies and other benefits; customer and partner uncertainty regarding the anticipated benefits of the transaction; whether certain industry segments will grow as anticipated; the competitive environment among participants in cloud technologies; and other risks detailed in SAP's and Ariba's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F and Ariba's most recent Annual Report on Form 10-K and quarterly report on Form 10-Q filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates. SAP undertakes no obligation to publicly update or revise any forward-looking statements.

© 2012 SAP AG. All rights reserved.
SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer, StreamWork, SAP HANA, and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystal Decisions, Web Intelligence, Xcelsius, and other Business Objects products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company. Sybase and Adaptive Server, iAnywhere, Sybase 365, SQL Anywhere, and other Sybase products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of Sybase, Inc. Sybase is an SAP company. Crossgate, m@gic EDDY, B2B 360 Degrees, and B2B 360 Degrees Services are registered trademarks of Crossgate AG in Germany and other countries. Crossgate is an SAP company. SuccessFactors, Execution is the Difference, BizX Mobile Touchbase, It's time to love work again, Jam and BadAss SaaS are trademarks or registered trademarks of SuccessFactors Inc. in the United States and other countries. SuccessFactors is an SAP company. All other product and service names mentioned are the trademarks of their respective companies.

Follow SAP on Twitter at @sapnews.

For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
United States Only: 1 (800) 872-1SAP (1-800-872-1727)

For more information, press only:
Christoph Liedtke, SAP, +49 (6227) 7-50383, christoph.liedtke@sap.com, CET
Jim Dever, SAP, +1 (610) 661-2161, james.dever@sap.com, EDT
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EDT, press@sap.com
Karen Master, Ariba, +1 (412) 297-8177, kmaster@ariba.com, EDT

For more information, financial community only:
Stefan Gruber, SAP, +49 (6227) 7-44872, investor@sap.com, CET
John Duncan, Ariba, +1 (678) 336-2980, jduncan@ariba.com, EDT

SOURCE  SAP AG

Photo:http://photos.prnewswire.com/prnh/20110126/AQ34470LOGO
http://photoarchive.ap.org/
SAP AG

Web Site: http://www.sap.com

Pittsburgh Whiskey and Fine Spirits Festival Kicks Off Ticket Sales With Two Special Offers

PITTSBURGH, Aug. 29, 2012 /PRNewswire/ -- The sixth annual Pittsburgh Whiskey and Fine Spirits Festival will kick off ticket sales with a special 50% off Groupon.com offer and two-for-one ticket pricing on their website.  The Groupon begins Friday, August 31(st), and offers festival guests a 50% discount on the $100 ticket price.  Tickets go on sale on the festival website (PittsburghWhiskeyFestival.com) Monday, September 3(rd), at the limited-time two-for-one rate.

Dale Markham, general manager for the festival, is extremely excited about the Groupon offer.  "The Groupon makes the festival even more accessible for all whiskey and fine spirits lovers.  With our exceptional new venue, Rivers Casino, this year's festival will be better than in the past," Markham says.  "With the theme of 'Vegas' we are thrilled to give guests the chance to indulge in all of their vices in one place," says Markham.

The 2012 Pittsburgh Whiskey and Fine Spirits Festival will be held Friday, October 26(th) at Rivers Casino.  At this year's festival, 1,600 guests can indulge in over 250 liquors, including scotch, single-malt, bourbon, whiskey, gin, vodka, tequila, rum, and cordials from distilleries all around the world.

Where to buy tickets
When the Groupon and two-for-one offer expire, tickets can be purchased online at PittsburghWhiskeyFestival.com or at the door for $100.

Sponsors and Beneficiary
The 2012 Pittsburgh Whiskey and Fine Spirits Festival is produced by the Pittsburgh Wine Festival LLC, and sponsored by the Pennsylvania Liquor Control Board, to benefit the National Multiple Sclerosis Society.

Interviews
Dale Markham, and PLCB spirits specialists are available for interviews.  Please call Anna Miskella to make arrangements, 412.621.7494 x10.

SOURCE  Pittsburgh Whiskey and Fine Spirits Festival

Pittsburgh Whiskey and Fine Spirits Festival

CONTACT: Anna Miskella, Elisco Advertising, +1-412-621-7494 x10, amiskella@elisco.com; Dale Markham, Pittsburgh Wine/Whiskey Festival, +1-412-281-2681, dmarkham@pittsburghwinefestival.com

Web Site: http://www.pittsburghwhiskeyfestival.com

ConnectWise introduces Pay Now feature for faster, more efficient billing operations

TAMPA, Fla., Aug. 29, 2012 /PRNewswire/ -- ConnectWise, developer of the leading service management software designed exclusively for IT service providers, VARS, ISVs and MSPs, today introduced its new Pay Now feature that makes it easier for ConnectWise partners and their clients to view and pay their invoices online, directly through the customer portal.

(Logo:  http://photos.prnewswire.com/prnh/20120802/LA51502LOGO)

The ConnectWise Pay Now feature simplifies billing operations by allowing ConnectWise partners and their clients to pay invoices online, 24/7. The Pay Now feature allows for paperless invoice processing with all invoices readily accessible in the customer portal. This feature is available for partners to use in their own customer portals for faster, easier payments from clients and for more efficient payment of ConnectWise invoices.

"The new ConnectWise 'Pay Now' feature has truly streamlined and simplified the invoicing process," said Stephen Brooks, President at Penn Systems Group, Inc.

"Not only do our customers have an easier option in reviewing their invoices and submitting payments, but we can get our ConnectWise invoices paid more efficiently as well."

"ConnectWise is always looking for ways to make day-to-day business operations run more efficiently," said ConnectWise CEO Arnie Bellini. "With the new Pay Now feature, we're making it easier for our partners and their customers to pay invoices with just a click."

ConnectWise partners can access a step-by-step guide to paying invoices in the portal with the new Pay Now feature via the ConnectWise University.

Follow ConnectWise
http://www.connectwise.com/twitter
http://www.connectwise.com/facebook
http://www.connectwise.com/youtube
http://www.connectwise.com/linkedin
http://www.connectwise.com/flickr

About ConnectWise
Designed exclusively for the IT Channel, ConnectWise is the leading business management solution for service providers, MSPs, technology consultants, integrators, and developers. Today more than 62,000 IT professionals rely on ConnectWise to achieve greater accountability, operational efficiency and profitability. ConnectWise fully integrates CRM, sales, help desk ticket and tracking, project tracking, IT service management, SLAs, dispatch scheduling, mobile IT services, time and expenses into a singular IT management software to dramatically streamline IT companies. Over the last 29 years, ConnectWise has become the premier business operating system for IT solution providers. ConnectWise APIs are accessed by over 300 organizations, including ConnectWise partners and industry leaders of the IT Nation. For more information visit http://www.ConnectWise.com or call 800-671-6898.

All product and company names herein may be trademarks of their respective owners.

SOURCE  ConnectWise

Photo:http://photos.prnewswire.com/prnh/20120802/LA51502LOGO
http://photoarchive.ap.org/
ConnectWise

CONTACT: Mark Smith, JPR Communications, +1-818-884-8282, marks@jprcom.com, Skype: jprmark

Web Site: http://www.connectwise.com

Power Up Consumer Choice: Introducing New Line Of USB Chargers Made With Post-Consumer Plastics

Available Now Exclusively from AT&T for $30.00

DALLAS, Aug. 29, 2012 /PRNewswire/ -- AT&T* customers now have the option to purchase wall and car chargers with housings made from at least 30 percent post-consumer recycled plastic. AT&T continues to work with its suppliers to provide consumers sustainable products.

Over the last year, AT&T took major strides in the field of sustainability, from introducing accessory packaging made from up to 30 percent plant-based materials, to creating a consumer-focused sustainability website -- EcoSpace -- to launching a trade-in device recycling program to creating an eco-rating system for all new AT&T-branded postpaid handset devices.

The new wall chargers are made with at least 30 percent post-consumer recycled plastics and use minimal power when plugged in for optimal energy conservation. The chargers are Energy Star 5 rated and exceed California's Energy Commission 2013 efficiency standards with a focus on reducing "Vampire Draw" while not in use. If a customer were to leave the wall charger plugged in for a year without use, it would consume only the equivalent of a 100-watt light bulb left on for a day.

Understanding that most consumers want the best products with the least environmental impact, AT&T ensured that these chargers are more powerful than their predecessors. With increased amperage allowing for 10-watts per port, customers can rest assured that their device, whether a phone or tablet, will charge at full rate when it is plugged in to one of the USB ports. The wall charger is also capable of international use.

Wall Power Charger Key Facts:

    --  Single and dual USB models available
    --  Two USB ports for rapid charging smart phones, tablets, mp3 players, and
        other mobile devices
    --  Universal USB ports works with virtually any mobile device and cable
    --  Plastic housing made with at least 30 percent post-consumer recycled
        plastic
    --  Energy saving technology only consumes <0.3W when not in use
    --  Meets the latest efficiency requirements proposed by the California
        Energy Commission, to go into effect in 2013
    --  Elegant, soft-touch design looks great in any setting
    --  Single USB model is compact, travels well, and won't crowd outlets or
        power strips
Vehicle Power Charger Key Facts:

    --  More power with 5V 2amp
    --  Housing is made of approximately 30 percent post-consumer recycled
        plastic
    --  Housing is made of durable and flame retardant materials
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's largest 4G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best wireless coverage worldwide of any U.S. carrier, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse® and AT&T |  DIRECTV brands. The company's suite of IP-based business communications services is one of the most advanced in the world.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at http://www.att.com/rss. Or follow our news on Twitter at @ATT.

© 2012 AT&T Intellectual Property. All rights reserved. 4G not available everywhere. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.

SOURCE  AT&T Inc.

AT&T Inc.

CONTACT: John Young, +1-214 782 6173, john.young@att.com

Web Site: http://www.att.com

Sony Launches Exciting New Developments for PlayMemories Family of Digital Imaging Apps and Services

Camera Apps offer new, creative ways to create and share memories across multiple devices

SAN DIEGO, Aug. 29, 2012 /PRNewswire/ -- Sony is expanding its PlayMemories family of digital imaging services and applications with the introduction of PlayMemories Camera Apps, the world's first application download service that allows for on-demand install of camera functions and features to boost the overall imaging experience.

Sony is also adding several new enhancements to increase the connectivity and compatibility of PlayMemories, allowing users to more easily share, edit and enjoy digital photos and videos across a range of products from cameras, smartphones and tablets to Sony PlayStation®3 and compatible BRAVIA TVs.

PlayMemories Camera Apps
Initially supported by the Wi-Fi enabled NEX-5R interchangeable lens camera, the PlayMemories Camera Apps service offers a variety of applications that expand camera functionality, allowing users to personalize their photographic experience and enhance their network connectivity. These include:

    --  "Picture Effect+" -- expands the range of artistic treatments available
        in the camera's standard Picture Effect mode.
    --  "Bracket Pro" -- automatically shoots a rapid burst of two to three
        images at different 'bracketed' settings - for shutter speed, aperture
        or focus or flash (flash bracket includes two frames).  Users can see
        the effect of setting changes on the three shots and choose the one that
        best fits their needs.
    --  "Multi Frame NR" -- captures a series of images in rapid succession and
        stitches them together to create one low-noise photo at selected ISO
        speed. It's ideal for capturing atmospheric night-time scenes, or
        shooting in dark conditions without using flash.
    --  "Photo Retouch" -- adds a generous palette of adjustments like
        brightness, saturation and contrast plus Soft Skin, re-size and other
        post-shooting effects.  Also available is the Auto Portrait Framing
        feature which detects the faces in images captured and intelligently
        applies the recommended composition afterwards.
Sony also plans to introduce several other new apps including:

    --  "Time-lapse"" -- automatically captures a series of still pictures at
        adjustable intervals. These images are automatically combined by the
        camera, and can be replayed like a video clip.
    --  "Cinematic Photo" captures a series of frames and stitches them together
        into a fun, animated picture effect where parts of a static image appear
        to move while others remain static.
Additionally, directly downloadable utilities include:

    --  "Smart Remote Control" -- tethers the NEX-5R camera to a compatible
        smartphone or tablet, allowing users to see a live view image on the
        screen of their connected device, adjust exposure if necessary and
        release the shutter of the camera. Captured pictures are also sent
        automatically to the connected device.
    --  "Direct Upload" -- enables images to be directly uploaded from the
        connected camera to PlayMemories Online and Facebook(TM) using Wi-Fi
        connectivity.
New PlayMemories Camera Apps will be available beginning in October 2012.

PlayMemories Online
Sony's compatible BRAVIA TVs are now able to view photos and video posted on PlayMemories Online directly, expanding the breadth of devices capable of using the service.

PlayMemories Mobile
This Android/iOS app simplifies video and photo transfers to smartphones or tablet devices from Wi-Fi enabled cameras such as the NEX-5R model. Additionally, while using the PlayMemories Mobile application in tandem with the "Smart Remote Control" camera app (as referenced earlier), consumers have the ability to remotely control the NEX-5R camera and new HDR-AS15 Action Cam (comes pre-installed with Smart Remote Control App) using their smartphone.

PlayMemories Studio
PlayMemories Studio makes organizing, editing and viewing videos and photos on PlayStation®3 as fun and intuitive as playing a game.

This application evolves with the brand-new ability to output images on Sony's 4K televisions, which contain about four times more detail than full high-definition. Consumers can enjoy high resolution images taken by current digital cameras on Sony's new BRAVIA XBR-84X900 4K LED TV.

Additional enhancements to PlayMemories Studio include easy content uploads to YouTube and PlayMemories Online.

SOURCE  Sony Electronics

Sony Electronics

CONTACT: Matt Parnell, Sony Electronics Inc., +1-858-942-7975, matt.parnell@am.sony.com

Web Site: http://www.sony.com/news

New Sony NEX-5R Camera Delivers Professional Imaging Power and Wi-Fi® Convenience in Lightweight, Stylish Package

New Compact System Camera Introduces Fast Hybrid AF and Downloadable PlayMemories Camera Apps(TM)

SAN DIEGO, Aug. 29, 2012 /PRNewswire/ -- Combining a stylish, lightweight design and the freedom of interchangeable lenses with large-sensor image quality, speedy AF and the introduction of Wi-Fi capability, the new Sony a NEX-5R compact system camera offers all the benefits of DSLR-style imaging in a more convenient, portable package with added connectivity.   

The NEX-5R camera features a newly-developed 16.1 effective megapixel Exmor® APS HD CMOS sensor - identical in size to sensors found in traditional DSLR cameras - combined with a powerful BIONZ® processor to assure richly detailed still images and crisp Full HD videos in all types of lighting conditions. 

In a first for Sony's line of interchangeable lens cameras, the new NEX-5R model features "Fast Hybrid AF" autofocus technology, combining phase-detection and contrast-detection methods to ensure speedy, accurate autofocus in any shooting situation. It is also Sony's first interchangeable lens camera with integrated Wi-Fi capabilities for easy image sharing, saving and viewing, and introduces the new concept of downloadable Camera Apps for adding creative, fun features that can be personalized to fit a photographer's needs.

"With the NEX-5R camera, Sony brings the core strength of our consumer electronics business into play to fully support our digital imaging business. This unique combination of technology and style results in a compelling new product that strikes the ultimate balance between size and performance." said Mike Kahn, director of the alpha interchangeable lens camera business group at Sony Electronics. "With a host of exciting, innovative new features and the same outstanding image and HD video quality that our E-mount line has become known for, the NEX-5R is an ideal choice for step-up point-and-shoot users or more serious photo enthusiasts who don't want to compromise on image quality and connectivity while traveling light."

Fast Hybrid AF
The intuitive new "Fast Hybrid AF" autofocus technology utilizes 99 phase-detection AF points arrayed on the image sensor to detect a subject's distance and quickly lock focus on it, and then utilizes contrast-detection AF to confirm extremely fine, precise details. In Speed Priority Continuous shooting mode, the camera will switch automatically to phase detection tracking AF and can track fast-moving action accurately in each frame up to 10 frames per second.

Wi-Fi Sharing and New Camera Apps
The added connectivity of the NEX-5R camera allows photos and videos to be transferred wirelessly to a smartphone or tablet running Sony's free PlayMemories Mobile app, available on both Android(TM) and Apple iOS platforms. Additionally, content can be directly uploaded from the camera to Facebook® using a Wi-Fi connection and the new "Direct Upload" application, part of Sony's new PlayMemories Camera Apps platform.   

This new concept of PlayMemories Camera Apps is the world's first application download service in an interchangeable lens camera that allows consumers to install new functions on demand, tailoring their cameras to fit their personal shooting needs. The service can be accessed over Wi-Fi or when the camera is connected directly to a PC via USB.

Available apps at launch, outside of "Direct Upload" as mentioned earlier, will include "Picture Effect+"; "Bracket Pro"; "Multi Frame NR"; "Photo Retouch"; and "Smart Remote Control. A variety of other apps including "Time-Lapse" and "Cinematic Photo" are also planned for release. 

Shooters can also utilize the family of PlayMemories applications to transfer content directly to a networked PC, streamlining the image back-up process and avoiding the need to connect cables or transfer memory cards between devices. Additionally, they can transfer photos to any DLNA® compatible TV either through a wireless access point or any TV supporting Wi-Fi.

Added Flexibility and Functionality
Aesthetically, the new NEX-5R features a new fully programmable control dial and function button, a versatile combination for photographers accustomed to the flexibility and direct control of a DSLR camera. It also has a switchable on-screen digital level gauge that helps keep horizons level with landscapes and architectural shots.

Additionally, the new a NEX-5R model features an intuitive touch-screen LCD with a Touch Shutter function for added convenience. The clear, bright touchscreen can also flip upwards 180 degrees for easy arm's length self-portraits.

Full HD (1920x1080@60p) movie shooting is enhanced with a new Auto Slow Shutter feature, adding extra detail to low-light clips. The camera detects dim interiors and night scenes, automatically switching to a slower shutter speed to brighten footage. 

New Sony a Accessories
On the a accessories front, the stylish new LCS-SL20/B soft carrying case will be compatible with the new Sony NEX-5R model as well as other E-mount camera bodies. It features four internal dividers for easy storage of camera bodies and lenses, as well as a dedicated space for a tablet. The new LCS-SL10/B soft carrying case offers two internal dividers and multiple storage pockets in a compact size.

Also designed for Sony's E-mount line is the new LCS-EME/BL, a modern, innovative sling bag.  With space to accommodate an NEX and two additional lenses, the LCS-EME/BI is a perfect accessory for active photographers. Additionally, a new Screen Protect Semi-Hard sheet (model PCK-LM13) will be available that will help protect both the camera and lens of the new NEX-5R camera.

Pricing and Availability
The NEX-5R compact system camera will be available this October in silver, black and white for about $750 with an 18-55mm kit zoom lens as well as body-only for about $650.   

The new camera and all compatible accessories will be available at Sony retail stores (http://www.store.sony.com) and other authorized dealers nationwide.

Please visit http://www.blog.sony.com/nex5r  for a full video preview of the new NEX-5R compact system camera and follow #SonyNEX on twitter for the latest a NEX camera news.

SOURCE  Sony Electronics

Sony Electronics

CONTACT: Matt Parnell, Sony Electronics Inc., +1-858-942-7975, matt.parnell@am.sony.com

Web Site: http://www.sony.com/news

Sony Previews The Future Of Television - Unveiling 84-inch 4K TV

Largest and Highest Resolution TV Sony has Ever Produced With Wall-Shaking Sound the TV Delivers a Unique and Immersive Home Entertainment Experience

NEW YORK, Aug. 29, 2012 /PRNewswire/ -- Sony Electronics announced its first TV capable of displaying 4K images, raising the curtain on the next wave in innovation from a company that knows a thing or two about television. The new 84-inch set, model XBR-84X900, is equipped with a 4K (3840 x 2160) LCD panel that delivers an image four times the resolution of Full HD and creates an immersive viewing experience previously unavailable from a TV. The new XBR 4KTV will arrive in Sony Stores and select retail locations in North America later this year.

?"From Trinitron to HD, 3D and now 4K, Sony has led the way, innovating TV since 1968. This new model redefines what consumers should expect from their television?'s performance,?" said Brian Siegel, vice president of Sony Electronics?' TV Group. ?"Our professional division continues to see the migration toward 4K content creation with major film and broadcast productions. Armed with this knowledge and expertise, only Sony continues to push the television experience with innovation and immersive products.?"

Incorporating proprietary upscaling technology including the 4K X-Reality PRO picture engine, the new TV is designed to ensure that every frame looks clear and crisp, with a 4K resolution regardless of the content source. Viewers can now watch video on the large screen of this XBR TV and not see any the degradation of image quality traditionally associated with larger screen sizes. High-resolution processing powers a 3D viewing experience that exceeds Full HD resolution. The accompanying 3D glasses use a light and comfortable passive design, allowing viewers to enjoy 3D footage on an impressive large screen the same way they would in a movie theater.

In addition to unmatched picture quality, Sony?'s XBR-84X900 4K<s> </s>TV ensures that a full cinema-like experience is delivered to the living room with an immersive, full-bodied and rich sound. The 4K<s> </s>TV incorporates a 10 Unit Live Speaker<s> </s>system which is optimized for this large-sized screen. Drawing on Sony?'s storied sound signal-processing technology, these speakers envelop the viewer in virtual 5.1 surround sound. The side speakers are also detachable, allowing consumers to connect to an existing home theater system.

The XBR-84X900 4K<s> </s>TV not only delivers a great viewing experience; it also offers consumers a new way to enjoy digital photographs. By simply connecting a digital camera, digital photos can be displayed on the large screen at 4K resolution, allowing viewers to browse scenic pictures that are reminiscent of colorful, large posters, or enable viewing of life-sized pictures of their family and friends. PlayStation®3 software such as PlayMemories Studio can be used to easily manage and playback photographs at 4K resolution.

The XBR 4K TV also has full network connectivity, allowing consumers control of their viewing experience via a tablet or smartphone with the downloadable Media Remote App. With built-in WiFi they can access movies, TV shows, and online video and music through the Sony Entertainment Network suite of services including Music Unlimited, Video Unlimited, Netflix, Pandora, Yahoo! Broadcast Interactivity and more than 50 other popular internet entertainment providers.

4K - A New Way to Feel the Beauty

Sony leads the way in all aspects of the 4K workflow, from both the professional and consumer perspective. More than 12,500 of the company?'s 4K digital cinema projectors are in use at movie theaters throughout the world, and Sony is also leading the way in true 4K content creation with its flagship F65 CineAlta 4K camera. With several 4K movies in production, the first broadcast TV shows beginning to shoot in 4K and Taylor Swift?'s release tomorrow of the world?'s first-ever 4K music video the content evolution has begun. Also part of Sony?'s 4K line-up in the home is the VPL-VW1000ES, the first 4K home theater projector, which was announced last year and is available through custom installers.

For full specifications and availability, please visit http://www.sony.com/4KTV.

Visit blog.sony.com/4K for a video first look and follow #SonyTV on Twitter for the latest 4K TV news.

SOURCE  Sony Electronics

Sony Electronics

CONTACT: Rob Manfredo, Sony Electronics Inc., +1-201-930-6032, rob.manfredo@am.sony.com; Ray Hartjen, Sony Electronics Inc., +1-408-352-4818, ray.hartjen@am.sony.com

Web Site: http://www.sony.com

Sony Debuts Action Sports HD Video Camera For Premium Point-Of-View Shooting With Wi-Fi® Capability

SAN DIEGO, Aug. 29, 2012 /PRNewswire/ -- After much anticipation, Sony today announced that its industry-leading image quality will now be found in a new, wearable point-of-view video camera for action sports filming in premium full HD 1080p.

Weighing in at approximately three ounces (with battery), the new Action Cam (HDR-AS10) will be an ultra compact point-of-view shooting solution for adventures on the mountain, in the water, and anywhere else the action happens.  It will ship with a rechargeable battery, adhesive mounts, and a ruggedized waterproof case featuring a universal tripod mount, built to handle extreme environments so you can concentrate on safety and composition while capturing full HD videos.  Within the case, the camera is waterproof down to 197 feet and has a shock resistance rating for up to five foot drops plus dirt and dust resistant seals that help make it impervious to mud, snow, rain, and grime.

Sony will add a Wi-Fi® enabled version of the HD video action camcorder (HDR-AS15) to its new lineup as well.( )Thebuilt-in Wi-Fi® works with the free PlayMemories Mobile(TM) application that allows users to instantly share their content to a smartphone and also allows control of the camera with any compatible device.  Additionally, Wi-Fi®-enabled mobile phones and tablets running the app can pull optimized movies and photos from the HDR-AS15 camera without requiring a special cable.  Once copied, you can use an available 3G or 4G cell network to upload your memories and share them via email or social media networks.

"Only Sony can deliver a technology-packed point-of-view action camera that provides simple operation, high quality content, and Wi-Fi capability in a durable package." said Hidenori Toyoda, director of the camcorder business at Sony Electronics. "And with various mount options, the Action Cam lineup is so versatile it can easily keep up with even the most extreme lifestyle."

Both models will offer Sony's hallmark SteadyShot(®) image stabilization, found in its portfolio of digital imaging products, which compensates for greater degrees of camera shake to deliver stunningly smooth video.  In addition, innovative technology adds roll stability for even smoother video capture.  An ultra-wide angle Carl Zeiss® Tessar® lens captures all the action in a 170-degree wide field view with pin-sharp clarity whether you are on the slopes or hitting the trails.  No other mountable camera combines such advanced image stabilization and optics with a rugged exterior and convenient Wi-Fi connectivity.

Five video modes can capture all the glory, with a class-exclusive 4x slow mode in 720p HD.  Extreme sports athletes and enthusiasts will enjoy HD SLOW 2x (1280 x 720, 60p) and HD SLOW 4x (1280 x 720, 120p) that shoot slow motion, which is ideal for studying and refining form and technique.  For traditional shooting methods, the camcorder also offers several different resolutions to suit your needs: Full HD (1920x1080 30p), STD HD (1280x720, 30p), SD VGA (640x480, 30p).

The camera also features Interval Still Recording mode for photo capture.  When activated, the device automatically takes still images at pre-set intervals for impressive time-lapse photography.

The video camera's compact, lightweight body will also house a 16-megapixel "Exmor(®) R" CMOS image sensor to realize stunning low-light sensitivity with improved image clarity and drastically reduced grain.  Operation is as simple as pressing a large start/stop button.  The camera also features expandable memory with a Memory Stick Micro(TM) and Micro SD/SDHC card slot, a built-in stereo microphone to capture all the exciting sounds of your adventure, and an HDMI® output to share your video with friends and family on your HDTV (HDMI cable required, not included).  Sony's new device is also Mac® and PC compatible with upload to social sharing sites like Facebook® and YouTube(TM).

In addition to the adhesive mounts to secure Action Cam easily to flat and curved surfaces, Sony will offer a suite of mounting attachments to suit all types of active pursuits such as:

    --  A Waterproof Head Mount Kit to use with the included waterproof case for
        all types of water/snow sports; can also be secured to your own pair of
        goggles
    --  A Headband Mount to use without its waterproof case for the lowest
        profile solution; the supplied light strap is perfect for skateboarding
        or other street sports
    --  A Handlebar Mount that can easily attach the camera to any type of bike
        or bar apparatus
    --  A Suction Cup to mount the device in/on a vehicle for a variety of motor
        sports or on any other smooth, non-porous surface
In the coming months following the camera's launch, its portfolio of compatible accessories will expand to include:

    --  A Tilt Adaptor to adjust the device's angle up or down on mounts for
        more viewpoint options
    --  A Handheld Grip with LCD Screen adding a camcorder-style 2.7" wide
        rotatable LCD for instant playback, monitoring during filming, and
        self-recording
    --  Anti-fog sheets to help stop condensation build-up in the waterproof
        case during marine or winter sports, reusable for approx. 2,000 times by
        natural drying
    --  A Replacement Door Pack that offers three different housing door options
        to deliver improved picture or sound quality for suitable environments:
        HD Dive Housing - door with flat lens for diving/underwater focus, HD
        Skeleton Housing - door with opening over the microphone for improved
        audio, Replacement HD Housing - door with curved lens for scratch
        replacement
The HDR-AS10 Action Cam and the HDR-AS15 Action Cam with Wi-Fi will be available in September for about $199.99 and $269.99 respectively.  These cameras and their accessories will be sold at http://store.sony.com, Sony retail stores and other authorized retailers nationwide.  Visit blog.sony.com/sonyactioncam for a video first look and follow #ActionCam on Twitter for the latest Action Cam news.

SOURCE  Sony Electronics

Sony Electronics

CONTACT: Rachelle Arcebido, Sony Electronics Inc., +1-858-942-4155, rachelle.arcebido@am.sony.com

Web Site: http://store.sony.com

New Xperia Smartphone Series With Sony's Best HD Experiences Deliver Next Step in Connected Entertainment

BERLIN, August 29, 2012/PRNewswire/ --

   
    - Xperia T and Xperia V combine Sony's best HD experiences, easy
      connectivity with 'One-touch' sharing enabled by NFC and award-winning arc design
    - Sony's media applications introduce a consistent user experience across Sony
      devices including the new Xperia Tablet S
    - Xperia J makes stylish smartphone design affordable with a standout screen
      size

    Sony Mobile Communications ("Sony Mobile") today announced a new range of Xperia(TM)
smartphones
[http://www.sonymobile.com/global-en/xperia/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperia ]
, along with the first Xperia Tablet from Sony Corporation at the
consumer electronics show IFA. Featuring in the upcoming James Bond cinema release
Skyfall, Xperia T (also coming in a variant known as Xperia TX for some specific markets)
is the new global flagship model, providing Sony's best HD smartphone
[http://www.sonymobile.com/global-en/products/phones/xperia-t/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiat ]
screen, camera and easy 'One-touch' functions
enabled by NFC (Near Field Communications). Xperia V
[http://www.sonymobile.com/global-en/products/phones/xperia-v/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiav ]
shares many of the same great features with Xperia
T, but is also LTE enabled for superfast network performance and comes with the highest
level of water resistance in smartphone. Xperia J
[http://www.sonymobile.com/global-en/products/phones/xperia-j/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiaj ]
has eye-catching design with a stand-out screen size
for consumers looking to combine great style with affordability. Xperia Tablet S
[http://www.sonymobile.com/global-en/products/tablets/xperia-tablet-s/?utm_source=sactive&utm_medium=pressrelease&utm_campaign=xperiatablets ]
brings Xperia to the world of tablet
for the first time. Xperia T will launch globally over the next few weeks. Xperia V and
Xperia J will launch globally in calendar Q4 2012.

    (Photo:
http://photos.prnewswire.com/prnh/20120829/558945 )

    "This year's IFA marks an important milestone for Sony and Sony Mobile Communications.
Xperia smartphones are at the heart of Sony's mobile strategy of delivering a consistent
user experience across devices, enabling consumers to easily and quickly access the world
of entertainment that Sony delivers," commented Kunimasa Suzuki, President and CEO of Sony
Mobile Communications.

    Xperia smartphones: best of Sony's technology and design

    Xperia T and Xperia V combine Sony's best screen, camera and connectivity to provide
consumers with the best HD experience with which to enjoy content on any screen, any time.
Xperia T, Xperia V and Xperia J build on the same design language first introduced by the
award-winning* Xperia arc and Xperia arc S - combining a slim form factor with an emphasis
on the display for excellent viewing.

    More entertainment with Sony's media applications and Music Unlimited

    Sony's media applications ("WALKMAN(R)", Album and Movies) combine the best of Sony's
technologies and connect consumers to a variety of entertainment services. They form an
integral part of the UI on Xperia smartphones, tablets and VAIO PCs to deliver a
consistent and superior entertainment experience.

   
    - Through the "WALKMAN" application, consumers can easily enjoy Sony's
      recommended sound in ultimate clarity and presence across the entire spectrum of sound
      by just activating Sony's ClearAudio+ mode***. A wide variety of music can be accessed
      from this application, including consumer's music stored in their PCs, a list of songs
      "liked" by a consumer's Facebook friends and millions of songs through Music
      Unlimited.
    - The Album application combines an intuitive user interface that enables
      consumers to view, sort, and share pictures with an ability to consolidate photos
      posted on social media such as Facebook.
    - Consumers can enjoy video content in high picture and sound quality through
      the Movies application. It also provides movies synopsis from the rich database of
      Gracenote.

    Furthermore, with Album and Movies applications, consumers can remotely enjoy their
photos and movie content stored in their home digital media servers.

    Xperia smartphones shipping from September until the end of the year will come with a
free 60 day trial of Sony Entertainment Network's[**] cloud-based digital streaming music
service Music Unlimited giving consumers the opportunity to subscribe directly from their
Xperia and enjoy access to millions and millions of tracks.

    'One-touch' functions for content sharing

    Sony is putting NFC at the heart of content sharing through its 'One-touch' function,
taking NFC beyond the traditional uses such as eticketing and payments. Now, consumers can
easily and instantaneously enjoy their music and photos across an array of NFC enabled
Sony devices, by simply touching one to another to establish a wireless connection without
a cumbersome pairing process. For example, Xperia T and Xperia V users can stream music
wirelessly with 'One-touch' to the new Sony SRS-BTV5 NFC enabled speaker, also announced
today at IFA.

                                       Product Details

    Xperia T key features:

   
    - 4.6" HD Reality Display powered by the Mobile BRAVIA(R) Engine for razor
      sharp clarity
    - 13MP fast capture camera that goes from sleep mode to snap in just over a
      second
    - Full 1080p HD video recording capabilities and a 720p HD front camera for the
      highest quality content
    - Easy connectivity with 'One-touch' function enabled by NFC
    - PlayStation(TM) Certified
    - Latest generation 1.5GHz dual core processor for improved battery life, fast
      performance and ultra sharp graphics
    - Android version 4.0.4 (Ice Cream Sandwich). Will be upgraded to Android
      version 4.1 (Jelly Bean) following launch. Detailed timing to follow
    - MHL connectivity for viewing content on a big screen without the need for a
      charger
    - Use Xperia TV Dock with MHL to HDMI converter and charging connector to enjoy
      photos and videos on an HDMI enabled TV
    - In some markets Xperia T will be known as Xperia TX
    - Available in Black, Silver and White colours

    Xperia V key features:

   
    - 4.3" HD Reality Display powered by the Mobile BRAVIA Engine 2 for razor
      sharp clarity
    - 13 MP fast capture camera with full HD video recording.
    - Latest generation 1.5GHz dual core processor for improved battery life, fast
      performance and ultra sharp graphics
    - LTE for the fastest data download speeds (in markets where technology is
      available)
    - Easy connectivity with One-touch 'One-touch' enabled by NFC
    - Clear audio+ for the highest level of sound quality
    - PlayStation(TM) Certified
    - Android version 4.0.4 (Ice Cream Sandwich). Will be upgraded to Android
      version 4.1 (Jelly Bean) following launch. Detailed timing to follow
    - Highest levels of dust and water resistance in a smartphone (IP55/57[+])
      ensure protection from the effects of immersion up to 1m for 30 minutes
    - MHL connectivity for viewing content on a big screen without the need for a
      charger
    - Available in Black, Pink and White colours

    Xperia J key features:

   
    - 9.2mm slim stylish design
    - Large 4.0" FWVGA Display
    - Social media updates with illumination
    - 5MP AF camera
    - Front chat camera
    - Available in Black, Gold, White and Pink colours

    Xperia Tablet S key features:

   
    - Slim new aluminium body and splash-proof design
    - 9.4" HD display with OptiContrast(TM) Panel with low-friction coating
    - NVIDIA(R) Tegra(R) 3 quad-core processor and Android 4.0.3 operating system
    - Various experiences with original applications and Sony's network services
    - Optimized accessories (sold separately) to enhance experiences in every scene

    For more information, images and videos please visit:
http://www.sonymobile.com/pressreleases

    * Xperia arc S and Xperia arc are winners of the EISA (European Imaging and Sound
Association) award for European Camera Phone 2011-2012. Xperia arc is also the winner of
the prestigious red dot Product Design Award 2011

    **Sony Entertainment Network services are subject to availability by region, please
see http://www.sonyentertainmentnetwork.com for more details.

    *** Clear Audio+ mode is introduced on Xperia V.

    +IP55/57 Rating = Protected against dust-limited to ingress (no harmful deposits) and
the effects of immersion between 15 cm and 1 m for 30 minutes

   
          All services mentioned may not be available in every market.

                  Xperia T           Xperia V            Xperia J
    Colours                                              Black
                  Black
                                     Black               Gold
                  Silver
                                     Pink                Pink
                  White
                                     White               White
    Facts         Size: 129.4 x 67.3
                  x 9.35 mm          Size: 129 x 65 x
                                     10.7 mm             Size: 124.3 x 61.2 x
                  Weight: 139 grams                      9.2 mm
                                     Weight: 120 grams
                  Operating system:                      Weight: 124 grams
                  Google(TM) Android Operating system:
                  4.0 (Ice Cream     Google(TM) Android  Operating system:
                  Sandwich)          4.0 (Ice Cream      Google(TM) Android
                                     Sandwich)           4.0 (Ice Cream
                  Processor: 1.5 GHz                     Sandwich)
                  Qualcomm Krait     Processor: 1.5 GHz
                  MSM8260-A Dual     Qualcomm MSM8960    Processor: 1 GHz
                  Core               Dual Core           Qualcomm MSM7227A

    Camera                           3D Sweep Panorama
                  13 megapixel
                  camera             13 megapixel camera
                  16x digital zoom   16x digital zoom
                  Auto focus         Auto focus
                  Face detection     Face detection
                  Flash / Photo      Flash/Photo light
                  light
                                     Flash/Photo flash
                  Flash / Photo
                  flash              Front-facing camera
                                     (VGA)
                  Front-facing
                  camera (720p)      Geotagging
                  Geotagging         HD video recording
                                     (1080p)
                  HD video recording                     5 megapixel camera
                  (1080p)            Image stabiliser
                                                         4x digital zoom
                  Image stabiliser   Red-eye reduction
                                                         Auto focus
                  Red-eye reduction  Self-timer
                                                         Flash/Photo flash
                  Self-timer         Send to web
                                                         Front-facing camera
                  Scene recognition  Smile detection     (VGA)
                  Send to web        Sony Exmor R(TM)    Geotagging
                                     for mobile image
                  Sony Exmor R(TM)   sensor              Image stabilizer
                  for mobile image
                  sensor             HDR                 Self-timer
                  Touch capture      Superior Auto       Send to web
                  Touch focus        Sweep Multi Angle   Touch capture
                  Video light        Touch focus         Touch focus
                  Video recording    Video light         Video light
                  Video stabiliser   Video recording     Video recording

    Music                            Album art
                  3D surround sound
                                     Bluetooth(TM)
                  Album art          stereo (A2DP)       Album art
                  Bluetooth(TM)      Clear Audio+        Bluetooth(TM) stereo
                  stereo (A2DP)                          (A2DP)
                                     Clear bass
                  Clear bass                             Clear Bass
                                     Clear stereo
                  Clear stereo                           Clear Stereo
                                     Manual equalizer
                  "WALKMAN"                              Manual equalizer
                  application        Music Player
                                                         PlayNow(TM) service
                  PlayNow(TM)        TrackID(TM) music
                  service            recognition         TrackID(TM) music
                                                         recognition
                  TrackID(TM) music  "WALKMAN"
                  recognition        application         "WALKMAN"
                                                         application
                  xLoud(TM)          xLoud(TM)
                  Experience         Experience          xLoud(TM) Experience

    Internet      Google Play(TM)    Bookmarks
                                                         Bookmarks
                  Bookmarks          Google Play(TM)
                                                         Google Play(TM)
                  Google(TM) search  Google(TM) search
                                                         Google(TM) search
                  Google Voice(TM)   Google Voice(TM)
                  Search             Search              Google Voice(TM)
                                                         Search
                  Google Maps(TM)    Google Maps(TM) for
                  for Mobile with    Mobile with         Google Maps(TM) for
                  Street view and    Navigation, Places  Mobile with
                  Latitude(TM)       and Latitude (TM)
                                                         Street view and
                  NeoReader(TM)      NeoReader(TM)       Latitude(TM)
                  barcode scanner    barcode scanner
                                                         NeoReader(TM)
                  Pan & zoom         Pan & zoom          barcode scanner
                  Web browser        Web browser         Web browser
                  (WebKit(TM))       (WebKit(TM))        (WebKit(TM))

    Communication                                        Call list
                                                         Conference calls
                                                         Facebook(TM)
                                                         application
                  Call list
                                                         Friends application
                  Facebook(TM)
                  application        Call list           Google Talk(TM)
                                                         application
                  Xperia(TM) with    Facebook(TM)
                  Facebook           application         Google Talk(TM)
                                                         video chat
                  Google Talk(TM)    Google Talk(TM)
                  application        application         Multiple IM
                  Noise suppression  Noise suppression   Speakerphone
                  Xperia(TM)         Xperia(TM)          Twitter(TM)
                  Timescape(TM)      Timescape(TM)       (Timescape(TM)
                                                         integration)
                  Speakerphone       Xperia(TM) with
                                     Facebook(TM)        Video chat ready
                  Twitter(TM)
                  application        Speakerphone        Xperia(TM)
                                                         Timescape(TM)
                  Twitter(TM) (with  Twitter(TM)
                  Timescape(TM)      (Timescape(TM)      Xperia(TM) with
                  integration)       integration)        Facebook(TM)

    Messaging     Conversations      Conversations       Conversations
                  Email              Email               Email
                  Gmail(TM)          Google Mail(TM)     Google mail(TM)
                  Instant Messaging  Messaging           Handwriting
                                                         recognition
                  Multimedia         Multimedia
                  messaging (MMS)    messaging (MMS)     Instant messaging
                  Predictive text    Predictive text     Multimedia messaging
                  input              input               (MMS)
                  Sound recorder     Sound recorder      Predictive text
                                                         input
                  Text messaging     Text messaging
                  (SMS)              (SMS)               Text messaging (SMS)

    Design                           Auto rotation
                  Auto rotation
                                     Gesture input
                  Gesture input
                                     Gyroscope
                  On-screen QWERTY
                  keyboard           HD Reality Display
                                     with Sony
                  Picture wallpaper                      Auto rotation
                                     Mobile BRAVIA(R)
                  Reality Display    Engine 2            Gesture input
                  with Mobile
                                     On-screen QWERTY    On-screen 12-key
                  BRAVIA(R) Engine   keyboard            keyboard
                  Screenshot         Dustproof (IP5X)    On-screen QWERTY
                  capturing          and Water resistant keyboard
                                     (IPX5/7)
                  Touch screen                           Picture wallpaper
                                     Screenshot
                  Live Wallpaper     capturing           Touch screen
                  Voice input        Wallpaper           Wallpaper animation

    Entertainment                    3D Album
                                     3D games
                                     Media browser
                  Accelerated Adobe
                  Flash Video        Motion gaming
                                                         3D games
                  Motion gaming      PlayStation(R)
                                     Certified           Media browser
                  Radio (FM radio
                  with RDS)          Radio (FM radio     Motion gaming
                                     with RDS)
                  Sony Entertainment                     Radio (FM radio with
                  Network            Sony Entertainment  RDS)
                                     Network
                  Xperia(TM)                             Sony Entertainment
                  Mediascape         TV launcher         Network
                  Video streaming    Video streaming     Video streaming
                  YouTube(TM)        YouTube(TM)         YouTube(TM)

    Organiser     Airplane mode
                  Alarm clock        Airplane mode
                  Calculator         Alarm clock
                                                         Airplane mode
                  Calendar           Calculator
                                                         Alarm clock
                  Contacts           Calendar
                                                         Calculator
                  Document editors   Contacts
                                                         Calendar
                  Document readers   Document readers
                                                         Contacts
                  eCompass(TM)       eCompass(TM)
                                                         Document readers
                  Infinite button    Infinite button
                                                         eCompass(TM)
                  Smart Connect      Notes
                                                         E-Manual
                  Notes              OfficeSuite
                                                         Infinite button
                  Setup guide        Setup guide
                                                         Notes
                  Stopwatch          Stopwatch
                                                         Tasks
                  Tasks              Tasks
                                                         Setup Wizard
                  Timer              Timer

    Connectivity                     3.5 mm audio jack
                                     (CTIA)
                  3.5 mm audio jack  aGPS
                  (CTIA)
                                     Bluetooth(TM)       3.5 mm audio jack
                  aGPS               wireless technology (CTIA)
                  Bluetooth(TM)      DLNA Certified(R)   aGPS
                  wireless
                  technology         GLONASS             Bluetooth(TM)
                                                         wireless technology
                  DLNA Certified(R)  Media Go(TM)
                                                         DLNA Certified(R)
                  MHL support        Media Transfer
                                     Protocol support    Media Transfer
                  MediaGo(TM)                            Protocol support
                                     MHL
                  Media Transfer                         Micro USB support
                  Protocol support   Micro USB support
                                                         Native USB tethering
                  Micro USB support  Native USB
                                     tethering           Media Go(TM)
                  Native USB
                  tethering          NFC                 PC Companion
                  NFC                PC Companion        Synchronisation via
                                                         Facebook(TM)
                  PC Companion       Synchronisation via
                                     Facebook(TM)        Synchronisation via
                  Synchronisation                        SyncML(TM)
                  via SyncML(TM)     Synchronisation via
                                     SyncML(TM)          Synchronisation via
                  Synchronisation                        Google(TM)
                  with computer      Synchronisation via
                                     Google(TM)          Synchronisation with
                  Synchronisation                        computer
                  via Microsoft(R)   Synchronisation
                  Exchange           with computer       Synchronisation via
                  ActiveSync(R)                          Microsoft(R)
                                     Synchronisation via Exchange
                  USB High speed 2.0 Microsoft(R)        ActiveSync(R)
                  support            Exchange
                                     ActiveSync(R)       USB High speed 2.0
                  USB mass storage                       support
                                     USB High speed 2.0
                  USB support        support             USB mass storage
                  Wi-Fi(R)           Wi-Fi(R)            Wi-Fi(R)
                  Wi-Fi(R) Hotspot   Wi-Fi(R) Hotspot    Wi-Fi(R) Hotspot
                  functionality      functionality       functionality

    Display                          4.3" 720p HD
                  4.55" 720p HD      Reality Display
                  Reality Display    with Mobile
                  with Mobile        BRAVIA(R) Engine2
                  BRAVIA(R) Engine
                                     1280 x 720 pixels   4.0"
                  1280 x 720 pixels
                                     16,777,216 colour   480 x 854 pixels
                  16,777,216 colour  TFT
                  TFT                                    16,777,216 colour
                                     Shatter proof sheet TFT
                  Shatter proof      on
                  sheet on           scratch-resistant   Scratch-resistant
                  scratch-resistant  glass               glass
                  glass

    Memory        Flash memory: Up   Flash memory: Up to Flash memory: Up to
                  to 16 GB*          8 GB*               4 GB*
                  Memory card        Memory card         Memory card support:
                  support:           support:            microSD(TM), up to
                  microSD(TM), up to microSD(TM), up to  32GB
                  32GB               32GB
                                                         * Memory comprises
                  * Memory comprises * Memory comprises  650 MB of firmware
                  approximate 2.5 GB 1.2 GB of firmware, (using 1.3 GB
                  of firmware, 2 GB  2 GB of "Phone      physical memory to
                  of "Phone memory"  memory" for         secure against
                  for downloaded     downloaded          memory errors), 766
                  applications and   applications, and   MB of "Phone memory"
                  10.8 GB of         about 3.7 GB of     for downloaded
                  "Internal storage" "Internal storage"  applications, and
                  for music,         for music, pictures around 2 GB of
                  pictures, movies   and movies, and     "Internal storage"
                  and some           some application    for music, pictures
                  application data.  data.               and movies, and some
                                                         application data.

    Networks                                             UMTS HSPA 900 (Band
                                                         VIII), 2100 (Band I)
                  UMTS HSPA+ 850     UMTS HSPA+ 850      GSM GPRS/EDGE 850,
                  (Band V), 900      (Band V), 900 (Band 900, 1800, 1900
                  (Band VIII), 1700  VIII), 2100 (Band
                  (Band IV), 1900    I) GSM EDGE 850,    UMTS HSPA 850 (Band
                  (Band II), 2100    900, 1800, 1900     V), 1900 (Band II),
                  (Band I)                               2100 (Band I)
                                     LTE Band I, Band
                  GSM EDGE 850, 900, III, Band V, Band   GSM GPRS/EDGE 850,
                  1800, 1900         VII                 900, 1800, 1900

    Battery life                     Talk time (GSM): Up
                  Talk time          to 7 hours**
                  GSM/GPRS: Up to 7
                  hrs**              Standby time (GSM):
                                     Up to 300 hours**   Talk time GSM/GPRS:
                  Standby time                           Up to 5 hrs 36 min**
                  GSM/GPRS: Up to    Talk time (UMTS):
                  450 hrs**          Up to 7 hours**     Standby time
                                                         GSM/GPRS: Up to 607
                  Talk time UMTS: Up Standby time        hrs**
                  to 7 hrs**         (UMTS): Up to 400
                                     hours**             Talk time UMTS: Up
                  Standby time UMTS:                     to 7 hrs 18 min**
                  Up to 410 hrs**    Standby time (LTE):
                                     Up to 270 hours**   Standby time UMTS:
                  Music listening                        Up to 618 hrs**
                  time: Up to 16     Music listening
                  hrs**              time: Up to 18      Music listening
                                     hours**             time: Up to 39 hrs
                  Video playback                         24 min**
                  time: Up to 5      Video playback
                  hrs**              time: Up to 4       Video playback time:
                                     hours**             Up to 8 hrs 30 min**
                  **According to GSM
                  Association        **According to GSM  **According to GSM
                  Battery Life       Association Battery Association Battery
                  Measurement        Life Measurement    Life Measurement
                  Technique. Battery Technique. Battery  Technique. Battery
                  performance may    performance may     performance may vary
                  vary depending on  vary depending on   depending on network
                  network conditions network conditions  conditions and
                  and                and configurations, configurations, and
                  configurations,    and phone usage.    phone usage.
                  and phone usage.

    In the kit    Xperia(TM) T, 1850
                  mAh embedded
                  battery, stereo    Xperia(TM) V, 1750  Xperia(TM) J, 1750
                  headset, charger,  mAh battery,        mAh battery,
                  micro USB cable    charger, micro USB  charger, micro USB
                  for charging,      cable for charging, cable for charging,
                  synchronisation    synchronisation and synchronisation and
                  and file transfer, file transfer, and  file transfer, and
                  and user           user documentation  user documentation
                  documentation

    Sony "make.believe" and Bravia are trademarks or registered trademarks of Sony
Corporation. "PlayStation is a registered trademark or a trademark of Sony Computer
Entertainment Inc. Xperia is a trademark or registered trademark of Sony Mobile
Communications AB. Android(TM) is a trademark of Google Inc. All other trademarks or
registered trademarks are property of their respective owners.

    For more information, images and videos please visit: sonymobile.com/pressreleases
[http://www.sonymobile.com/pressreleases ]

    About Sony Mobile Communications

    Sony Mobile Communications is a subsidiary of Tokyo-based Sony Corporation, a leading
global innovator of audio, video, game, communications, key device and information
technology products for both the consumer and professional markets. With its music,
pictures, computer entertainment and online businesses, Sony is uniquely positioned to be
the leading electronics and entertainment company in the world. Through its Xperia(TM)
smartphone portfolio, Sony Mobile Communications delivers the best of Sony technology,
premium content and services, and easy connectivity to Sony's world of networked
entertainment experiences. For more information: http://www.sonymobile.com

Photo:
http://photos.prnewswire.com/prnh/20120829/558945

Source: Sony Mobile Communications

FOR MEDIA INFORMATION PLEASE CONTACT: For more information, images and videos please visit: sonymobile.com/pressreleases, Sony Mobile Communications, Global Communications & PR department, Mattias Holm, +44-7961974048, General Press: +44-208-762-5858

UBM TechWeb & UBM DeusM Launch Datacenter Acceleration Community for Application Optimization

Sponsored by LSI, this new online community will focus on all aspects of performance from managing DBMS and virtualization to fine-tuning of application stacks

NEW YORK, Aug. 29, 2012 /PRNewswire/ -- Datacenter Acceleration, an online community site launched today, focuses on all aspects of supercharging the performance of core IT systems on Wall Street, in corporate America, and across the Web.

Datacenter Acceleration is aimed at a readership of senior IT managers and business executives responsible for choosing hardware and software for high-performance applications, as well as developers, IT architects, and administrators whose job is to build, maintain, and operate those systems. The site is published by UBM TechWeb and UBM DeusM. Its exclusive sponsor is LSI Corporation, designer of semiconductors and software to accelerate storage and networking in datacenters, mobile networks, and client computing.

The Datacenter Acceleration site features news, analysis, commentary, case studies, and discussions about all aspects of the performance problem, from specialized DBMS to solid-state disk (SSD) to managing virtualization, storage caching strategies, datacenter networking, and the tuning of application stacks.

"Together, online transaction processing and analytics, including the fast-emerging field of big-data, are the lifeblood of today's enterprise," said Terry Sweeney, Editorial Director for UBM DeusM. "Every IT manager is seeking ways of boosting the performance of these core systems so as to gain a business edge."

John W. Verity, who has been covering enterprise IT as a journalist for more than 30 years, will oversee the Datacenter Acceleration community site as Editor in Chief. He is a former news editor at Datamation, information processing editor at BusinessWeek, and editor of Dow Jones's ComputerLetter.

The new site's roster of bloggers will feature more than a dozen expert engineers, consultants, and technology writers including Philip Wik, Michael Joseph, and Lamont Wood.

The Datacenter Acceleration site may be viewed here: http://www.datacenteracceleration.com

About Datacenter Acceleration
Founded in August 2012, Datacenter Acceleration is an online community for IT executives and IT professionals whose job is to make applications run faster. The community is a premier online destination for best-practices and insights into network and application acceleration, as well as new ways to derive the maximum performance from the most strategic applications. 

About UBM DeusM
UBM DeusM (http://www.deusm.com) is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than two dozen successful sites and online communities over the last two years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.

About UBM TechWeb
UBM TechWeb, the global leader in technology media and professional information, enables people and organizations to harness the transformative power of technology.  Through its core businesses - media solutions, marketing services, and professional information - UBM TechWeb produces the most respected and consumed brands, applications, and services in the technology market. More than 14.5 million business and technology professionals (CIOs, IT and IT support managers, Web and digital professionals, software and game developers, government decision makers, and telecom providers) actively participate in UBM TechWeb's communities. UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat and VoiceCon; large-scale online networks such as InformationWeek, Light Reading, and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology. UBM TechWeb is part of UBM Ltd., a global provider of media and information services for professional B2B communities and markets.

About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, and in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently. For more information, go to http://www.ubm.com

SOURCE  TechWeb

TechWeb

CONTACT: Amy Averbook, UBM DeusM Marketing Director, +1-917-743-2693, averbook@deusm.com

Web Site: http://www.datacenteracceleration.com

HubSpot Launches HubSpot 3: Delivering Marketing Sophistication of Amazon and Netflix to Any Business

BOSTON, Aug. 29, 2012 /PRNewswire/ -- In front of a crowd of 2,800 people at Inbound2012 this morning, HubSpot co-founders Brian Halligan and Dharmesh Shah unveiled HubSpot 3 - a completely re-envisioned and rebuilt version of its popular marketing software that makes "Amazon.com-like" personalization achievable for the rank and file businesses that power our economy. The two also threw down a challenge to the entire marketing industry -- For the LOVE of Marketing, stop using marketing tactics and campaigns that people hate.

(Photo:  http://photos.prnewswire.com/prnh/20120829/NE64907-a )

(Photo:  http://photos.prnewswire.com/prnh/20120829/NE64907-b )

(Logo:  http://photos.prnewswire.com/prnh/20120829/NE64907LOGO-c )

HubSpot 3 adds 10 new or fully rebuilt tools to the powerful HubSpot all-in-one software arsenal, each of which makes highly personalized, relevant marketing easier for HubSpot customers. Customers of the companies using HubSpot 3 experience more engaging, more enjoyable marketing that genuinely makes research and buying easier for them when they have a problem to solve. Each individual website visitor can receive personalized calls to action, images, emails and web pages based on their relationship to the company. Marketers can track how all of their marketing actions perform, and follow up with extraordinary relevance, based on what social media they responded to or which piece of content they were interested in.

"Superior personalization drives the growth of giant companies like Amazon who have both the budget and technology to tailor visitors' individual experiences. Data show that personalized marketing consistently and overwhelmingly beats out static campaigns, putting smaller companies at a real disadvantage," said Brian Halligan, CEO and co-Founder of HubSpot. "Today, we changed that. "HubSpot 3 lets marketers tailor their websites, their marketing and even their calls to action to the unique interests and experiences of prospects, leads and customers to deliver the most targeted, relevant experience."

A year in the making, this new software represents HubSpot's rebirth as a completely integrated platform -- a easy, powerful all-in-one control center for inbound marketers. The HubSpot 3 software is flanked by an expanding app and service marketplace -- the first of its kind for marketers -- and comes bundled with the substantial marketing expertise contained in HubSpot's training. At the core of the new software is the "brain" of the system - a dynamic contact database that compiles all visitor, lead and customer interactions - whether on a company's website, social media, CRM system, email marketing or lead generation - enabling all marketing functions to adapt to customers' needs over time.

"It's completely different from anything else on the market, but at the same time a natural evolution from where we began," said Shah. "We started this company to give marketers an alternative to the interruption-based marketing that has grown so ineffective. Inbound marketing helps prospective buyers find you through relevant, useful content. Today we're throwing down a challenge to the entire marketing industry to make marketing that people love.

HubSpot 3 means you can now:

    --  Show a customized, relevant action button depending on whether you are a
        first time visitor, a repeat visitor, a lead or an existing customer.
    --  Have your marketing respond differently to folks who are engaged with
        you on social media, and alert you when someone interacting with you on
        social media is already a lead or a customer.
    --  Make sure the forms on your website don't ask for the same information
        over and over again, instead becoming shorter and simpler every time
        someone visits.
    --  Receive push notifications right on your iPhone when a new prospective
        customer requests information from your website, and be able to respond
        on the fly with relevant information.
Features that are completely new in HubSpot 3:

Social Segmentation:   HubSpot tracks not only the website and email activity of your contacts, but their social media activity as well, including who clicks on your company's social media posts and if they become leads and customers. Marketers can use this social contact data for segmentation and personalization of Smart Content, Emails and other interactions.

Contacts Database with Dynamic Lists:  HubSpot rebuilt database of contacts and leads is an ever-evolving information portal on a company's audience.  Contacts is really the brain of the new platform with lead and customer profiles automatically adapting based on changing preferences and interactions with the company.

Mobile App: Available for free in the Apple app store, HubSpot has released its first-ever mobile application as part of the HubSpot 3 launch.  The app includes a view into a marketer's lead generation flow, the award-winning marketing grader app, and a quick reference of contacts in the HubSpot platform.

Landing Pages with A/B Testing: Landing pages have been rebuilt to be closely integrated with the Contacts database, CRM systems, email, dynamic components, and social media.  Using the new landing pages marketers can build, implement, and measure a full multichannel campaign in one place. The new landing page templates have responsive design to optimize for different devices and browsers.

Smart Content: Smart content in HubSpot 3 comes in the form of Smart CTAs, Smart Images and Smart Fields. Built off the Contacts database, HubSpot 3 enables you to show dynamic images and CTAs that adapt to reflect the interests and stored qualities of the person viewing them. Smart forms adapt and minimize over time. As a company gathers contact information about a given lead, the forms remove fields that have been satisfied in past submissions, making for a better user experience.

Intelligent Email System:   The email system is closely integrated with the contacts database, workflows social media, smart content, and landing pages. It includes templates that have been tested across browsers and platforms, personalization using any detail from the contact database, and robust analytics.

Workflows: Workflows leverage the enormous amount of data in the Contacts database and a series of rules set by the marketer to create dynamically evolving segments and automate marketing actions. More than email automation, workflow enables marketers to trigger campaigns, change contact profile properties, score leads, send notifications, and sync to a CRM system based on when a lead has met a set of conditions.

App & Service Marketplace:  First launched in 2011, the marketplace has now grown to include more than 100 providers and 60+ add-ons to HubSpot.  The marketplace aims to ensure that HubSpot users will be able to personalize their HubSpot and never run out of functionality for their platform.

Training & Education: To support the expansion in capabilities, HubSpot has also rebuilt its customer training, launching HubSpotAcademy, ongoing training with templates, webinars and other content aimed at helping companies of every size get the most out of their inbound marketing efforts.

HubSpot 3 is available now. New customers can purchase the newly released platform at current HubSpot prices until September 1, when prices are slated to increase. To learn more visit: http://www.hubspot.com/3 

About HubSpot

HubSpot, Inc. are the creators of HubSpot 3, the most powerful, comprehensive, tightly integrated marketing software system available anywhere. HubSpot's all-in-one marketing platform powers the growth of nearly 8,000 companies in 46 countries with a suite everything needed to attract, generate, nurture and convert leads into an accelerating stream of customers. Marketers benefit from HubSpot software's tight integration of otherwise disjointed marketing efforts, features and functions, from SEO to content generation to measurement, and its market position as the only end-to-end marketing software. More importantly, HubSpot stands for the love of marketing. All marketers benefit from free services like their http://Marketing.Grader.com app, grading upwards of 250,000 companies per month, and HubSpot's popular blog and extensive library of marketing data and expertise helps rid the world of ineffective, interruptive means of marketing. At all levels, HubSpot works to provide a step-by-step method to deliver marketing that people truly love. HubSpot is a two-time Inc 500 honoree, has been named one of Forbes' 20 most promising companies in America and ranked as the #8 fastest growing technology company in the world on the Deloitte Fast 500.  HubSpot, Inc. has 375 employees, was founded in 2006 and is based in Cambridge, Massachusetts. Find them at http://www.HubSpot.com.

SOURCE  HubSpot

Photo:http://photos.prnewswire.com/prnh/20120829/NE64907-a
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Photo:http://photos.prnewswire.com/prnh/20120829/NE64907-b
http://photoarchive.ap.org/
Photo:http://photos.prnewswire.com/prnh/20120829/NE64907LOGO-c
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HubSpot

CONTACT: Laura "@Pistachio" Fitton, +1-617-838-2456, media@hubspot.com

Web Site: http://www.HubSpot.com